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Foldable Display Market - Forecasts from 2022 to 2027

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    Report

  • 120 Pages
  • August 2022
  • Region: Global
  • Knowledge Sourcing Intelligence LLP
  • ID: 5649212
The foldable display market was valued at US$554.121 million in 2020 and is expected to grow at a CAGR of 69.11% over the forecast period to reach a total market size of US$21916.624 million in 2027.

Modernization seems like a never-ending process as societies have been experiencing it for centuries and continue to do so throughout the globe. While blending cultures and lifestyles from the west into those in the east, and vice-versa can be referred to as modernization, advancements in technologies continue to make societies even more modern. As technologies continue to become obsolete rapidly, and newer generations of solutions continue to wipe older versions out of the market, spending by people to stay at pace with the steady pace of innovations is increasing. The adoption of solutions, which are more advanced or innovative, is increasing among people, and this is attributed both to people’s choices and the strategies of solution providers. For instance, many solutions providers stop rolling out updates for previous generations of their products as part of their move to promote sales of newer generation solutions. Since displays hold a reasonably strong position among people today, on account of rapidly increasing digitization across every industry vertical, display manufacturers continue to pump huge investments into designs that align well with the evolving lifestyle of people. From Cathode Ray Tube (CRT) based displays, which surfaced in the late 1800s, to the invention of Liquid Crystal Displays, Plasma technology, and LED Displays, display technologies continued to witness a very significant transition from one generation to the next advanced generation. Organic Light-Emitting Diode (OLED) and Active Matrix Organic Light Emitting Diode now continue to strengthen their presence in this landscape with continuous advancements in their performance and efficiency and continuous reduction in prices, brought about by huge investments into research and development. Numerous solutions across industries are witnessing the incorporation of advanced display technologies, which is supporting their market growth. Smartphones are one of the biggest end-user segments for advanced displays. For instance, the incoming of the first wave of foldable smartphones last year gave the required head-start to foldable AMOLED displays as their shipments rose by more than five times in 2020 as compared to those last year.

Foldable displays are bringing about innovation in smartphone form factors, thus facilitating the incorporation of large display sizes into small devices. With the development of some foldable smartphones by manufacturers like Samsung and Lenovo, foldable displays are not only poised to bring about some significant disruptions in the mobile devices sector over the next decade but also catalyze the growth of the display industry as a whole. Companies like Samsung Display and LG, two of the most prominent display manufacturers globally, along with other companies like BOE Technology Group Co., Ltd. (BOE) and Visionox, among others, are all currently pumping huge investments into different types of foldable displays. With a high degree of differentiation in their displays, in terms of thickness and bending radius, each of these innovators aims to offer a unique solution to their customers. For instance, while some companies are offering folding foldable devices using all outed displays, others are offering folding in folding devices using either a partially outed display or an additional display. Not just this, displays’ bending radius has seen improvement as displays with bending radius less than or equal to 1.5 mm and 1.1 mm are also in development now, which is way lower than 5 mm of bending radius in older generations. While the thickness of older generation displays was less than or equal to 19 mm, it has now come down to 15 mm and 12 mm, which is impressive. Although the ability of AMOLEDs to be manufactured with low thickness and bending radius makes them fit for folding, the foldable devices using these displays are somewhat less ready to enter the end market. Many patents for foldable displays have been filed over the past couple of years, yet some challenges in mass producing them continue to hinder their widespread adoption. One of these challenges is associated with display structure. The substrate for making foldable displays must be polyimide since glass substrates cannot support folding functionality. For use in smartphones, these displays also require a foldable touch panel and a cover window that is strong enough to shield the display. Not just this, for achieving a bend radius of 1.5 mm, the combined thickness of the display and touch module should be less than 1 mm. Since the display substrate has chemical and optical film layers on top of it, along with a good number of semiconductors and transistors, achieving the total combined thickness of less than 1 mm is difficult. Even if companies succeed in achieving this, the inclination of consumers towards thicker displays will continue to be a challenge. This is one of the primary reasons behind the higher popularity of folding smartphones and tablets since these have thicker displays (compared to those in in-folding smartphones and tablets) and are less hard to manufacture. On the other hand, foldable touch panels also need advanced materials to become foldable. While colorless polyamide and flexible hard coating can increase reliability significantly, it also aids in achieving pencil hardness of more than 9H. Reliability can be increased with the use of specialized TFT shapes, and flexibility can be enhanced with the use of cushion via hole and multi-buffer. Even if companies manage to get past this hurdle, achieving a high yield rate is another big challenge that awaits them. While the current yield rate for OLED displays for smartphones is in the range of 60% and 70%, the yield rate for foldable displays is less than 30% on account of the complex process which goes into their manufacturing. Although there is no definite way of determining reliability, companies seek to achieve 200,000 times of folding/unfolding, which they see as a benchmark. Another challenge for companies seeking to tap the market potential is supply chain limitations associated with foldable displays. Unlike LCD or OLED displays, which can be mass-produced by manufacturers and sold both to top-tier solution manufacturers and second-tier solution manufacturers, foldable displays do not have any second-tier customers currently. This limits the number of companies entering this market, thus limiting the market growth to some extent. Nevertheless, since foldable displays account for a relatively small share of the global flexible OLED display market, there is a big room with immense growth opportunities available for market players in the short term and medium term.

Geographically, the foldable display market has been segmented into North America, South America, Europe, the Middle East and Africa, and the Asia Pacific. To give a clearer view, these regional markets have been further segmented into countries that account for a significant market share. North America and Europe, which are known to be the key markets for new technologies, account for a decent share of the overall market. Market growth in these regions is majorly driven by the presence of robust research infrastructure with many high-tech laboratories and technology-intensive production lines in these regions. However, Asia Pacific accounts for a significant share of the global market. This region has some major market players like Samsung, LG, and BOE, among others. These companies are pumping huge investments into research and development and increasing the production of these displays. Not just this, the market growth in this region is also being driven by the presence of a large number of end-solution manufacturers across it. The rapid growth of the consumer electronics industry in this region is expected to act as a supporting pillar for this market over the projected period. Since many of the major smartphone and tablet manufacturers in the world have production facilities in this region, demand for foldable displays is expected to strengthen over the forecast period. Other regions like South America and the Middle East and Africa account for a reasonably small market share. The uptake of this technology in these regions is expected to remain slower than that in other regions. Among these two regions, the Middle East and Africa are expected to account for a larger market share as this market climbs up the growth curve. The market growth in this region will majorly be attributed to the strong growth of the electronics market in countries like Israel and South Africa. Since South America is also fairly lucrative geography for setting up electronics production facilities, it is also expected to contribute to market growth over the projected period.

Recent Developments

BOE exhibits the revolutionary screen technology with a prototype phone that bends inwards like a clamshell for storage in February 2021. When unfolded, it may also be used as a tablet, comparable to the Samsung Z Fold & Huawei Mate X series.

Samsung unveiled the Galaxy Z Fold 2 at the Galaxy Unpacked 2020 Part 2 digital event in September 2020. The foldable phone is the company's third in the series, which began with the Galaxy Fold last year. The Galaxy Z Fold 2 has several improvements over the Galaxy Fold and Galaxy Z Flip, both of which were released earlier this year.

COVID-19 Impact

The failure of export shipments and low local semiconductor demand as a result of COVID-19 are expected to hurt demand for semiconductor devices, affecting the flexible display market. The drop can mostly be traced to a shift in customer tastes away from high-end devices and toward basic commodities like medical supplies. A global economic downturn, combined with massive job losses and decreased sources of income, urged consumers to save for the future. Samsung Electronics announced a 7.6% drop in revenue in the first quarter of 2020 compared to the prior quarter in April 2020. However, the market is anticipated to grow steadily as the economies of North America and Europe recover.

Competitive Insights

Prominent key market players in the foldable display market include SAMSUNG, Visionox Company, Royole Corporation, and BOE Technology Group Co., Ltd., among others. These companies hold a noteworthy share in the market on account of their good brand image and product offerings. Major players in the foldable display market have been covered, along with their relative competitive position and strategies. The report also mentions recent deals and investments of different market players over the last two years.

Segmentation

By Display Type

  • OLED
  • AMOLED

By Application

  • Smartphones
  • Tablets

By Geography

  • North America
  • U.S
  • Canada
  • Mexico
  • South America
  • Brazil
  • Argentina
  • Europe
  • United Kingdom
  • Germany
  • France
  • Spain
  • Middle East and Africa
  • Saudi Arabia
  • Israel
  • Asia Pacific
  • China
  • Japan
  • India
  • Indonesia
  • Taiwan
  • Thailand

Table of Contents

1. Introduction
1.1. Market Definition
1.2. Market Segmentation
2. Research Methodology
2.1. Research Data
2.2. Assumptions
3. Executive Summary
3.1. Research Highlights
4. Market Dynamics
4.1. Market Drivers
4.2. Market Restraints
4.3. Porter's Five Forces Analysis
4.3.1. Bargaining Power of Suppliers
4.3.2. Bargaining Power of Buyers
4.3.3. Threat of New Entrants
4.3.4. Threat of Substitutes
4.3.5. Competitive Rivalry in the Industry
4.4. Industry Value Chain Analysis
5. Foldable Display Market Analysis, By Display Type
5.1. Introduction
5.2. OLED
5.3. AMOLED
6. Foldable Display Market Analysis, By Application
6.1. Introduction
6.2. Smartphones
6.3. Tablets
6.4. Others
7. Foldable Display Market Analysis, By Geography
7.1. Introduction
7.2. North America
7.2.1. U.S
7.2.2. Canada
7.2.3. Mexico
7.3. South America
7.3.1. Brazil
7.3.2. Argentina
7.3.3. Others
7.4. Europe
7.4.1. United Kingdom
7.4.2. Germany
7.4.3. France
7.4.4. Spain
7.4.5. Others
7.5. Middle East and Africa
7.5.1. Saudi Arabia
7.5.2. UAE
7.5.3. Others
7.6. Asia Pacific
7.6.1. China
7.6.2. Japan
7.6.3. India
7.6.4. South Korea
7.6.5. Indonesia
7.6.6. Taiwan
7.6.7. Others
8. Competitive Environment and Analysis
8.1. Major Players and Strategy Analysis
8.2. Emerging Players and Market Lucrativeness
8.3. Mergers, Acquisitions, Agreements, and Collaborations
8.4. Vendor Competitiveness Matrix
9. Company Profiles
9.1. Samsung Electronics Co. Ltd
9.2. Visionox Company
9.3. AU Optronics Corp.
9.4. BOE Technology Group Co., Ltd.
9.5. LG Display Co., Ltd
9.6. Royole Corporation
9.7. Tianma microelectronics co. ltd.
9.8. Semiconductor Energy Laboratory Co.
9.9. Sharp Corporation
9.10. Shanghai Hehui Optoelectronics Co., Ltd.

Companies Mentioned

  • Samsung Electronics Co. Ltd
  • Visionox Company
  • AU Optronics Corp.
  • BOE Technology Group Co., Ltd.
  • LG Display Co., Ltd
  • Royole Corporation
  • Tianma microelectronics co. ltd.
  • Semiconductor Energy Laboratory Co.
  • Sharp Corporation
  • Shang

Methodology

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Table Information