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Cyber Security in the SMB Market: Survey of Telecoms Operators

  • ID: 5182097
  • Report
  • October 2020
  • Region: Global
  • 23 Pages
  • Analysys Mason
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Fortinet is the Highest-rated Security Vendor According to a Survey of 34 Operators, but Palo Alto Networks, Cisco and Check Point All Did Well.

Security is seen by telecoms operators as a large adjacent opportunity for their business divisions. This report explores operators' plans for security, their views on vendors and how vendors could improve.

This report is based on a survey of 34 telecoms operators worldwide. The participants reflect a wide range of operator types, from small challengers to some of the largest incumbents. The respondents know the market for security products well; most had more of an emphasis on selling security solutions than the average business telecoms operator.

Respondents were asked about their security offerings for the small and medium-sized business (SMB) market (defined as organisations with up to 1000 employees). The questions covered the security products sold, future product plans and vendor partners. Respondents were asked to rate security vendors. Finally, they were asked for suggestions on how vendors could improve. This report includes the results of the survey and analysis of the outputs. All of the operators participated confidentially and their inputs are anonymous.

This report provides:

  • an overview of the security products offered by telecoms operators in the small and medium-sized business (SMB) market, and their plans for the future
  • details of which vendors telecoms operators work with
  • telecoms operators' ratings of 30 different security vendors, based on the following criteria:
    • overall impression
    • ease of doing business
    • pricing
    • portfolio and product quality
  • suggestions for security vendors on how they can improve their propositions to better meet the needs of telecoms operators.

Key questions answered in this report:

  • What security products are operators currently selling to SMBs?
  • What security products are operators planning to add to their portfolios in the next 12 months?
  • Which security vendors are operators working with?
  • How do operators rate different security vendors overall, and in the following areas: ease of doing business, pricing, portfolio and product quality?
  • How can security vendors better address operators’ needs?

Who should read this report?

  • Security vendors’ strategy teams, sales teams that target telecoms operators and marketing divisions.
  • Telecoms operators’ strategy teams, product managers, heads of enterprise/business/SME/SMB and heads of security.
Note: Product cover images may vary from those shown
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  • Executive summary
  • Telecoms operators’ security portfolios and vendor partnerships
  • Security vendor ratings
  • Areas of improvement for security vendors
  • Appendix
  • Panel information and questionnaire
Note: Product cover images may vary from those shown
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