China Beer and Cider Market Insights 2020 - Key Insights and Drivers behind the Beer and Cider Market Performance

Summary

The Chinese economy continued to expand in 2019, buoyed by booming tourism, rising exports, and increasing private investment. Moreover, per capita disposable income also increased by 8.9% in nominal terms during the year. These factors positively impacted the demand for beer and ciders in the country. However, GDP growth in China decelerated from 6.6% in 2018 to 6.1% in 2019, weakened by its trade disputes with the U.S.

China Beer and Cider Market Insights 2020 report provides a complete overview of the China Beer and Cider industry structure offering a comprehensive insight into historical background trends, 2019 performance and 2020 outlook.

Scope

Covering total market (On and Off-Premise) the report details -

• 2014-2019 actual detailed Beer Consumption Volume data by Segment, Brand, Brewer, Packaging and Distribution (On and Off-Premise), with 2020 forecasts.
• Value by distribution channel 2013-2019, with 2020 forecasts.
• Overview of the competitive landscape in the Beer and Cider market, with analysis of key company performance.
• Insightful and valuable analysis of the drivers behind both current and emerging trends in the Beer and Cider market.

Reasons to Buy

• Gain an in-depth understanding of the dynamics and structure of the China Beer and Cider industry, from the latest competitive intelligence of both historical and forecast trends to enhance your corporate strategic planning.
• Evaluate the current emerging trends and future growth opportunities in the China Beer and Cider market to support your brand development and marketing initiatives.
• Understand volume vs. value trends and identify the key growth opportunities across the super-premium, premium, mainstream and discount segments to best target profitability.
• Analyze domestic and imported beer brand performance and determine the key trends driving consumption preference to develop a competitive advantage.
• Interrogate the unique granularity of our data to analyze the market on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company.