In addition to providing a survey of the field, the book introduces a new form of textual analysis, with a special focus on reality television, as well as models of audience research. The authors include original analyses of the US, European, Latin American, and Arab worlds, and case studies of mobile telephony, the impact of US media, and reality television.
This original and uniquely global textbook will be an essential resource for students of global media and international communication.
Chapter One: Media Studies
Chapter Two: Global Studies
Chapter Three: Political Economy
Chapter Four: Policy and Governance
Chapter Five: Mobile Telephony (with Richard Maxwell)
Chapter Six: The United States of America as Global Media Behemoth (with Bill Grantham)
Chapter Seven: Textual Analysis
Chapter Eight: Reality Television
Chapter Nine: Audiences