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The global marking materials market is expected to grow at a CAGR of over 4% during the period 2019-2025.
The global marking materials market will be shaped up differently during the forecast period on account of the outbreak of the COVID-19 pandemic. It has been highly competitive due to a large number of unorganized players. The market growth will be steady, with supply-side parameters not impacting the industry cost structure on a wider scale. The challenges for the market are majorly from the demand side, with varying degrees of fluctuation across regions.
Growth rates have been truncated on account of COVID-19. The growth prospects for residential, commercial, and other public buildings sectors are the most affected. On the demand side, volumes are growing while prices have not been allowed to fluctuate drastically due to high competition.
APAC is the leader in terms of value and volume. The acceptance of new and more efficient road marking materials is low on a global scale, with only a few industrialized countries showing affinity toward the same.
The following factors are likely to contribute to the growth of the marking material market during the forecast period:
- Traction in Preformed Systems
- Vulnerability to COVID-19
- Introduction of Environment-friendly Marking Materials
- Growth in Number of Airports
The study considers the present scenario of the marking material market and its market dynamics for the period 2019-2025. It covers a detailed overview of several market growth enablers, restraints, and trends. The study offers both the demand and supply aspect of the market. It profiles and examines leading companies and other prominent ones operating in the market.
Marking Materials Market Segmentation
The global marking materials market research report includes a detailed segmentation by material, end-user, geography. The demand for water-based marking materials is increasing among end-user sectors on account of their lower environmental impact. These materials are increasingly preferred by government agencies in limited countries in the APAC region. The majority of the demand for water-based materials still comes from mature countries of APAC and Europe. With water-based road marking paints have low service live on dirty roads, the application is likely to be affected during the forecast period.
The road marking materials market share will continue to hold a higher share on account of high demand from new development and maintenance projects. Road marking material suppliers are likely to be affected by the outbreak of the COVID-19 in 2020 and in the Q1 2021. Maintenance projects are expected to take a hit across regions in terms of delayed calls for tender submission or limiting the maintenance aspect to city limits or central business districts.
Paved roadways and highways beyond the tier I cities are expected to take a massive hit. The long-term strategy of road planning by the UK Government is expected to provide steady growth for road marking materials UK during the forecast period.
Market Segmentation by Materials
- Thermoplastic
- Water-based
- Cold Plastic
- Others
Market Segmentation by End-user
- Roads & Highways
- Transportation Stations
- Warehouse & Factories
- Others
INSIGHTS BY GEOGRAPHY
The APAC is one of the largest air travel markets that recorded a high air passenger traffic of over 1,500 million in 2018. The region accounts for almost 35% of the global air passengers. The marking materials demand is growing in Asia Pacific since the region has several global airports, warehouses, factories, and transportation stations. The market is also growing as the IMF and/World Bank-financed projects in urban cities of China, India, Australia, Japan, and South Korea has witnessed high growth.
Market Segmentation by Geography
- North America
- US
- Canada
- APAC
- China
- Japan
- South Korea
- India
- Australia
- Europe
- Germany
- UK
- France
- Italy
- Spain
- Latin America
- Brazil
- Mexico
- Chile
- Colombia
- Middle East & Africa
- UAE
- Saudi Arabia
- South Africa
- Turkey
- Egypt
INSIGHTS BY VENDORS
The marking materials market size is highly competitive as it is characterized by low entry barriers with no major requirement in technology or capital investment. The industry is largely unorganized, especially in APAC, Africa, and Latin America. The pricing pressure is high in the industry on account of a large number of unorganized players in the market.
Prominent Vendors
- Geveko Markings
- Triflex
- Basler Berlac
- Sherwin Williams
- Colas
- 3M
- Automark Technologies
Other Prominent Vendors
- Hofmann
- STiM
- DGA Group
- Hitex International Group
- Crown Technology LLC
- Rembrandtin
- Ampere System
- Ore Paint
- Sunrise Overseas
- Kelly Bros
- Helios Road Marking Materials
- Asian Paints PPG Pvt. Limited
- Ozark Materials LLC
- SealMaster
- SWARCO
- Ennis-Flint
KEY QUESTIONS ANSWERED
1. What is the market size of the marking materials market?
2. What are the factors impacting the growth of the market?
3. What are the drivers, restraints, and trends in the market?
4. Who are the leading vendors and what are their market shares?
Table of Contents
Companies Mentioned
- Geveko Markings
- Triflex
- Basler Berlac
- Sherwin Williams
- Colas
- 3M
- Automark Technologies
- Hofmann
- STiM
- DGA Group
- Hitex International Group
- Crown Technology LLC
- Rembrandtin
- Ampere System
- Ore Paint
- Kelly Bros
- Sunrise Overseas
- Asian Paints PPG Pvt. Limited
- Ozark Materials LLC
- SealMaster
- SWARCO
- Ennis-Flint
Methodology
Our research comprises a mix of primary and secondary research. The secondary research sources that are typically referred to include, but are not limited to, company websites, annual reports, financial reports, company pipeline charts, broker reports, investor presentations and SEC filings, journals and conferences, internal proprietary databases, news articles, press releases, and webcasts specific to the companies operating in any given market.
Primary research involves email interactions with the industry participants across major geographies. The participants who typically take part in such a process include, but are not limited to, CEOs, VPs, business development managers, market intelligence managers, and national sales managers. We primarily rely on internal research work and internal databases that we have populated over the years. We cross-verify our secondary research findings with the primary respondents participating in the study.
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