Asia Pacific Sexual Wellness Market By Product, By Distribution Channel, By End User, By Country, Industry Analysis and Forecast, 2020 - 2026

The Asia Pacific Sexual Wellness Market is expected to witness market growth of 13.7% CAGR during the forecast period (2020-2026).

The comfort of selecting, viewing, and ordering over online shopping sites without revealing the identity of an individual, reduces the fear of being judged. This is the main factor which leads to the increasing sell of these products from online channels. The most popular products are rubber penis, vibrators, and lubricants. Buyers are free to choose any lubricant from the range of products from the brands available on e-commerce platforms. Furthermore, the guarantee of confidential delivery of the packages via e-commerce platforms has increased purchases amongst women of every age group.

Online portals like Amazon, Drugstore.com, Lovehoney, and Adam and Eve are playing a vital role in the supply chain. Retail store chains like Walmart, CVS Pharmacy, Target, and Kroger Pharmacy are offering sexual wellness products same as mainstream products. Recently, unwillingness of investors in sexual wellness products has seen a profound change. The conventional perception has shown a massive change that has resulted in angel investors to invest more on sexual wellness products.

The COVID-19 pandemic has a varied impact on the market of sexual wellness products. There is a spike in the demand for condoms whereas sex toys and other items have faced a temporary decline. Yet, to fulfil their sexual needs, people started depending on sex toys and vibrators. The spread of the virus also severely affected supply chains across the world. Governments of several countries have issued advisories during the lockdown in order to encourage safe sex with partners.

The sexual wellness market share across the globe is currently increasing. The swiftly changing technological environment has an adverse effect on the vendors because customers expect constant innovations and upgrades. The growing government initiatives that help in improving women have affected more people during the lockdown.

Based on Product, the market is segmented into Sex Toys, Female Contraceptives, Male Condoms, Lubricants & Sprays and Other Products. Based on Distribution Channel, the market is segmented into Online Stores, Specialty Stores, Drug Stores, Specialty Care Settings and Supermarkets & Hypermarkets. Based on End User, the market is segmented into Men, Women and LGBT. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Reckitt Benckiser Group PLC, Church and Dwight Co., Inc., Karex Berhad, Adam & Eve Stores (PHE, Inc.), California Exotic Novelties, LLC, Doc Johnson Enterprises, Hot Octopuss Limited, Bijoux Indiscrets, Kessel Medintim GmbH and TENGA Co., Ltd.

Scope of the Study

Market Segments covered in the Report:

By Product

• Sex Toys
• Female Contraceptives
• Male Condoms
• Lubricants & Sprays
• Other Products

By Distribution Channel

• Online Stores
• Specialty Stores
• Drug Stores
• Specialty Care Settings
• Supermarkets & Hypermarkets

By End User

• Men
• Women
• LGBT

By Country

• China
• Japan
• India
• South Korea
• Singapore
• Malaysia
• Rest of Asia Pacific

Companies Profiled

• Reckitt Benckiser Group PLC
• Church and Dwight Co., Inc.
• Karex Berhad
• Adam & Eve Stores (PHE, Inc.)
• California Exotic Novelties, LLC
• Doc Johnson Enterprises
• Hot Octopuss Limited
• Bijoux Indiscrets
• Kessel Medintim GmbH
• TENGA Co., Ltd.

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