Plus size clothing refers to sizes 1X to 6X and extended size as 7X and above. They are identified as above ‘straight’ sizes and most commonly referred to size ranges including UK 16 to UK 28; however, it differs regionally.
Customers in the plus size category now demand fashionable and modern garments that are available readily in larger sizes. Furthermore, they also expect attractive, long lasting, and good quality clothing that provides value for money. This global rise in demand by growing overweight and obese population is the most crucial factor for driving the plus size clothing market size. The trend of body positivity and growth in confidence among plus size women, owing to strong fashion advertisements and promotional campaigns, especially in magazine covers such as Vogue, Cosmopolitan, Elle, and Glamour, has enabled to further drive demand for the plus size clothing market. Likewise, improved public perception of plus size individuals supported by celebrities has encouraged consumers to embrace their plus size image propels the market demand. However, plus size clothing incurs high pricing for retailers since most retailers cannot afford to stock sizes that fit everyone. Furthermore, plus size clothing leads to complexity in manufacturing since bigger size involves more material, hence increases cost of clothing items. These factors hinder growth of the plus size clothing market.
On the contrary, growth in availability of plus size clothing through omnichannel retail and growing brand presence in the industry can be anticipated as an opportunity for the further growth and expansion of the market.
The plus size clothing market is segmented on the basis of type, gender, age group, price point, and region. By type, the market is classified into casual wear, formal wear, sportswear and others. On the basis of gender, it is bifurcated into male and female. According to age group, it is segregated into below 15, 16 to 59 and 60 & above. On the basis of price point, it is categorized into economy, mid-range and premium. Region wise, the market is studied across North America, Europe, Asia-Pacific, and LAMEA.
The key players operating in the global plus size clothing market analysis include (H&M) Hennes & Mauritz AB, Ralph Lauren Corporation, Adidas AG (Adidas), PUMA SE, Nike, Inc. (Nike), ASOS plc, Capri Holdings Limited (Michael Kors), WHP Global (Anne Klein), Punto Fa SL (MANGO Inc.) and Under Armour, Inc.
KEY BENEFITS FOR STAKEHOLDERS
Porter’s five forces analysis highlights the potency of buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier-buyer network.
In-depth analysis and the global plus size clothing market size and segmentation assist to determine the prevailing market opportunities.
The major countries in each region are mapped according to their revenue contribution to the market.
The market player positioning segment facilitates benchmarking and provides a clear understanding of the present position of the market players in the plus size clothing industry.
KEY MARKET SEGMENTS
By Type
By Gender
By Age Group
By Price point
By Region
Customers in the plus size category now demand fashionable and modern garments that are available readily in larger sizes. Furthermore, they also expect attractive, long lasting, and good quality clothing that provides value for money. This global rise in demand by growing overweight and obese population is the most crucial factor for driving the plus size clothing market size. The trend of body positivity and growth in confidence among plus size women, owing to strong fashion advertisements and promotional campaigns, especially in magazine covers such as Vogue, Cosmopolitan, Elle, and Glamour, has enabled to further drive demand for the plus size clothing market. Likewise, improved public perception of plus size individuals supported by celebrities has encouraged consumers to embrace their plus size image propels the market demand. However, plus size clothing incurs high pricing for retailers since most retailers cannot afford to stock sizes that fit everyone. Furthermore, plus size clothing leads to complexity in manufacturing since bigger size involves more material, hence increases cost of clothing items. These factors hinder growth of the plus size clothing market.
On the contrary, growth in availability of plus size clothing through omnichannel retail and growing brand presence in the industry can be anticipated as an opportunity for the further growth and expansion of the market.
The plus size clothing market is segmented on the basis of type, gender, age group, price point, and region. By type, the market is classified into casual wear, formal wear, sportswear and others. On the basis of gender, it is bifurcated into male and female. According to age group, it is segregated into below 15, 16 to 59 and 60 & above. On the basis of price point, it is categorized into economy, mid-range and premium. Region wise, the market is studied across North America, Europe, Asia-Pacific, and LAMEA.
The key players operating in the global plus size clothing market analysis include (H&M) Hennes & Mauritz AB, Ralph Lauren Corporation, Adidas AG (Adidas), PUMA SE, Nike, Inc. (Nike), ASOS plc, Capri Holdings Limited (Michael Kors), WHP Global (Anne Klein), Punto Fa SL (MANGO Inc.) and Under Armour, Inc.
KEY BENEFITS FOR STAKEHOLDERS
- The report provides a quantitative analysis of the current plus size clothing market trends, estimations, and dynamics of the size from 2021 to 2027 to identify the prevailing opportunities.
Porter’s five forces analysis highlights the potency of buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier-buyer network.
In-depth analysis and the global plus size clothing market size and segmentation assist to determine the prevailing market opportunities.
The major countries in each region are mapped according to their revenue contribution to the market.
The market player positioning segment facilitates benchmarking and provides a clear understanding of the present position of the market players in the plus size clothing industry.
KEY MARKET SEGMENTS
By Type
- Casual wear
- Formal wear
- Sportswear
- Others
By Gender
- Male
- Female
By Age Group
- Below 15
- 16 to 59
- 60 and Above
By Price point
- Economy
- Mid-Range
- Premium
By Region
- North America
- U.S.
- Canada
- Mexico
- Europe
- Germany
- France
- UK
- Italy
- Spain
- Rest of Europe
- Asia-Pacific
- China
- India
- Japan
- Malaysia
- South Korea
- Rest of Asia-Pacific
- LAMEA
- Brazil
- Saudi Arabia
- South Africa
- Turkey
Table of Contents
Chapter 1: Introduction
Chapter 2: Executive Summary)
Chapter 3: Market Overview
Chapter 4: Plus Size Clothing Market, by Type
Chapter 5: Plus Size Clothing Market, by Gender
Chapter 6: Plus Size Clothing Market, by Age Group
Chapter 7: Plus Size Clothing Market, by Price Point
Chapter 8: Plus Size Clothing Market, by Region
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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