Independent Artists and Performing Art Companies Global Market Report 2024

The independent artists and performing art companies market size has grown strongly in recent years. It will grow from $216 billion in 2023 to $228.99 billion in 2024 at a compound annual growth rate (CAGR) of 6.0%. The expansion observed in the historical period can be attributed to the robust growth of emerging markets, an increase in the world population, government initiatives, and a rise in the number of concerts.

The independent artists and performing art companies market size is expected to see strong growth in the next few years. It will grow to $286.07 billion in 2028 at a compound annual growth rate (CAGR) of 5.7%. The anticipated growth in the forecast period can be attributed to the emergence of independent artists, a rise in tourism, increased purchases through arts e-commerce, and overall economic growth. Notable trends expected in the forecast period include businesses and organizations collaborating and partnering, the adoption of augmented reality for enhanced audience experience, the embrace of new music platforms to expand opportunities for growth, the adoption of digital streaming for increased competitiveness, the implementation of mobile ticketing for easier access to performing arts events, the consideration of ambient scenting in live performances to create immersive and entertaining shows, and the exploration of business expansion to promote greater public involvement in events.

Performing arts companies are partnering with military and veteran organizations, urban equity programs, and businesses to address social issues. These partnerships allow them to achieve their mutual goals of building audiences, cutting costs, and addressing homelessness, hunger, and other social issues. For instance, in Miami, design, tourism and business leaders, and zoo management collaborated through the Miami-Dade County Department of Cultural Affairs to change the course of the addressed issues through government policies.

The increasing sale of art is expected to propel the growth of the independent artists and performing art companies market going forward. Art describes a visual work of intentional creation made possible using talent or imagination. The sale of art links independent artists and performing art companies to the public by providing a variety of platforms and opportunities for artists to sell their work. For instance, in 2023, according to Art Basel, a Switzerland-based platform connecting galleries, collectors, and artists, global art sales increased by 3% to reach $67.8 billion in 2022. Therefore, the increasing sale of art will drive the independent artists and performing art companies market.


Major companies operating in the independent artists and performing art companies market report are Broadway Theatre, AMC Entertainment Holdings Inc., Bolshoi Theatre, Poly Culture Group Corporation Limited, The Metropolitan Opera Association, New Jersey Performing Arts Center, Sydney Opera House, American Ballet Theatre, Roundabout Theatre, Lyric Opera of Chicago, Moscow Art Theatre, Saregama India Limited, EE-Media, Head Records, Outside Music, Royal National Theatre, Plus One Records, The Bolshoi Ballet of Moscow, Genjing Records, Kirov, Stanislavski and Nemirovich-Danchenko Theatre, Dew Process, MGM Distribution, Royal Shakespeare Company, Russian State Institute of Performing Arts, English National Opera, Hipgnosis Songs Fund, Pest Productions, Royal Opera, Regal Entertainment Group, Egyptian Modern Dance Theatre Company, Domino Music, Remote Control Records Pty Ltd., Lenkom Theatre, Moscow Hermitage Garden, Believe Music, Friends of Air, Sala Minas Gerais, Shock Records, Sharjah Performing Arts Academy, Birmingham Royal Ballet, Sony Music Entertainment India Pvt Ltd., DEREVO, Durov Animal Theater, Mayakovsky Theatre, Modern Sky, Moscow Pushkin Drama Theatre, Moscow Satire Theatre, Ocean Butterflies Music, Outdustry, Teatro Solís, Market Theatre and the Performing Arts Council of the Free State, Times Music, Liberation Music, Russian Institute of Theatre Arts – GITIS, Carmike Cinemas Inc., South African State Theatre, The Playhouse Company, Theatro Municipal de São Paulo, Sovremennik Theatre, Edge Of Arabia, Split Works, Artlist, Deezer, Cape Performing Arts Board (CAPAB), Tips Industries Limited, Universal Music India, UMusic, Artscape Theatre, T-Series Limited.

Asia-Pacific was the largest region in the independent artists and performing art companies’ market in 2023. Eastern Europe is expected to be the fastest-growing region in the forecast period. The regions covered in the independent artists and performing art companies market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the independent artists and performing art companies market report are Australia, China, India, Indonesia, Japan, South Korea, Bangladesh, Thailand, Vietnam, Malaysia, Singapore, Philippines, Hong Kong, New Zealand, USA, Canada, Mexico, Brazil, Chile, Argentina, Colombia, Peru, France, Germany, UK, Austria, Belgium, Denmark, Finland, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, Russia, Czech Republic, Poland, Romania, Ukraine, Saudi Arabia, Israel, Iran, Turkey, UAE, Egypt, Nigeria, South Africa.

The independent artists and performing art companies' services market includes revenues earned by entities that are involved in performing in artistic productions, creating artistic and cultural works, and providing technical expertise necessary for these productions. The providers also include athletes and others that endorse products, including independent actors, authors, cameramen, choreographers, costume designers, dancers, music directors, speakers, and writers. The market also includes revenue earned by entities for product endorsement and public appearances or speeches. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.


The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.