Asia Pacific Sustainable Athleisure Market By Type (Mass and Premium), By Product (Shirt, Yoga Pant, Leggings, Shorts and others), By Gender (Women and Men), By Distribution Channel (Offline and Online), By Country, Industry Analysis and Forecast, 2020 - 2026

The Asia Pacific Sustainable Athleisure Market is expected to witness market growth of 12.6% CAGR during the forecast period (2020-2026).

First-time buyers of sustainable athleisure are willing to portray a particular image in society as the individuals who are receptive to the concept of sustainability in clothing. Manufacturers of sustainable athleisure primary target this group of buyers in order to convert them into brand-loyal customers. Moreover, the majority of these customers do not hesitate to pay a high price for apparel that they value ethically as well as on the fashion aspect.

There are some benefits of wearing activewear like breathability, quick-drying, static resistance, thermal resistance, and chemical resistance. These characteristics expand sportswear adoption among customers, thereby boosting the market growth.

Rising disposable income and health awareness of customers will boost the growth of the market. Additionally, a surge in the preferences of the youth and old population in physical activities will boost the demand for sports-related items, hence contributing to the growth of the market. Although, increasing number of fake items results in safety and quality problems for customers and brand damages for leading market players.

In the modern era, athleisure is dominating every domain from workspace to gym. This means that the future of fashion is athleisure. It has changed the manner in which people dress for gym, work, and casual outings. No matter where you go, athleisure has become an ideal choice for consumers in a broad range of social situations. Athleisure is reducing the gap between fashion and fitness. All these mentioned factors will fuel the growth of the athleisure market in the years to come.

Based on Type, the market is segmented into Mass and Premium. Based on Product, the market is segmented into Shirt, Yoga Pant, Leggings, Shorts and others. Based on Gender, the market is segmented into Women and Men. Based on Distribution Channel, the market is segmented into Offline and Online. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Adidas AG, Under Armour, Inc., Hanesbrands, Inc., Vuori, Inc., Pangaia, Outerknown, Fashionable, Inc. (ABLE), Eileen Fisher, Inc., Patagonia, Inc., and Wear Pact, LLC.

Scope of the Study

Market Segments covered in the Report:

By Type

• Mass
• Premium

By Product

• Shirt
• Yoga Pant
• Leggings
• Shorts
• others

By Gender

• Women
• Men

By Distribution Channel

• Offline
• Online

By Country

• China
• Japan
• India
• South Korea
• Singapore
• Malaysia
• Rest of Asia Pacific

Companies Profiled

• Adidas AG
• Under Armour, Inc.
• Hanesbrands, Inc.
• Vuori, Inc.
• Pangaia
• Outerknown
• Fashionable, Inc. (ABLE)
• Eileen Fisher, Inc.
• Patagonia, Inc.
• Wear Pact, LLC

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