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Ericsson: Customer Engagement

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Ericsson is a provider of major equipment, software and professional services to communications service providers (CSPs). The company has a global footprint and will continue to focus on revenue growth in emerging markets.

This company profile provides:

  • key data about Ericsson's customer engagement platforms
  • an overview of the company’s strategy
  • an analysis of the company’s strengths and weaknesses

Yushan Chen
Research Analyst - Research
Yushan is a member of the Telecoms Software and Networks research team in London, contributing to various research programmes, particularly Customer Engagement, Monetisation Platforms and Digital Experience. She holds an BCom in Finance and Business Technology Management from the University of British Columbia, and an MSc in e-Business Management from the University of Warwick.

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