This report focuses on the physical retail channel in the US, specifically fuel stations, head shops and smoke shops - primary potential distribution points for the modern oral category - and is based on a telephone survey the publisher carried out to collect data on the modern oral products they carried. Other convenience stores, including chains and independent stores, and general retailers were not included in the survey.
Stores were selected to achieve a representative sample based on a series of factors:
The publisher aimed to achieve an equal split between the types of store per state. The final sample size of stores surveyed was 529.
The two main modern oral subcategories analysed are snus/snuff in pouch format and nicotine pouches. For a clearer understanding of the terms “oral” and “modern oral”, see our Scandinavian study case on oral tobacco.
Stores were selected to achieve a representative sample based on a series of factors:
- Population per state
- Smoking rate per state
- Smokeless tobacco usage rate per state.
The publisher aimed to achieve an equal split between the types of store per state. The final sample size of stores surveyed was 529.
The two main modern oral subcategories analysed are snus/snuff in pouch format and nicotine pouches. For a clearer understanding of the terms “oral” and “modern oral”, see our Scandinavian study case on oral tobacco.
Table of Contents
1 Executive summary2 Introduction
3 The modern oral market in the US
4 Other nicotine products purchased when buying modern oral products
Methodology
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