Education & Learning Analytics Market by Offering, Deployment, Application, User Group and Geography - Global Forecasts to 2029

Education & Learning Analytics Market by Offering (Software, Services), Deployment, Application (People Acquisition & Retention, Operations, Performance Management, Others), User Group (Academic, Corporate) and Geography - Global Forecasts to 2029

The research report titled, “Education & Learning Analytics Market by Offering (Software, Services), Deployment, Application (People Acquisition & Retention, Operations, Performance Management, Others), User Group (Academic, Corporate) and Geography - Global Forecasts to 2029”, provides in-depth analysis of the education & learning analytics market across five major geographies and emphasizes on the current market trends, market sizes, market shares, recent developments, and forecasts till 2029.

The global education & learning analytics market is expected to reach $36.59 billion by 2029, growing at a CAGR of 23.8% during the forecast period of 2022-2029.

The growth of the market is attributed to the factors such as the growing need for data-driven decisions to improve the quality of education and extensive government initiatives for education modernization. The incorporation of machine learning and artificial intelligence in education & learning analytics is expected to create growth opportunities for the players operating in this market. However, a lack of awareness regarding education analytics standards and data hygiene among educational institutes can obstruct the market growth.

Based on offering, the global education & learning analytics market is segmented into software and services. In 2022, the software segment is expected to account for a larger share of the global education & learning analytics market. However, the services segment is projected to grow at a faster rate owing to the growing preferences of educational institutions concerning the technical support and maintenance of the education and learning analytics platforms. Besides, the use of professional services also helps save considerable time and expenditure on the platform, thus, allowing more time for the institutes to concentrate on their core objectives.

Based on deployment mode, the global education & learning analytics market is segmented into on-premise and cloud-based. In 2022, the cloud-based segment is expected to account for a larger share of the global education & learning analytics market. This segment is also expected to grow at a higher CAGR during the forecast period. Benefits such as enhanced scalability, accessibility, and automated upgradation offered by cloud-based analytics solutions contribute to the growth of this segment.

Based on application, the education & learning analytics market is segmented into people acquisition & retention, curriculum development, operations management, finance management, performance management, and other applications. In 2022, the performance management segment is expected to account for the largest share of the global education & learning analytics market. The large share of this segment is mainly attributed to the growing need for monitoring the individual performance of learners and the growing demand from educational institutes to develop personalized content. The segment is also expected to grow at the highest CAGR during the forecast period.

Based on geography, the market is broadly segmented into North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa. In 2022, the Asia-Pacific region is projected to grow at the highest CAGR during the forecast period. The high growth rate is attributed to rapidly developing economies, the presence of a young and tech-savvy population in this region, rising disposable incomes, rapid infrastructure development, growing proliferation of cloud computing and smartphones, and the growing sense of responsibility towards the environment.

The global education & learning analytics market is consolidated and dominated by a few major players, namely Microstrategy Incorporated (U.S.), TIBCO software Inc. (U.S.), Alteryx Inc. (U.S.), D2L Corporations (Canada), SAS Institute Inc. (U.S.), IBM Corporation (U.S.), Microsoft Corporations (U.S.), Cornerstone OnDemand, Inc. (U.S.), SAP SE (U.S.), Oracle Corporations (U.S.), Blackboard Inc. (U.S.), Tableau Software (U.S.), Qlik (U.S.), Yellowfin (Australia), Latitude CG, LLC (U.S.) and among others.

Key questions answered in the report:

• Which are the high-growth market segments in terms of offering, deployment mode, application, user group, and region?
• What is the historical market for education & learning analytics across the globe?
• What are the market forecasts and estimates from 2022-2029?
• What are the major drivers, restraints, and opportunities in the global education & learning analytics market?
• Who are the major players in the global education & learning analytics market, and what shares of the market do they hold?
• Who are the major players in various countries, and what shares of the market do they hold?
• How is the competitive landscape?
• What are the recent developments in the global education & learning analytics market?
• What are the different strategies adopted by the major players in the global Education & learning analytics market?
• What are the geographical trends and high-growth countries?
• Who are the local emerging players in the global education & learning analytics market and how do they compete with the other players?

Scope of the Report:

Global Education & Learning Analytics Market, by Offering

• Software
• Services
• Managed Services
• Professional Services
• Technical Support and Maintenance
• Consulting Services

Global Education & Learning Analytics Market, by Deployment Mode

• On-premise
• Cloud-based

Global Education & Learning Analytics Market, by Application

• People Acquisition & Retention
• Curriculum Development
• Operations Management
• Finance Management
• Performance Management
• Other Applications

Global Education & Learning Analytics Market, by User Group

• Academic
• K-12
• Higher education
• Corporate
• Large Enterprises
• Small & Medium-sized Enterprises

Global Education & Learning Analytics Market, by Region

• North America
• U.S.
• Canada
• Europe
• Germany
• U.K.
• France
• Italy
• Spain
• Rest of Europe
• Asia-Pacific
• Japan
• China
• India
• South Korea
• Rest of Asia-Pacific
• Latin America
• Mexico
• Brazil
• Rest of Latin America
• Middle East & Africa
• UAE
• Israel
• Rest of MEA