The efforts of fintechs and, to a lesser degree, traditional financial institutions to provide robust banking solutions to the unbanked population through prepaid cards are helping individuals to safely store funds, receive deposits quickly, purchase goods, pay bills and get cash at reasonable costs while reducing the overall population of unbanked individuals, as explored in new research; The U.S. Unbanked Issue is Improving; Are You Part of the Solution?
Estimated Number of Unbanked Individuals
“The wave of neobanks and challenger banks that has emerged in the last several years is playing an outsized role in helping to bank the currently unbanked. They join other fintech players to offer services with easy access, smart user apps and nearly free banking solutions, attracting millions of customers. Their sustainability is certainly in question, however. Currently these businesses operate at a loss or with thin margins and recent efforts to reduce debit card interchange, neobanks’ primary source of revenue, creates a new threat,” comments Sarah Grotta, Director, Debit and Alternative Products Advisory Service and author of the report.
Highlights of the report include:
- A review and analysis of the data measuring the size of the unbanked population in the U.S.
- The impact that traditional and new fintech-supported accounts have had on attracting the unbanked to more mainstream financial services.
- How the effects of COVID-19 may ultimately alter the number of unbanked.
- How the government could play a meaningful roll without reinventing banking.
1. Executive Summary
3. Mining the Data
- Not All Who are Unbanked Want an Account
4. Giving Credit Where Credit is Due
- The Repercussions of COVID-19
5. Considering the Role of Prepaid Card Accounts
6. Will Government Play a Direct Role in Banking the Unbanked?
- But Can Fintechs Be Relied upon Long Term to Support the Unbanked?
- Related Research
Figures and Tables
Figure 1: Percent and Number of U.S. Unbanked Households
Figure 2: Estimated Number of Unbanked Individuals
Figure 3: Global Rankings of Banked Individuals
Figure 4: Money and Financial Services Segment of U.S. Open-Loop Prepaid Market: Forecast Through 2024
- Bank of America
- Chase Bank
- Galileo Financial Services
- Green Dot
- PNC Bank
- Sutton Bank
- The Bancorp Bank
- U.S. Bank
- Western Union