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U.S. Vegetable Puree Market Size, Share & Trends Analysis Report by Product (Tomato, Broccoli, Pumpkin, Bell Pepper), by Application (Beverages, Baby Food, Bakery), and Segment Forecasts, 2021-2028

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    Report

  • 50 Pages
  • April 2021
  • Region: United States
  • Grand View Research
  • ID: 5318372

The U.S. vegetable puree market size is expected to reach USD 9.36 billion by 2028. It is expected to expand at a CAGR of 5.2% from 2021 to 2028. The increasing preference for healthy and vegan food is expected to be a major factor contributing to the growth of the market. Today, consumers are more inclined toward food items that can easily be prepared and consumed.



Hectic work schedules are compelling people to opt for ready-to-eat (RTE) food products and products that are easy to cook and take the least amount of time to prepare. These consumer food preferences are propelling the demand for vegetable puree in the U.S. market.

Tomato puree held the largest revenue share of 44.1% in 2020. Excellent nutritional properties, coupled with the high antioxidant content, are propelling the demand for tomato puree. Moreover, it is one of the versatile products that is widely used in multiple cuisines as a key ingredient. These trends are anticipated to maintain the growth of the tomato puree segment in the U.S. market over the forecast period.

Bakery emerged as the second-largest application segment for vegetable puree in 2020. Customers are increasingly shifting toward healthy bakery options made with healthy ingredients, including vegetables. Key players in the bakery industry are launching vegetable- and fruit-packed bakery products in order to attract more health-conscious and eco-friendly customers.

For instance, in January 2021, Nature’s Bakery announced the launch of baked bars loaded with vegetables and fruits under the brand name Baked-Ins in the U.S. market. The bars are made from whole grains, oats, and fruits and vegetables like sweet potatoes, kale, carrots, and apples. Such products are opening new avenues for vegetable puree in the bakery segment. The U.S. market for vegetable puree is characterized by the presence of a few well-established players and several small- and medium-sized players.

U.S. Vegetable Puree Market Report Highlights


  • By product, the tomato puree segment held the largest revenue share of 44.1% in 2020 and is expected to maintain its lead over the forecast period. The widespread application of tomato puree in the preparation of sauces and dips for pizza, pasta, soups, stews, and other dishes is driving the segment.
  • The pumpkin puree product segment is projected to register the second-fastest CAGR in terms of revenue from 2021 to 2028. Pumpkin puree is one of the most versatile purees that can be incorporated into dishes, such as pancakes, oatmeal, muffins, pasta, cakes, snacks, pudding, and beverages.
  • The beverages application segment accounted for the largest revenue share of over 30.0% in 2020 owing to the rising demand for healthy drinks in the U.S. market.
  • The baby food application segment is expected to register the fastest revenue-based CAGR of 6.2% from 2021 to 2028. Baby nutrition is an important field that the food sector is particularly focusing on after the sudden outbreak of the pandemic.
Frequently Asked Questions about the U.S. Vegetable Puree Market

What is the estimated value of the U.S. Vegetable Puree Market?

The U.S. Vegetable Puree Market was estimated to be valued at $6.2 billion in 2020.

What is the growth rate of the U.S. Vegetable Puree Market?

The growth rate of the U.S. Vegetable Puree Market is 5.2%, with an estimated value of $9.4 billion by 2028.

What is the forecasted size of the U.S. Vegetable Puree Market?

The U.S. Vegetable Puree Market is estimated to be worth $9.4 billion by 2028.

Who are the key companies in the U.S. Vegetable Puree Market?

Key companies in the U.S. Vegetable Puree Market include Döhler, Grünewald International, Dennick FruitSource, LLC, Les vergers Boiron, SVZ Industrial Fruit & Vegetable Ingredients, F&S Produce Co, Inc. and Encore Fruit Marketing, Inc..

Table of Contents

Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Product Outlook
2.3. Application Outlook
2.4. Competitive Insights
Chapter 3. U.S. VegeTable Puree Market Variables, Trends & Scope
3.1. Market Introduction
3.2. Penetration & Growth Prospect Mapping
3.3. Impact of COVID-19 on the U.S. VegeTable Puree Market
3.4. Industry Value Chain Analysis
3.4.1. Sales/Retail Channel Analysis
3.4.2. Profit Margin Analysis
3.5. Market Dynamics
3.5.1. Market Driver Analysis
3.5.2. Market Restraint Analysis
3.5.3. Industry Challenges
3.5.4. Industry Opportunities
3.6. Business Environment Analysis
3.6.1. Industry Analysis - Porter’s
3.6.1.1. Supplier Power
3.6.1.2. Buyer Power
3.6.1.3. Substitution Threat
3.6.1.4. Threat from New Entrant
3.6.1.5. Competitive Rivalry
3.7. Roadmap of U.S. VegeTable Puree Market
3.8. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
4.1. Consumer Trends and Preferences
4.2. Factors Affecting Buying Decision
4.3. Consumer Product Adoption
4.4. Observations & Recommendations
Chapter 5. U.S. VegeTable Puree Market: Product Estimates & Trend Analysis
5.1. Product Movement Analysis & Market Share, 2020 & 2028
5.2. Tomato
5.2.1. Market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
5.3. Spinach
5.3.1. Market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
5.4. Broccoli
5.4.1. Market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
5.5. Carrot
5.5.1. Market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
5.6. Pumpkin
5.6.1. Market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
5.7. Bell Pepper
5.7.1. Market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
5.8. Beetroot
5.8.1. Market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
5.9. Others
5.9.1. Market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
Chapter 6. U.S. VegeTable Puree Market: Application Estimates & Trend Analysis
6.1. Application Movement Analysis & Market Share, 2020 & 2028
6.2. Beverages
6.2.1. Market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
6.3. Bakery
6.3.1. Market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
6.4. Snacks
6.4.1. Market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
6.5. Baby Food
6.5.1. Market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
6.6. Desserts
6.6.1. Market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
6.7. Others
6.7.1. Market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
Chapter 7. Competitive Analysis
7.1. Key global players, recent developments & their impact on the industry
7.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
7.3. Vendor Landscape
7.3.1. Key company market share analysis, 2020
Chapter 8. Company Profiles
8.1. Döhler
8.1.1. Company Overview
8.1.2. Financial Performance
8.1.3. Product Benchmarking
8.1.4. Strategic Initiatives
8.2. Grünewald International
8.2.1. Company Overview
8.2.2. Financial Performance
8.2.3. Product Benchmarking
8.2.4. Strategic Initiatives
8.3. Dennick FruitSource, LLC
8.3.1. Company Overview
8.3.2. Financial Performance
8.3.3. Product Benchmarking
8.3.4. Strategic Initiatives
8.4. Les vergers Boiron
8.4.1. Company Overview
8.4.2. Financial Performance
8.4.3. Product Benchmarking
8.4.4. Strategic Initiatives
8.5. SVZ Industrial Fruit & VegeTable Ingredients
8.5.1. Company Overview
8.5.2. Financial Performance
8.5.3. Product Benchmarking
8.5.4. Strategic Initiatives
8.6. F&S Produce Co, Inc.
8.6.1. Company Overview
8.6.2. Financial Performance
8.6.3. Product Benchmarking
8.6.4. Strategic Initiatives
8.7. Ingredion Incorporated (Kerr Concentrates)
8.7.1. Company Overview
8.7.2. Financial Performance
8.7.3. Product Benchmarking
8.7.4. Strategic Initiatives
8.8. Encore Fruit Marketing, Inc.
8.8.1. Company Overview
8.8.2. Financial Performance
8.8.3. Product Benchmarking
8.8.4. Strategic Initiatives
List of Tables
1. U.S. vegeTable puree market - Key market driver analysis
2. U.S. vegeTable puree market - Key market restraint analysis
3. U.S. tomato vegeTable puree market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
4. U.S. spinach puree market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
5. U.S. broccoli puree market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
6. U.S. carrot puree market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
7. U.S. pumpkin vegeTable puree market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
8. U.S. bell pepper puree market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
9. U.S. beetroot puree market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
10. U.S. other vegeTable puree market estimates and forecast, 2016 - 2028 (USD Million) (Kilotons)
11. U.S. vegeTable puree market estimates and forecast, in beverages, 2016 - 2028 (USD Million) (Kilotons)
12. U.S. vegeTable puree market estimates and forecast, in bakery, 2016 - 2028 (USD Million) (Kilotons)
13. U.S. vegeTable puree market estimates and forecast, in snacks, 2016 - 2028 (USD Million) (Kilotons)
14. U.S. vegeTable puree market estimates and forecast, in baby food, 2016 - 2028 (USD Million) (Kilotons)
15. U.S. vegeTable puree market estimates and forecast, in desserts, 2016 - 2028 (USD Million) (Kilotons)
16. U.S. vegeTable puree market estimates and forecast, in other applications, 2016 - 2028 (USD Million) (Kilotons)
17. Vendor landscape
List of Figures
1. U.S. VegeTable Puree market snapshot
2. U.S. VegeTable Puree market segmentation & scope
3. U.S. VegeTable Puree market penetration & growth prospect mapping
4. U.S. VegeTable Puree market value chain analysis
5. U.S. VegeTable Puree market dynamics
6. U.S. VegeTable Puree market Porter's analysis
7. U.S. VegeTable Puree market: Product movement analysis
8. U.S. VegeTable Puree market: Application movement analysis

Companies Mentioned

  • Döhler
  • Grünewald International
  • Dennick FruitSource, LLC
  • Les vergers Boiron
  • SVZ Industrial Fruit & Vegetable Ingredients
  • F&S Produce Co, Inc.
  • Ingredion Incorporated (Kerr Concentrates)
  • Encore Fruit Marketing, Inc.

Methodology

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