Citral Market - Size, Share, Outlook, and Opportunity Analysis, 2020

The global citral market is expected to exhibit a CAGR of 7.1% during the forecast period, owing to rising applications of citral in personal and home hygiene products such as disinfectants, soaps, sanitizers, detergents, and others.

Citral is also largely used across the food & beverage industry due to the presence of vitamins such as vitamin A that permit a higher degree of biological activity. As the health consciousness among the millennial and geriatric population is increasing at a rapid pace, the demand for citral-based natural and organic food products is estimated to boost in the near future. For instance, the ‘Kerry 2019 Taste Charts-US’, which utilize primary and secondary research including consumer trend reports, sales performance data, foodservice influences and endorsements from our internal culinary experts to predict tastes for the upcoming year, suggested that lemon, orange, and lime were the preferred flavors for cold beverages and water across the U.S.

Among regions, Asia Pacific is expected to dominate the market during the forecast period (2020-2027), owing to increasing usage of cosmetics & personal care and vitamin products in emerging economies such as China, India, and South Korea. For instance, the Ministry of Economy and Industry, Foreign Trade Administration, suggested that, the cosmetics and personal care industry is one of the fastest growing consumer products sector in India. Moreover, it also suggested that, the beauty and personal care industry in India was accounted for US$ 8 billion in the year 2016.

Key features of the study:

This report provides in-depth analysis of citral market, and provides market size (US$ Million & Tons) and compound annual growth rate (CAGR %) for the forecast period (2020-2027), considering 2019 as the base year
It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategies adopted by key players
It profiles key players in the global citral market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
Key companies covered as a part of this study include BASF SE, Beijing Lys Chemicals Co. Ltd., Indukern SA, Household Care and Fine Chemicals, Kuraray Co. Ltd., Privi Specialty Chemicals Limited, Rajkeerth Aromatics and Biotech Pvt. Ltd., Symrise AG, Takasago International Corporation, Vee kay International, and Zhejiang Xinchechang Co. Ltd.
Insights from this report would allow marketers and management authorities of companies to make informed decision regarding future products launches, technology upgradation, market expansion, and marketing tactics
The global citral market report caters to various stakeholders in this industry including investors, suppliers, sodium hypochlorite manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the Global Citral Market

Detailed Segmentation:

Global Citral Market, By Type: