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Health and Beauty Retailing in Bulgaria - Sector Overview, Market Size and Forecast to 2025

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    Report

  • 43 Pages
  • May 2021
  • Region: Bulgaria
  • GlobalData
  • ID: 5347862
The research report provides both the historic and forecast market data of total retail sales, and the health and beauty market in Bulgaria. It illustrates the data with charts, graphs and tables summarizing the value, with category details in health and beauty sector. The forecasts include the impact of COVID-19 on growth. The research report also reveals major retailers share in health and beauty sector with their price and market positioning in 2020.

The report uses data from the publisher’s Retail database showing the trends in the market and sectors by value. It also reveals the major retailers by market share in 2020 in each of the sectors. All data includes the impact COVID-19 has had on sales in 2020 (forecasted at the date of publication).

Scope
  • The overall retail industry in Bulgaria is forecast to grow at a CAGR of 5.0% between 2020 and 2025 to reach BGN 47.4 bn​
  • Health and beauty sector is valued at BGN 4.4 billion in 2020 and it is expected to reach BGN 5.6 billion by 2025 at a CAGR of 5.0% over the period. ​
  • Drug stores and health and beauty stores dominate the sector with 79.5% share in 2020.​
  • The mass market dominates the sector with a share of 94.2% of sales in 2020.​
  • Apteki Mareshki dominates the market with market shares of 13.6% while Ceiba showed the highest sales growth amongst the top 10 retailers.

Reasons to Buy
  • Gain a comprehensive view of the health and beauty market and forecasts to 2025
  • Explore new opportunities that will allow you to align your product offerings and strategies to meet demand following the impact of COVID-19 on the retail market
  • Investigate current and forecast trends in health and beauty sector to identify the opportunities offering the most potential
  • Understand who the main competitors are in the sector and their price positioning

Table of Contents

  • The State of Retail
  • Health & beauty
  • Definitions
  • Methodology

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Apteki Mareshki
  • dm
  • Ceiba
  • Kaufland
  • Lilly Drogerie
  • Avon
  • Lidl
  • SOpharmacy
  • Oriflame
  • Herbalife