Digital Intelligence Platform Market By Organization Size (Large Enterprises and Small & Medium Enterprises (SMEs)), End User (BFSI, Retail & E-Commerce, IT & Telecommunications, Travel & Tourism, Others), Application, Touch Point, And Segment Forecasts, 2017-2026

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Increasing adoption of cloud solutions by various industrial verticals, and constant technological advancements by players are key factors driving market revenue growth.

Market Size - USD 9.74 Billion in 2020, Market Growth - CAGR of 18.3%, Market Trends - Rising need for predictive analytics tools in rapidly growing end-use organizations, and evolution of advanced data intelligence tools.

The global digital intelligence platform market size is expected to reach USD 37.57 Billion in 2028, and register a CAGR of 18.3% during the forecast period. Rising popularity and adoption of e-commerce and online shopping, growing use of mobile apps, and benefits offered by this platform such as recording sales, tracking customer transactions, and valuable customer insights to make real-time reliable business decisions are major factors expected to drive revenue growth of the global digital intelligence platform market. Connecting to customers via social media websites helps businesses make customer-centric enterprise decisions by understanding customer preferences through analysis of customer behavior, and web analytics.

Some Key Findings From the Report:

Among the organization size segments, the large enterprises segment accounted for the largest revenue share of 64.6% in 2020.
Among the end-use industry segments, the Banking, Financial Services and Insurance (BFSI) segment accounted for major revenue share in 2020, and is expected to continue to contribute the largest revenue share over the forecast period. The retail and ecommerce segment is expected to register the highest revenue CAGR during the forecast period.
The Asia Pacific market size was USD 2.73 Billion in 2020. North America market accounted for major revenue share in 2020, and is expected to continue with its dominance during the next 7 years.
Key players profiled in the report include SAS Institute, Inc., Adobe Systems, Inc., Google LLC, Optimizely, Evergage, Inc., Mixpanel, Inc., Webtrekk, Cxense ASA, New Relic, Inc., Localytics Limited, and International Business Machines Corporation. The market players have adopted various strategies including mergers, acquisitions, partnerships, and new product developments, among other strategies, to stay ahead of the competition and expand market footprint.

For the purpose of this report, the global digital intelligence platform market is segmented on the basis of organization size, touch point, application, end-use, and region:

Organization Size Outlook

Large Enterprises
Small & Medium Enterprises (SMEs)

Touch Point Outlook

Mobile
Company Website
Web
Social Media
Others

End Use Outlook

Banking, Financial Services and Insurance (BFSI)
Retail & E-Commerce
IT & Telecommunications
Travel & Tourism
Others

Application Outlook

Analytics
Data Management
Engagement Optimization

Region Outlook

North America
US
Canada
Mexico
Europe
Germany
UK
France
Italy
Spain
Benelux
Rest of Europe
Asia Pacific
China
India
Japan
South Korea
Rest of Asia Pacific
Latin America
Brazil
Rest of Latin America
Middle East and Africa
Saudi Arabia
UAE
South Africa
Rest of Middle East & Africa

Reasons to Buy the Report

A robust analysis and estimation of the Digital Intelligence Platform Market with four levels of quality check - in-house database, expert interviews, governmental regulation, and a forecast specifically done through time series analysis
A holistic competitive landscape of the all the major players in the Digital Intelligence Platform Market. The report covers their market shares, strategic initiatives, new product launches, R&D expenditure, M&As, Joint ventures, expansionary plans, product wise metric space analysis and key developments
Go-to-market strategies specifically formulated in line with location analysis which takes into the factors such as government regulations, supplier mapping, supply chain obstacles, and feedback from local vendors
Most deep dive segmental bifurcation available currently in the market. Our stellar methodology helps us understand the overall gamut of the supply chain and will help you explain the current market dynamics
Special focus given on vendor landscape, supplier portfolio, customer mapping, production capacity, and yearly capacity utilization

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Chapter 1. Market Synopsis
1.1. Market Definition
1.2. Research Scope & Premise
1.3. Methodology
1.4. Market Estimation Technique

Chapter 2. Executive Summary
2.1. Summary Snapshot, 2018-2026

Chapter 3. Indicative Metrics

Chapter 4. Digital Intelligence Platform Market Segmentation & Impact Analysis
4.1. Digital Intelligence Platform Market Touch point Segmentation Analysis
4.2. Industrial Outlook
4.2.1. Market indicators analysis
4.2.2. Market drivers analysis
4.2.2.1. Growing adoption of mobile applications
4.2.2.2. Growing popularity of online shopping
4.2.3. Market restraints analysis
4.2.3.1. complicated integration of data
4.3. Technological Insights
4.4. Regulatory Framework
4.5. ETOP Analysis
4.6. Porter’s Five Forces Analysis
4.7. Competitive Metric Space Analysis
4.8. Price trend Analysis

Chapter 5. Digital Intelligence Platform Market By End User Insights & Trends
5.1. End User Dynamics & Market Share, 2019 &2026
5.2. BFSI
5.2.1. Market estimates and forecast, 2016 2026 (USD Million)
5.2.2. Market estimates and forecast, By Region, 2016 2026 (USD Million)
5.3. Retail & E-Commerce
5.3.1. Market estimates and forecast, 2016 2026 (USD Million)
5.3.2. Market estimates and forecast, By Region, 2016 2026 (USD Million)
5.4. IT & Telecommunications
5.4.1. Market estimates and forecast, 2016 2026 (USD Million)
5.4.2. Market estimates and forecast, By Region, 2016 2026 (USD Million)
5.5. Travel & Tourism
5.5.1. Market estimates and forecast, 2016 2026 (USD Million)
5.5.2. Market estimates and forecast, By Region, 2016 2026 (USD Million)
5.6. Others
5.6.1. Market estimates and forecast, 2016 2026 (USD Million)
5.6.2. Market estimates and forecast, By Region, 2016 2026 (USD Million)

Chapter 6. Digital Intelligence Platform Market By Touch point Insights & Trends
6.1. Touch point Dynamics & Market Share, 2019 &2026
6.2. Mobile
6.2.1. Market estimates and forecast, 2016 2026 (USD Million)
6.2.2. Market estimates and forecast, By Region, 2016 2026 (USD Million)
6.3. Company Website
6.3.1. Market estimates and forecast, 2016 2026 (USD Million)
6.3.2. Market estimates and forecast, By Region, 2016 2026 (USD Million)
6.4. Web
6.4.1. Market estimates and forecast, 2016 2026 (USD Million)
6.4.2. Market estimates and forecast, By Region, 2016 2026 (USD Million)
6.5. Social Media
6.5.1. Market estimates and forecast, 2016 2026 (USD Million)
6.5.2. Market estimates and forecast, By Region, 2016 2026 (USD Million)
6.6. Others
6.6.1. Market estimates and forecast, 2016 2026 (USD Million)
6.6.2. Market estimates and forecast, By Region, 2016 2026 (USD Million)

Chapter 7. Digital Intelligence Platform Market By Application Insights & Trends
7.1. Application Dynamics & Market Share, 2019 &2026
7.2. Analytics
7.2.1. Market estimates and forecast, 2016 2026 (USD Million)
7.2.2. Market estimates and forecast, By Region, 2016 2026 (USD Million)
7.3. Data Management
7.3.1. Market estimates and forecast, 2016 2026 (USD Million)
7.3.2. Market estimates and forecast, By Region, 2016 2026 (USD Million)
7.4. Engagement Optimization
7.4.1. Market estimates and forecast, 2016 2026 (USD Million)
7.4.2. Market estimates and forecast, By Region, 2016 2026 (USD Million)

Chapter 8. Digital Intelligence Platform Market By Organization Size Insights & Trends
8.1. Organization Size Dynamics & Market Share, 2019 &2026
8.2. Large Enterprises
8.2.1. Market estimates and forecast, 2016 2026 (USD Million)
8.2.2. Market estimates and forecast, By Region, 2016 2026 (USD Million)
8.3. Small & Medium Enterprises (SMEs)
8.3.1. Market estimates and forecast, 2016 2026 (USD Million)
8.3.2. Market estimates and forecast, By Region, 2016 2026 (USD Million)

Chapter 9. Digital Intelligence Platform Market By Regional Outlook
9.1. Digital Intelligence Platform Market share By Region, 2018 &2026
9.2. North America
9.2.1. North America Digital Intelligence Platform Market estimates and forecast, 2016 2026, (USD Million)
9.2.2. North America Digital Intelligence Platform Market estimates and forecast by End User, 2016 -2026, (USD Million)
9.2.3. North America Digital Intelligence Platform Market estimates and forecast by Touch point, 2016 -2026, (USD Million)
9.2.4. North America Digital Intelligence Platform Market estimates and forecast Application, 2016 -2026, (USD Million)
9.2.5. North America Digital Intelligence Platform Market estimates and forecast by Organization size, 2016 -2026, (USD Million)
9.2.6. U.S.
9.2.6.1. U.S. Digital Intelligence Platform Market estimates and forecast, 2016 2026, (USD Million)
9.2.6.2. U.S. Digital Intelligence Platform Market estimates and forecast by End User, 2016 -2026, (USD Million)
9.2.6.3. U.S. Digital Intelligence Platform Market estimates and forecast by Touch point, 2016 -2026, (USD Million)
9.2.6.4. U.S. Digital Intelligence Platform Market estimates and forecast Application, 2016 -2026, (USD Million)
9.2.6.5. U.S Digital Intelligence Platform Market estimates and forecast by Organization size, 2016 -2026, (USD Million)
9.3. Europe
9.3.1. Europe Digital Intelligence Platform Market estimates and forecast, 2016 2026, (USD Million)
9.3.2. Europe Digital Intelligence Platform Market estimates and forecast by End User, 2016 -2026, (USD Million)
9.3.3. Europe Digital Intelligence Platform Market estimates and forecast by Touch point, 2016 -2026, (USD Million)
9.3.4. Europe Digital Intelligence Platform Market estimates and forecast Application, 2016 -2026, (USD Million)
9.3.5. Europe Digital Intelligence Platform Market estimates and forecast by Organization size, 2016 -2026, (USD Million)
9.3.6. U.K.
9.3.6.1. U.K. Digital Intelligence Platform Market estimates and forecast, 2016 2026, (USD Million)
9.3.6.2. U.K. Digital Intelligence Platform Market estimates and forecast by End User, 2016 -2026, (USD Million)
9.3.6.3. U.K. Digital Intelligence Platform Market estimates and forecast by Touch point, 2016 -2026, (USD Million)
9.3.6.4. U.K. Digital Intelligence Platform Market estimates and forecast Application, 2016 -2026, (USD Million)
9.3.6.5. U.K. Digital Intelligence Platform Market estimates and forecast by Organization size, 2016 -2026, (USD Million)
9.3.7. France
9.3.7.1. France Digital Intelligence Platform Market estimates and forecast, 2016 2026, (USD Million)
9.3.7.2. France Digital Intelligence Platform Market estimates and forecast by End User, 2016 -2026, (USD Million)
9.3.7.3. France Digital Intelligence Platform Market estimates and forecast by Touch point, 2016 -2026, (USD Million)
9.3.7.4. France Digital Intelligence Platform Market estimates and forecast Application, 2016 -2026, (USD Million)
9.3.7.5. France Digital Intelligence Platform Market estimates and forecast by Organization size, 2016 -2026, (USD Million)
9.4. Asia-Pacific
9.4.1. Asia-Pacific Digital Intelligence Platform Market estimates and forecast, 2016 2026, (USD Million)
9.4.2. Asia Pacific Digital Intelligence Platform Market estimates and forecast by Touch point, 2016 -2026, (USD Million)
9.4.3. Asia Pacific Digital Intelligence Platform Market estimates and forecast by End User, 2016 -2026, (USD Million)
9.4.4. Asia Pacific Digital Intelligence Platform Market estimates and forecast Application, 2016 -2026, (USD Million)
9.4.5. Asia Pacific Digital Intelligence Platform Market estimates and forecast by Organization size, 2016 -2026, (USD Million)
9.4.6. China
9.4.6.1. China Digital Intelligence Platform Market estimates and forecast, 2016 2026, (USD Million)
9.4.6.2. China Digital Intelligence Platform Market estimates and forecast by Touch point, 2016 -2026, (USD Million)
9.4.6.3. China Digital Intelligence Platform Market estimates and forecast by End User, 2016 -2026, (USD Million)
9.4.6.4. China Digital Intelligence Platform Market estimates and forecast Application, 2016 -2026, (USD Million)
9.4.6.5. China Digital Intelligence Platform Market estimates and forecast by Organization size, 2016 -2026, (USD Million)
9.4.7. India
9.4.7.1. India Digital Intelligence Platform Market estimates and forecast, 2016 2026, (USD Million)
9.4.7.2. India Digital Intelligence Platform Market estimates and forecast by Touch point, 2016 -2026, (USD Million)
9.4.7.3. India Digital Intelligence Platform Market estimates and forecast by End User, 2016 -2026, (USD Million)
9.4.7.4. India Digital Intelligence Platform Market estimates and forecast Application, 2016 -2026, (USD Million)
9.4.7.5. India Digital Intelligence Platform Market estimates and forecast by Organization size, 2016 -2026, (USD Million)
9.4.8. Japan
9.4.8.1. Japan Digital Intelligence Platform Market estimates and forecast, 2016 2026, (USD Million)
9.4.8.2. Japan Digital Intelligence Platform Market estimates and forecast by Touch point, 2016 -2026, (USD Million)
9.4.8.3. Japan Digital Intelligence Platform Market estimates and forecast by End User, 2016 -2026, (USD Million)
9.4.8.4. Japan Digital Intelligence Platform Market estimates and forecast Application, 2016 -2026, (USD Million)
9.4.8.5. Japan Digital Intelligence Platform Market estimates and forecast by Organization size, 2016 -2026, (USD Million)
9.5. Middle East and Africa
9.5.1. Middle East and Africa Digital Intelligence Platform Market estimates and forecast, 2016 2026, (USD Million)
9.5.2. Middle East and Africa Digital Intelligence Platform Market estimates and forecast by Touch point, 2016 -2026, (USD Million)
9.5.3. Middle East and Africa Digital Intelligence Platform Market estimates and forecast by End User, 2016 -2026, (USD Million)
9.5.4. Middle East and Africa Digital Intelligence Platform Market estimates and forecast Application, 2016 -2026, (USD Million)
9.5.5. Middle East and Africa Digital Intelligence Platform Market estimates and forecast by Organization size, 2016 -2026, (USD Million)
9.6. Latin America
9.6.1. Latin America Digital Intelligence Platform Market estimates and forecast, 2016 2026, (USD Million)
9.6.2. Latin America Digital Intelligence Platform Market estimates and forecast by Touch point, 2016 -2026, (USD Million)
9.6.3. Latin America Digital Intelligence Platform Market estimates and forecast by End User, 2016 -2026, (USD Million)
9.6.4. Latin America Digital Intelligence Platform Market estimates and forecast Application, 2016 -2026, (USD Million)
9.6.5. Middle East and Africa Digital Intelligence Platform Market estimates and forecast by Organization size, 2016 -2026, (USD Million)
9.6.6. Brazil
9.6.6.1. Brazil Digital Intelligence Platform Market estimates and forecast, 2016 2026, (USD Million)
9.6.6.2. Brazil Digital Intelligence Platform Market estimates and forecast by Touch point, 2016 -2026, (USD Million)
9.6.6.3. Brazil Digital Intelligence Platform Market estimates and forecast by End User, 2016 -2026, (USD Million)
9.6.6.4. Brazil Digital Intelligence Platform Market estimates and forecast Application, 2016 -2026, (USD Million)
9.6.6.5. Middle East and Africa Digital Intelligence Platform Market estimates and forecast by Organization size, 2016 -2026, (USD Million)

Chapter 10. Competitive Landscape
10.1. Market Revenue Share By Manufacturers
10.2. Manufacturing Cost Breakdown Analysis
10.3. Mergers & Acquisitions
10.4. Market positioning
10.5. Strategy Benchmarking
10.6. Vendor Landscape

Chapter 11. Company Profiles
11.1. Adobe Systems, Inc
11.1.1. Company Overview
11.1.2. Financial Performance
11.1.3. Technology Insights
11.1.4. Strategic Initiatives
11.2. SAS Institute, Inc
11.2.1. Company Overview
11.2.2. Financial Performance
11.2.3. Technology Insights
11.2.4. Strategic Initiatives
11.3. Google LLC
11.3.1. Company Overview
11.3.2. Financial Performance
11.3.3. Technology Insights
11.3.4. Strategic Initiatives
11.4. Evergage, Inc
11.4.1. Company Overview
11.4.2. Financial Performance
11.4.3. Technology Insights
11.4.4. Strategic Initiatives
11.5. Mixpanel, Inc
11.5.1. Company Overview
11.5.2. Financial Performance
11.5.3. Technology Insights
11.5.4. Strategic Initiatives
11.6. Optimizely
11.6.1. Company Overview
11.6.2. Financial Performance
11.6.3. Technology Insights
11.6.4. Strategic Initiatives
11.7. Webtrekk
11.7.1. Company Overview
11.7.2. Financial Performance
11.7.3. Technology Insights
11.7.4. Strategic Initiatives
11.8. New Relic, Inc
11.8.1. Company Overview
11.8.2. Financial Performance
11.8.3. Technology Insights
11.8.4. Strategic Initiatives
11.9. Cxense ASA
11.9.1. Company Overview
11.9.2. Financial Performance
11.9.3. Technology Insights
11.9.4. Strategic Initiatives
11.10. Localytics Limited
11.10.1. Company Overview
11.10.2. Financial Performance
11.10.3. Technology Insights
11.10.4. Strategic Initiatives

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