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Review of Top-10 Mobile Brokerage Apps in Russia - Market Analysis and Trends, Benchmarking, 100+ Best Practices

  • ID: 5359674
  • Report
  • April 2021
  • Region: Russia
  • 213 pages
  • Markswebb

FEATURED COMPANIES

  • Alfa Investments
  • BCS World of Investments
  • FINAM
  • Freedom Finance
  • Otkrytie Broker
  • PSB Investments
Digital Investment Rank 2021 is a comparative study of digital investment services available to a mass client in mobile brokerage apps. The study analyzed the complete investment process of a mass investor through the mobile brokerage apps. The full report contains a detailed market analysis, typical problems of digital services, key trends and more than 100 best market practices.

Methodology: secret shopper, expertise based on formal and heuristic criteria.

5 UX tests of each app for 6 user scenarios:

1. Logging in and checking the portfolio profitability right in the start of investing
2. Checking available funds.
3. Replenishing account with a bank card.
4. Searching for securities and adding them to the selection.
5. Checking profitability of the securities right after the purchase
6. Selling securities at a market price.

The results will help you make digital services more attractive for a new wave of mass customers, as well as retain existing ones and improve customer experience. Also, the report will be a perfect tool with clear steps for optimizing processes for your business.
Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • Alfa Investments
  • BCS World of Investments
  • FINAM
  • Freedom Finance
  • Otkrytie Broker
  • PSB Investments
  • About the study
  • Rating and key research results
  • User profile description
  • 100+ best practices
  • Study methodology
  • About the agency
Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • Alfa Investments
  • BCS World of Investments
  • FINAM
  • Freedom Finance
  • Otkrytie Broker
  • PSB Investments
The results will be useful for finding the best digital investment practices in Russia — one of the most developed fintech regions.

1) Market analysis will help predict changes and build further business plans.
2) Description of typical services' problems and key trends allows not only to correct existing shortcomings, but also to predict possible ones.
3) The best practices will be the source of ideas and help you understand how competitors are managing their own processes and what priorities should be set when developing the service.

And, thanks to the best practices, the time for coming up with innovations will be significantly reduced. Companies will be able to focus on reliable solutions and its further development.
Note: Product cover images may vary from those shown
  • Tinkoff Investments
  • BCS World of Investments
  • VTB My Investments
  • Otkrytie Broker
  • Freedom Finance
  • Alfa Investments
  • PSB Investments
  • FINAM
  • Sberbank Investor
  • RSHB Broker
Note: Product cover images may vary from those shown
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