Amusement Parks Global Market Report 2024

The amusement parks market size has grown strongly in recent years. It will grow from $79.68 billion in 2023 to $84.43 billion in 2024 at a compound annual growth rate (CAGR) of 6.0%. The growth observed in the historical period in the amusement park industry can be attributed to several key factors. These include strong economic growth in emerging markets, a shift in customer preferences towards experiential leisure activities, increased earning capacity among consumers, and the utilization of mobile applications for amusement park experiences.

The amusement parks market size is expected to see strong growth in the next few years. It will grow to $105.82 billion in 2028 at a compound annual growth rate (CAGR) of 5.8%. Anticipated growth in the amusement park industry is driven by government support, rising urbanization, increased use of social media for promotion, and growing investments in themed amusement parks. Key trends include the utilization of the Internet of Things (IoT), focus on green energy, emphasis on retractable roofs, adoption of virtual and augmented reality technologies, commitment to sustainable operations, and platforms.

The amusement park market is experiencing positive growth influenced by the increasing use of social media and access to mass media. Visitors at amusement parks frequently share their experiences, photos, and videos on social media platforms, effectively showcasing the attractions to a wider audience. A study by Visa revealed that 73% of Asians check in online during vacations, with 71% sharing their experiences on social media platforms. This social media engagement serves as a potent marketing tool for amusement parks, aiding in attracting new customers and fostering visibility. This widespread use of social media is anticipated to be a key driver propelling the amusement parks market in the future.

The surge in international tourism is anticipated to significantly drive the growth of the amusement park market. International tourism encompasses travel outside one's habitual location for leisure, business, or other purposes, and amusement parks often serve as focal points attracting global travelers. These attractions can transform destinations into sought-after tourist spots. For example, The United Nations World Tourism Organization reported a staggering 50% increase in international tourism receipts from 2021, reaching a substantial $1 trillion in 2022. Consequently, the upsurge in international tourism stands as a pivotal factor propelling the expansion of the amusement park market.

Amusement parks are increasingly integrating virtual and augmented reality technology to elevate customer experiences. Virtual reality crafts a three-dimensional, computer-generated environment that enables interaction, while augmented reality overlays digital elements onto the real world. These technologies are being adopted in rides and theater-based attractions within amusement parks. For instance, Plopsaland De Panne in Belgium introduced 'Heidi the Ride,' a virtual reality wooden roller coaster reaching speeds of over 43 mph. SeaWorld's Kraken Virtual Reality Roller Coaster in Orlando offers an experience akin to jet skiing. Universal Studios features The Walking Dead mazes integrating augmented reality elements.

Major players in the amusement parks market are focusing on pioneering developments, such as immersive aquatic attractions, to fortify their market position. Immersive aquatic attractions use technology and storytelling to immerse visitors in an underwater realm. For instance, in November 2021, Vortex Aquatic Structures International Inc., a Canada-based water attraction manufacturer, unveiled the Dream Tunnel. This modular attraction seamlessly integrates with hotel designs, resorts, waterparks, amusement parks, and aquatic centers. Offering a walk-through experience or a floating encounter within a lazy river, the Dream Tunnel creates immersive adventures through water and cutting-edge technology, delivering unique and captivating experiences.

Major companies operating in the amusement parks market report are The Walt Disney Company, Comcast Corporation, Oriental Land Company Ltd., SeaWorld Entertainment Inc., Six Flags Entertainment Corporation, Maruhan, Cedar Fair Entertainment, Merlin Entertainment PLC, Vail Resorts, Inc., Aspro Parks, Della Adventure Park, Wonderla Holiday, China Travel Service (Hong Kong), USJ Co., Ramoji Group and Village Roadshow Limited (VRL), Freizeit- und Familienpark Mack KG, Euro Disney S.C.A., Disneyland Paris, Efteling Nature Park Foundation, Tivoli A/S, Patriot Theme Parks, Dream Island Holding Company, NBC Universal Media LLC, Hershey Entertainment & Resorts Company, Tinkertown Amusements Ltd., Canada's Wonderland Company, Marineland of Canada Inc., Rubi Gaming S.A.C., Dreams Corporation S.A.C, Rosa Laranjeira Lopes, Renato Rodrigues Silva, Slots Machines S.A, Interjuegos S.A, Jumeirah, Farah Experiences LLC, Tsogo Sun Kwazulu-Natal (Pty) Ltd., Silver Star Development Ltd., Gold Reef City Theme Park, Ushaka Marine World.

North America was the largest region in the amusement parks market in 2023. Western Europe is expected to be the fastest-growing region in the forecast period. The regions covered in the amusement parks market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the amusement parks market report are Australia, China, India, Indonesia, Japan, South Korea, Bangladesh, Thailand, Vietnam, Malaysia, Singapore, Philippines, Hong Kong, New Zealand, USA, Canada, Mexico, Brazil, Chile, Argentina, Colombia, Peru, France, Germany, UK, Austria, Belgium, Denmark, Finland, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, Russia, Czech Republic, Poland, Romania, Ukraine, Saudi Arabia, Israel, Iran, Turkey, UAE, Egypt, Nigeria, South Africa. The amusement parks market include revenues earned by entities by operating amusement parks with roller coasters, water slides, and other amusement rides, and provide outdoor entertainment services. The amusement parks and arcade market also include sales of amusement arcades such as family fun centers, pinball arcades, and amusement device parlors. This market includes sales of entry fees and ticket sales for rides, games, food and beverages, merchandise goods, and hotels and resorts. However, this market excludes sales of exclusive restaurants such as fast-food chains operating within amusement parks. Amusement and theme park companies operate mechanical rides, water rides, water games (including spectator sports and crowd engagement games), events, games, shows, themed exhibits, refreshment stands, and other visitor attractions for entertainment. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.


The main types of amusement parks include theme parks, water parks, and amusement arcades. Theme parks are characterized by their themed landscaping, buildings, and attractions, which are based on specific themes such as jungle wildlife, fairy tales, or the Old West. The diverse sources of revenue for amusement parks include ticket sales, merchandise, food and beverages, hotels and resorts, and other related offerings. Visitors to amusement parks encompass males and females from different age groups, including those below 25 years, those aged 25 to 39, those aged 40 to 59, those aged 60 to 74, and those aged 75 years and above. The appeal of amusement parks spans across various demographics, providing entertainment for people of all walks of life.

The amusement parks market research report is one of a series of new reports that provides amusement parks market statistics, including amusement parks industry global market size, regional shares, competitors with amusement parks market share, detailed amusement parks market segments, market trends and opportunities, and any further data you may need to thrive in the amusement parks and arcades industry. This amusement parks market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.