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Global Baby Hair Oil Market Overview 2021-2026

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  • 87 Pages
  • August 2021
  • Region: Global
  • Bonafide Research
  • ID: 5459375
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The baby massage and hair oil market is geographically a highly concentrated market. The practice of using oil to massage babies has long been influenced by cultural and societal practices. In the research report titled- Global Baby Hair Oil Market Outlook, 2026, research has been conducted to outline and deep dive into the regional markets and their dynamics in the global baby massage oil market. To assess the market better, the market has been appropriately segmented based on product category, prominent sales channels delivering revenue, and region.

Based on product type, the market is broadly categorized as baby massage oil and baby hair oil. The global segmentation has also been done based on soil types which are- almond oil, coconut oil, Argan oil, and others like avocado oil, jojoba oil, grapeseed oil, lavender oil, lemongrass oil, etc. The major sales channels that have been analyzed are- supermarket/hypermarket, pharmacy/drug store, convenience store, and online channels. Geographical regions considered for the purpose of study are- North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.

Baby oil is much similar to human oil, which is a refined byproduct that is leftover of oil refining. Applying baby oil seals each cuticle and thus preventing moisture loss. The baby hair oil segment is much competitive and has a large number of international and local players. In the year 2015, the market grew at a rate of 5.52%. With the increase in disposable income, the market is expected to be growing in the coming period. The parents now understand the need to differentiate the products for their baby, coupled with the high internet penetration and marketing by the major players is to allow the overall market to reach a value of more than USD 484.00 Million by the end of 2026. Parents prefer soft and gentle formula for their babies as the scalp of the infants is fragile and hair follicles are in the nascent stage, consequently, increasing the demand for natural and organic baby oils. However, the purchase decision is highly dependent on the availability, cost & product variety.

The market is led by the Asia Pacific region which held more than 3/4th of the market share. The long-running tradition and the high birth rate in this region are the major reason for the same. Even though the market is led by the region, a high number of parents still prefer to use regular hair oil for the baby. However, the demand for baby hair oil is expected to incline in the coming period, with the growing awareness of health & hygiene, urbanization, and the rise in living standards. Competition among the vendors will intensify in the coming years due to product portfolio extensions, innovations in technology, and M&A activities. Moreover, the international players in the baby hair growth products market will grow inorganically by acquiring regional players.

Frequent oiling increases blood circulation apart from moisturizing the scalp. However, it is recommended to be done depending on various factors like the type of hair, climate, and activity level of the child. Parents understand their requirements only through trial & error.


  • Geography: Global
  • Base year: 2020
  • Historical year: 2015
  • Forecasted year: 2026


  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa


  • Market Size by Value for the period (2015-2026F)
  • Market Share by Oil Type (Almond Oil, Coconut Oil, Argan Oil & Others)
  • Market Share by Sales Channel (Supermarket & Hypermarket, Specialty Store, & Online)
  • Market Share by Region
  • Market Share by Country

This report would help you answer the following questions:

1. What is the market size and forecast of the Global Baby Hair Oil Market?
2. What are the inhibiting factors and impact of COVID-19 shaping the Global Baby Hair Oil Market during the forecast period?
3. Which region outstands in the Global Baby Hair Oil Market?
4. Which are the segments to invest in over the forecast period in the Global Baby Hair Oil Market?
5. What is the competitive strategic window for opportunities in the Global Baby Hair Oil Market?
6. What are the technology trends and regulatory frameworks in the Global Baby Hair Oil Market?
7. What are the major companies in the Global Baby Hair Oil Market?

Table of Contents

1. Executive Summary2. Report Methodology
3. Market Structure
3.1. Market Considerate
3.2. Market Definitions
4. Global Baby Hair Oil Market Market Outlook
4.1. Market Size by Value
4.2. Market Share
4.2.1. By Sales Channel
4.2.2. By Region
4.2.3. By Country
4.2.4. By Oil Type
5. North America Baby Hair Oil Market Outlook
5.1. Market Size by Value
5.2. Market Share
5.2.1. By Sales Channel
5.2.2. By Country
5.3. US Baby Hair Oil Market Market
5.4. Canada Baby Hair Oil Market
5.5. Mexico Baby Hair Oil Market
6. Europe Baby Hair Oil Market Outlook
6.1. Market Size by Value
6.2. Market Share
6.2.1. By Sales Channel
6.2.2. By Country
6.3. UK Baby Hair Oil Market
6.4. Germany Baby Hair Oil Market
6.5. France Baby Hair Oil Market
6.6. Spain Baby Hair Oil Market
6.7. Italy Baby Hair Oil Market
6.8. Russia Baby Hair Oil Market
7. Asia Pacific Baby Hair Oil Market Outlook
7.1. Market Size by Value
7.2. Market Share
7.2.1. By Sales Channel
7.2.2. By Country
7.3. China Baby Hair Oil Market
7.4. Japan Baby Hair Oil Market
7.5. India Baby Hair Oil Market
7.6. Australia Baby Hair Oil Market
7.7. South Korea Baby Hair Oil Market
7.8. Vietnam Baby Hair Oil Market
7.9. Indonesia Baby Hair Oil Market
7.10. Philippines Baby Hair Oil Market
8. Latin America Baby Hair Oil Market Outlook
8.1. Market Size by Value
8.2. Market Share
8.2.1. By Sales Channel
8.2.2. By Product
8.2.3. By Country
8.3. Brazil Baby Hair Oil Market
8.4. Argentina Baby Hair Oil Market
8.5. Columbia Baby Hair Oil Market
9. Middle East & Africa Baby Hair Oil Market Outlook
9.1. Market Size by Value
9.2. Market Share
9.2.1. By Sales Channel
9.2.2. By Product
9.2.3. By Country
9.3. UAE Baby Hair Oil Market
9.4. Saudi Arabia Baby Hair Oil Market
9.5. South Africa Baby Hair Oil Market
10. Market Dynamics
10.1. Key Drivers
10.2. Key Challenges
11. Market Trends and Developments
12. Company Profiles
12.1. Aura Cacia
12.2. Bath & Body Works
12.3. Bon Vital
12.4. Kneipp
12.5. Nature's Alchemy
12.6. Soothing Touch
12.7. The Body Shop
12.8. The Himalaya Drug Company
13. Strategic Recommendations14. Related Reports15. Disclaimer

Companies Mentioned

A selection of companies mentioned in this report includes:

  • Aura Cacia
  • Bath & Body Works
  • Bon Vital
  • Kneipp
  • Nature's Alchemy
  • Soothing Touch
  • The Body Shop
  • The Himalaya Drug Company