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South African Vitamins Industry Landscape Report 2022

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    Report

  • 127 Pages
  • March 2022
  • Region: South Africa
  • Insight Survey
  • ID: 5511412

Are Personalised Products Boosting South Africa’s Vitamins Market?

The publisher's latest South African Vitamins Industry Landscape Report 2022 (127 pages) provides a dynamic synthesis of industry research, examining the local and global Vitamins industry (including the impact of COVID-19) from a uniquely holistic perspective, with detailed insights into the entire value chain – market size, industry trends, innovation and technology, industry drivers and challenges, manufacturer/distributor overview, and pricing analysis.


Market Research Methodology


This report is compiled using the latest available data, insights, and information from over 250 secondary and primary sources (including local and global industry associations), prominent news platforms, industry stakeholders and experts, industry websites, and the latest global and local 3rd party reports and publications, amongst others. Please note that all the sources used for the information on each slide are provided in the form of clickable links should you wish to visit the sources themselves. 


Key Questions This Report Answers


The South African Vitamins Industry Landscape Report 2022 provides a holistic overview of the global and South African market and will help answer the following questions:


For the Global Vitamins Industry Section

  • What are the current market dynamics of the Global Vitamins industry?
  • What are the key markets within the Global Vitamins industry?
  • What are the Global Vitamins industry trends, innovation and technology, drivers, and challenges?

For the South African Vitamins Industry Section

  • What are the current market dynamics (market size, market value, market volumes, imports and exports trade): 2016-2021 Actual, 2022-2026 Forecasts (including the impact of COVID-19), and distribution channels?
  • What are the South African Vitamins industry trends, innovation and technology, drivers and challenges?

For the South African Vitamins Manufacturer & Distributor Section

  • Which are the key manufacturing and distributor players in the South African Vitamins industry?
  • For each key player, what is the latest company news in terms of products, services, new launches, and marketing initiatives? 
  • Which popular Vitamins brands and products do the respective companies manufacture/distribute? 

For the South African Vitamins Retail and Pricing Analysis Section

  • Which are the key retail players (retail house brands) in the South African Vitamins industry?
  • What are the prices of popular OTC Vitamins brands across South African retail pharmacies?

Who Is This Report for?


This report is for people who already are actively working on this market, representatives of producers, distributors, importers, exporters, wholesalers, retailers, suppliers:
  • Industry C Level Executives
  • Directors
  • Industry Strategists
  • Marketing Professionals
  • Market Research and Intelligence Managers
  • Business Development Professionals
  • Product Developers
  • Product Marketers and Strategists
  • Product Managers
  • Project Managers
  • Suppliers
  • Traders

Categories/Products Coverage


This report covers the following categories:

The Vitamins market is segmented into Multivitamins and Single Vitamins (including Vitamin A, Vitamin B, Vitamin C, Vitamin E, and Other Single Vitamins). "
Frequently Asked Questions about the South African Vitamins Industry

What is the estimated value of the South African Vitamins Industry?

The South African Vitamins Industry was estimated to be valued at R3609.0 Million in 2021.

What is the growth rate of the South African Vitamins Industry?

The growth rate of the South African Vitamins Industry is 14.3%, with an estimated value of R7021.0 Million by 2026.

What is the forecasted size of the South African Vitamins Industry?

The South African Vitamins Industry is estimated to be worth R7021.0 Million by 2026.

Who are the key companies in the South African Vitamins Industry?

Key companies in the South African Vitamins Industry include Adcock Ingram, Ascendis Health, Bayer AG, Cipla Medpro, GlaxoSmithKline Plc, iNova Pharmaceuticals, Nativa, Procter & Gamble and Vital.

Table of Contents

EXECUTIVE SUMMARY
  • Global Industry Snapshot
  • South African Industry Snapshot
  • Industry Drivers and Restraints
1. GLOBAL VITAMINS INDUSTRY
1.1 Global Industry Overview: GLOBAL VITAMINS MARKET VALUE: 2021* & 2028+ (IN US$ BILLION) (Graph)
1.2 Global Industry Market Environment
1.3 Global Industry Imports: HS2936*: PROVITAMINS AND VITAMINS IMPORT VALUE: 2016-2020+ (IN US$ MILLION); HS2936*: TOP 5 PROVITAMINS AND VITAMINS IMPORTING COUNTRIES: 2020+ (IN US$ MILLION) (Graphs)
1.4 Global Industry Exports: HS2936*: PROVITAMINS AND VITAMINS EXPORT VALUE: 2016-2020+ (IN US$ MILLION); HS2936*: TOP 5 PROVITAMINS AND VITAMINS EXPORTING COUNTRIES: 2020+ (IN US$ MILLION) (Graphs)
1.5 Global Key Markets: Regional Overview: NORTH AMERICAN DIETARY SUPPLEMENTS (INCL. VITAMINS) MARKET VALUE: 2021* & 2028+ (IN US$ BILLION) (Graph)
1.6 Global Industry Trends
1.7 Global Industry Innovation and Technology
1.8 Global Industry Drivers
1.9 Global Industry Challenges
2. SOUTH AFRICAN VITAMINS INDUSTRY
2.1 South African Industry Overview
2.2 South Africa Imports and Exports: HS2936*: PROVITAMINS AND VITAMINS TOTAL IMPORTS VALUE: 2016 – 2020** (IN ZAR MILLION); HS2936*: PROVITAMINS AND VITAMINS TOTAL EXPORTS VALUE: 2016 - 2020** (IN ZAR MILLION) (Graphs)
2.3 South African Industry Market: South African Vitamins Market Definitions
2.4 South African Industry Market: South African Vitamins Distribution Channel Definitions
2.5 South African Industry Market Size: Vitamins Market (2016-2021): VALUE OF SA VITAMINS MARKET: MULTIVITAMINS VS. SINGLE VITAMINS (2016-2021) (IN ZAR MILLION); SA VITAMINS MARKET CAGR AND TOTAL GROWTH (IN PERCENTAGE) (Graph and Table)
2.6 South African Industry Market Size: Single Vitamins Market (2016-2021: By Category): VALUE OF SA SINGLE VITAMINS MARKET BY CATEGORY: 2016-2021 (IN ZAR MILLION) (Graph)
2.7 South African Industry Market Size: Vitamins Market (Forecast: 2022*-2026*): VALUE OF SA VITAMINS MARKET: 2021 & 2026* (IN ZAR MILLION); SA VITAMINS MARKET VALUE FORECAST BY CATEGORY (IN ZAR MILLION) (Graph and Table)
2.8 South African Industry Market Size: Vitamins Market Volumes (2016-2026*): RETAIL VOLUME OF SA VITAMINS MARKET BY SEGMENT (2016-2026*) (Table)
2.9 South African Industry Market Size: Vitamins and Dietary Supplement Distribution Channels: CHANNEL DISTRIBUTION FOR VITAMINS AND DIETARY SUPPLEMENT PRODUCTS: 2021 (IN PERCENTAGE); CHANNEL DISTRIBUTION (2016 AND 2021) BY OUTLET TYPE (Graph and Table)
2.10 South African Industry Trends
2.11 South African Industry Innovation and Technology
2.12 South African Industry Drivers
2.13 South African Industry Challenges
3. SOUTH AFRICAN VITAMINS MANUFACTURER & DISTRIBUTOR OVERVIEW
3.1 Adcock Ingram: Overview
3.2 Adcock Ingram: Vitamin Brands/Products
3.3 Ascendis Health: Overview
3.4 Ascendis Health: Vitamin Brands/Products
3.5 Bayer AG: Overview
3.6 Bayer AG: Vitamin Brands/Products
3.7 Cipla Medpro: Overview
3.8 Cipla Medpro: Vitamin Brands/Products
3.9 GlaxoSmithKline Plc: Overview
3.10 GlaxoSmithKline Plc: Vitamin Brands/Products
3.11 iNova Pharmaceuticals: Overview
3.12 iNova Pharmaceuticals: Vitamin Brands/Products
3.13 Nativa: Overview
3.14 Nativa: Vitamin Brands/Products
3.15 Procter & Gamble: Overview & Vitamin Brand/Product
3.16 Sanofi: Overview
3.17 Sanofi: Vitamin Brands/Products
3.18 Vital Health Foods: Overview
3.19 Vital Health Foods: Vitamin Brands/Products
3.20 South African Vitamins Manufacturers and Distributors: Other
4. SOUTH AFRICAN VITAMINS RETAIL & PRICING ANALYSIS
4.1 SOUTH AFRICAN VITAMINS RETAIL OVERVIEW
4.1.1 Alpha Pharm: Vitamin Brands/Products
4.1.2 Clicks: Vitamin Brands/Products
4.1.3 Dis-Chem: Vitamin Brands/Products
4.1.4 Medirite Pharmacy: Vitamin Brands/Products
4.1.5 Pharmacy at Spar: Vitamin Brands/Products
4.2 SOUTH AFRICAN VITAMINS PRICING ANALYSIS
4.2.1 Vitamins Pricing Analysis: Arthroguard Everyday Joint Protection & Support, Arthroguard Everyday Joint Repair, B-CAL-DM, Berocca Boost, Berocca Performance, Berocca Performance 50+, Bestum, Betavit AFR, Bettaway Betta Men, Bettaway Betta Seniors, Bettaway Betta Women, Bettaway Mega C1000, Bettaway Mega C1000 FIZZI, Bioplus Booster Sachets, Bioplus Effervescent Tablets, Bioplus Syrup, Bonvit Plus, Brain Child Multivitamin, Brain Child Vitamin C Chew, Cal-C-Vita Plus, Centrum Active, Centrum Adult, Centrum Select 50+, Créche Guard Gummies Multi-Vit, Créche Guard Immune Multivitamin Syrup, Créche Guard Probiotic Multivitamin Spray, D-Drops, D-Vit Tabs, Ferrous Forte, Fizz C 1000, Fizz-C Plus, Folic Acid Forte, Gummy Vites Immuno Support-Vitamin C, Housebrand Multivitamin (Kids), Housebrand Vitamin B Complex, Housebrand Vitamin C 500mg, Jungle Vites Chewy C, Jungle Vites Multi V, Liviton, MenaCal.7 Bone Support For Adults, Nativa Multivit Men, Nativa Multivit Women, Nativa Vitamin C 1000mg, Nativa Vitamin C 500mg, NutriPure Multivitamin, Pharmaton Kiddi, Pregnavit M, PregOmega, PregOmega Plus, Primeve Plus, StaminoGro, Sunlife B-Shot, Sunlife Vitamin B12 Complex, Vi-daylin Drops, Viral Choice C, Vita-thion EXTRA, Vita-thion Granules, Vitaforce Ladyvite Adult, Vitaforce Mensvite Adult, Vitaforce Nutri B, Vitaforce Ultra Vitamin A-Z, Vitaforce Vitamin E 400IU, Vital Brewer’s Yeast, Vital Cod Liver Oil, Vital Folic and B12 Complex, Vital Gold Active, Vital Kids A-Z Multivitamin, Vital Maxi C 1000mg, Vital Vitamin B Complex, Wellvita Mega Vitamin B Complex, Wellvita Multivitamin A-Z, Wellvita Multivitamin Women, Wellvita Vitamin C 1000mg, Wellvita Vitamin D3 500IU - Comparative pricing at Clicks, Dis-Chem, MediRite Pharmacy, Pharmacy at Spar, Alpha Pharm4.2.2 Vitamins Promotions (Clicks & Dis-Chem)

Samples

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Executive Summary

Globally, consumers are taking proactive steps to maintain their health, by making use of Vitamin products. However, as consumers become more engaged and knowledgeable regarding Vitamins, it is becoming increasingly important to ensure that the products they consume meet their individual needs, in terms of both composition and format. This has led to industry players offering specialised offerings and product formats to cater to a more engaged and demanding consumer.

In South Africa, the local Vitamins market is also expected to grow in the coming years. More specifically, the local Vitamins market is expected to grow at a CAGR of 14.3%, for the forecast period 2022 to 2026. This growth in the market can be attributed to several factors, including local and global consumers becoming more proactive in terms of their health and by extension their Vitamin consumption.

Companies Mentioned

  • Adcock Ingram
  • Ascendis Health
  • Bayer AG
  • Cipla Medpro
  • GlaxoSmithKline Plc
  • iNova Pharmaceuticals
  • Nativa
  • Procter & Gamble
  • Sanofi
  • Vital
  • Activo Health
  • Amway
  • BFC Pharma
  • Biogen
  • Bioharmony
  • Brunel Laboratoria
  • CoMED Health
  • GNC
  • Metagenics
  • Neutraceutical Research Foundation (NRF)
  • NutriPure
  • Sunlife Vitamins
  • Tiger Brands
  • Vita-Aid
  • Wellvita
  • Clicks
  • Dis-Chem
  • MediRite
  • Pick n Pay Pharmacy 
  • Pharmacy at SPAR 
  • Alpha Pharm