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Germany Prepared Meals Market Size by Categories, Distribution Channel, Market Share and Forecast, 2021-2026

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    Report

  • 107 Pages
  • December 2021
  • Region: Germany
  • GlobalData
  • ID: 5572977
The publisher's Country Profile report on the Prepared Meals sector in Germany provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and companies market shares.

The German prepared meals sector was led by ready meals category in both value and volume terms. Ready meals category is also forecast to register fastest value and volume growth, during 2021-2026. Hypermarkets & supermarkets is the leading channel for distribution of prepared meals products in the country. Dr. August Oetker Kg, Nestle, and Frosta AG are the top three companies in the German prepared meals sector.

What else is contained?


  • Sector data: Overall sector value and volume data with growth analysis for 2016-2026
  • Category coverage: Value and growth analysis for ambient meal kits, chilled meal kits, frozen meal kits, chilled pizza, frozen pizza, ambient ready meals, chilled ready meals, dried ready meals and frozen ready meals with inputs on individual segment share within each category and the change in their market share forecast for 2021-2026
  • Leading players: Market share of companies (in value terms) and private labels (in value terms) in 2021
  • Distribution data: Percentage of sales within each category through distribution channels such as cash & carries & warehouse clubs, convenience stores, department stores, food & drinks specialists, hypermarkets & supermarkets, e-retailers, “dollar stores”, variety stores & general merchandise retailers, vending machines, drug stores & pharmacies, health & beauty stores and other general retailers
  • Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for glass, flexible packaging, rigid plastics, paper & board and rigid metal; pack type for: jar, bag/sachet, tub, stand up pouch, carton - folding, can, carton - liquid, pillow pouch, bottle, cup, aerosol, tube, tray, film, wrapper, clamshell, box, foil and other pack type, closure type for: flip/snap top, screw top, prize off, twist off, plastic tie, foil, sports cap, film, cap, lever closure, crown and other closure types, primary outer types for: carton - folding, bag, sleeve and shrink wrap

Scope


  • Per capita consumption of prepared meals was higher in Germany than both the global and the regional levels in 2021
  • The per capita consumption of ready meals was higher than other prepared meals categories in Germany in 2021
  • Hypermarkets & Supermarkets is the leading distribution channel in the German prepared meals sector, with a value share of 593% in 2021
  • Dr. August Oetker Kg accounted for a value share of 193% in the German prepared meals sector, in 2020
  • Rigid plastics accounted for a share of 624% in the German prepared meals sector in 2020

Reasons to Buy


  • Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
  • Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
  • Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
  • Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
  • The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
  • Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends

Table of Contents

  • ReportScope
  • Executive Summary
Part 1: Market Environment
  • Value and Volume Share of Germany in the Global and Western Europe Markets
  • Growth Analysis of Germany Compared to Other Leading Countries in the Western Europe Market
  • PCC and PCE of Germany Compared to the Global and Western Europe Markets

Part 2: Sector Deep Dive
  • Germany Prepared Meals Sector Snapshot
  • Market Size Analysis
  • Cross-category Comparison -Value Growth Analysis and Category Winners and Losers
  • Cross-category Comparison -Volume Growth Analysis and Category Winners and Losers

Part 3: Category DeepDive
  • Per Capita Consumption Analysis by Category
  • Market Size Analysis-Category: Meal Kits
  • Segment-Level Analysis (in Value Terms) -Meal Kits
  • Segment-Level Analysis (in Volume Terms) -Meal Kits
  • Market Size Analysis-Category: Pizza
  • Segment-Level Analysis (in Value Terms) -Pizza
  • Segment-Level Analysis (in Volume Terms) -Pizza
  • Market Size Analysis-Category: Ready Meals
  • Segment-Level Analysis (in Value Terms) -Ready Meals
  • Segment-Level Analysis (in Volume Terms) -Ready Meals

Part 4: Distribution Analysis
  • Channel Share Analysis

Part 5: Competitive Environment
  • Leading Companies Value and Volume Share
  • Brand Share Analysis of Top Five Companies
  • Brand Share Analysis of Top Five Companies by Category
  • Private Label Share Analysis by Category
  • Growth of Private Labels Compared to Branded Products
  • Degree of Consolidation/Fragmentation by Category

Part 6: Health & Wellness Analysis
  • Health & Wellness Analysis by Category
  • Health & Wellness Analysis by Product Attributes
  • Health & Wellness Analysis by Consumer Benefits
  • Cross Category Comparison -Products with H&W Vs. Non-H&W Claims

Part 7: Packaging Analysis
  • Pack Material Growth Analysis
  • Pack Type Growth Analysis
  • Closure Type Growth Analysis
  • Primary Outer Type Growth Analysis

Part 8: City DeepDive
  • Market Size Analysis of Top 10 Cities
  • Market Size Analysis of Top 10 Cities by Category
  • Leading Cities Contribution to Volume Growth

Part 9: Consumergraphics
  • Demographic Analysis

Part 10: Macroeconomic Analysis
  • GDP Growth and Inflation
  • Population Growth
  • Labor Market Trend
  • Economic Summary, Labor Market, and Demographic Trends
  • Germany Risk Index (GCRI) 2021
  • Germany Risk Analysis -Compared to Global and Western Europe Markets
  • Methodology
  • Definitions
  • Appendix

List of Tables
  • Leading Value Categories
  • Fastest-Growing Segments (Value), 2021
  • Cross-Category Comparison -byValue (2016-2026)
  • Cross-Category Comparison -by Volume (2016-2026)
  • Per Capita Consumption (byCategory), Germany Compared to Western Europe and Global Levels (I kg),2021
  • Meal Kits -Value Analysis bySegment, 2016-2026
  • Meal Kits -Volume Analysis bySegment, 2016-2026
  • Pizza -Value Analysis bySegment, 2016-2026
  • Pizza -Volume Analysis bySegment, 2016-2026
  • Ready Meals -Value Analysis bySegment, 2016-2026
  • Ready Meals -Volume Analysis bySegment, 2016-2026
  • Change in Distribution Share, 2016-2021
  • Top Five Companies Share by Brand (in Value and Volume Terms) in the Prepared Meals Sector, 2020
  • Brand Shares of Top Five Companies (in Value and Volume Terms) byCategory, 2020
  • Category Comparison -With H&W and Non-H&W Claims, 2015-2020
  • Volume Analysis of Top 10 Cities byCategory (Million kg), 2021
  • Performance Overview (Score: 1-100)
  • Category Data, bySegment
  • Per Capita Consumption (in kg), 2016-2026
  • Per Capita Expenditure ($), 2016-2026
  • Prepared Meals Sales Distribution in Germany -by Category (EUR Million), 2021
  • Brand Share (in Value and Volume Terms) in the Prepared Meals Sector, 2020
  • Brand Share (in Value and Volume Terms) in the Prepared Meals Sector, byCategory, 2020
  • Key Health & Wellness Product Attributes Driving Sales in Germany, 2015-2020
  • Key Health & Wellness Consumer Benefits Driving Sales in Germany, 2015-2020
  • Pack Material (in Million Pack Units), 2015-2025
  • Pack Materials by Category (in Million Pack Units), 2020
  • Pack Type (in Million Pack Units), 2015-2025
  • Pack Types byCategory (in Million Pack Units), 2020
  • Closure Type (in Million Pack Units), 2015-2025
  • Closure Types byCategory (in Million Pack Units), 2020
  • Primary Outer Type (in Million Pack Units), 2015-2025
  • Primary Outer Types by Category (in Million Pack Units), 2020
  • Real GDP and Annual Growth (%), 2018-2026
  • Nominal GDP and Annual Growth (%), 2018-2026
  • Consumer Price Inflation (%), 2018-2026
  • Employed People and Unemployment Rate (%), 2018-2026
  • Nominal Household Final Consumption Expenditure and Annual Growth (%), 2018-2026
  • Population and Annual Growth (%), 2018-2026
  • Population by Age Group (%)
  • Population by Gender (%)
  • Population by Rural-Urban Split (%)
  • Exchange Rates, 2016-2026

List of Figures
  • Value and Volume Share of Germany in the Global and Western Europe Prepared Meals Sector, 2021-2026
  • Germany Compared to Other Top Countries in Terms of Market Share, Growth, and Competitive Landscape
  • PCC Comparison -Germany, Western Europe, and Global, 2016-2026
  • PCE Comparison -Germany, Western Europe, and Global, 2016-2026
  • Market Size and Growth Analysis by Value and Volume, Prepared Meals Sector, 2016-2026
  • Cross-category Comparison -Value Growth Analysis and Category Winners and Losers
  • Cross-category Comparison -Volume Growth Analysis and Category Winners and Losers
  • Market Size and Growth Analysis by Value and Volume, Meal Kits Category, 2016-2026
  • Market Size and Growth Analysis by Value and Volume, Pizza Category, 2016-2026
  • Market Size and Growth Analysis by Value and Volume, Ready Meals Category, 2016-2026
  • Share of Key Distribution Channels (in Value Terms)-Prepared Meals, 2021
  • Key Distribution Channel Share by Category (in Value Terms), 2021
  • Leading Companies (in Value and Volume Terms) in the Prepared Meals Sector, 2020
  • Private Label Penetration by Category (in Value Terms), 2020
  • Growth Analysis, Private Label and Brands, 2015-2020
  • Category-wise Consolidation/Fragmentation (in Value Terms) -Prepared Meals , 2020
  • Prominence of Health & Wellness Claims by Category, $ Million, 2015-2020
  • Contribution of Health & Wellness by Product Attributes, $ Million, 2015-2020
  • Contribution of Health & Wellness byConsumer Benefits, $ Million, 2015-2020
  • Key Pack Materials in the German Prepared Meals Sector, Percentage Share of Pack Units, 2020
  • Annual Growth Rate byKey Pack Material, 2015-2025
  • Use of Pack Material byCategory (in Pack Units), 2020
  • Key Pack Types in the German Prepared Meals Sector, Percentage Share of Pack Units, 2020
  • Annual Growth Rate by Key Pack Type, 2015-2025
  • Use of Pack Type by Category (in Pack Units), 2020
  • Key Closure Types in the German Prepared Meals Sector, Percentage Share of Pack Units, 2020
  • Annual Growth Rate byKey Closure Type, 2015-2025
  • Use of Closure Type byCategory (in Pack Units), 2020
  • Key Primary Outer Types in the German Prepared Meals Sector, Percentage Share of Pack Units, 2020
  • Annual Growth Rate by Key Primary Outer Type, 2015-2025
  • Use of Primary Outer Type by Category (in Pack Units), 2020
  • Volume Growth Analysis of Top 10 Cities (Million kg), 2016-2021
  • Leading Cities’ Contribution to Volume Change, 2016-2021
  • Demographic Analysis
  • Real GDP (EUR Billion) and Annual Growth (%)
  • Nominal GDP (EUR Billion) and Annual Growth (%)
  • Consumer Price Inflation (%)
  • Nominal Household Final Consumption Expenditure Growth (%) in EUR Terms
  • Population (Millions) and Annual Growth (%)
  • Population by Age Group (%)
  • Population by Gender (%)
  • Population by Rural-urban Split (%)
  • Employed People (Millions) and Unemployment Rate (%)
  • Economic Summary, Labor Market, and Demographic Trends
  • Five Lowest-Risk Nations in GCRI Q4 2021
  • Five Highest-Risk Nations in GCRI Q4 2021
  • Germany Performance in Country Risk Analysis in Comparison to Western Europeand the World
  • List of 109 Countries Analyzed to Identify High-Potential Countries in Different Regions

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Dr. August Oetker Kg
  • Nestle
  • Frosta AG
  • Continental Foods
  • Heristo Aktiengesellschaft
  • Nomad Foods
  • Mondelez International Inc
  • Unilever