In this scenario, the research analyzes Canada’s Energy Industry in Michael Porter’s Five Forces Analysis. It uses concepts developed in Industrial Organization (IO) economics to derive five forces that determine the competitive intensity and therefore attractiveness of a market. Porter referred to these forces as the microenvironment, to contrast it with the more general term macro-environment.
Apart from the analysis of the industry in a Porter’s Five Forces framework, the report also includes a brief analysis of the Canadian energy industry.
B. Canadian Energy Industry
B.1 Industry Definition
B.2 Industry Profile
B.3 Industry Structure
B.4 Future Outlook
C. Canadian Energy Industry: Porter’s Five Forces Strategy Analysis
C.1 Bargaining Power of Buyers
C.2 Bargaining Power of Suppliers
C.3 Competitive Rivalry in the Industry
C.4 Threat of New Entrants
C.5 Threat of Substitutes
E. Glossary of Terms