SWOT Analysis, is a strategic planning tool used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture. It involves specifying the objective of the business venture or project and identifying the internal and external factors that are favorable and unfavorable to achieving that objective.
The aim of any SWOT analysis is to identify the key internal and external factors that are important to achieving the objective.
This research analyzes The Walt Disney Company in a SWOT analysis and also provides a brief profile of the company in the report The Walt Disney Company - SWOT Framework Analysis. It is an in-depth analysis of the strengths, weaknesses, opportunities and threats that face Walt Disney Company in the present-day business scenario.
B. Walt Disney Company: Brief Profile
C. Walt Disney Company: SWOT Framework Analysis
C.1 Strengths to Build Upon
C.2 Weaknesses to Overcome
C.3 Opportunities to Exploit
C.4 Threats to Overcome
D. Glossary of Terms