Convenience Stores in United States – Porter's Five Forces Strategy Analysis

  • ID: 585702
  • Report
  • Region: United States
  • 30 pages
  • Aruvian's R'search
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There is no one single definition of convenience from the retailers, manufacturers and industry groups, although ‘meeting shoppers’ needs’ as a definition is encouraging. On any given day, up to 100 million Americans visit a convenience store. Some locations serve a couple hundred customers per day, while others exceed 2,000.Convenience stores are the fueling center of choice.

It is estimated that about 60% of the gasoline sold in America is sold through convenience stores. With motor fuel sales accounting for 61% of the industry's total sales, it's plain to see why at least three-quarters of existing convenience stores now sell gasoline and 95% of new ones include fuel pumps.

This research analyzes Convenience Stores in United States in Michael Porter’s Five Forces Analysis. It uses concepts developed in Industrial Organization (IO) economics to derive five forces that determine the competitive intensity and therefore attractiveness of a market.

The Porter's Five Forces Framework analysis looks at the bargaining power of buyers and suppliers, competitive rivalry in the industry, the threat of new entrants to the industry and the threat of industry substitution.

Apart from the Porter’s analysis, the report also includes a brief analysis of the Convenience Stores Industry in the United States.
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A. Executive Summary

B. Convenience Store Industry in the US
B.1 Industry Definition
B.2 Industry Profile
B.3 Future Outlook

C. Porter’s Five Forces Strategy Analysis
C.1 Bargaining Power of Buyers
C.2 Bargaining Power of Suppliers
C.3 Competitive Rivalry in the Industry
C.4 Threat of New Entrants
C.5 Threat of Substitutes

D. Conclusion

E. Glossary of Terms
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