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Retail Industry in the US – PEST Framework Analysis

  • ID: 585737
  • Report
  • Region: United States
  • 30 pages
  • Aruvian Research
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The United States has well-established distribution channels for all types of retail companies. The retail services industry provides an open and competitive environment that fosters strong business operations and spurs innovation that increases efficiency and reliability.

Numerous opportunities for growth exist in the U.S. market for retail providers of all sizes, including individual direct marketers or direct sellers, small to medium-sized franchise unit owners, and large “big-box” store operators. New distribution companies are opening stores and units daily to serve a large, affluent consumer base.

A PEST analysis is concerned with the environmental influences on a business. The acronym stands for the Political, Economic, Social and Technological issues that could affect the strategic development of a business. Identifying PEST influences is a useful way of summarizing the external environment in which a business operates.
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A. Executive Summary

B. Introduction to the Industry
B.1 Industry Definition
B.2 Industry Profile
B.3 Future Outlook

C. PEST Framework Analysis
C.1 Political Aspects
C.2 Economic Aspects
C.3 Social Aspects
C.4 Technological Aspects

D. Glossary of Terms
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