Packaged food in Estonia performed well in 2019, with a substantial increase in value sales and a higher increase in growth compared to 2018. There was a number of drivers supporting the rise of growth. Firstly, as living standards in Estonia have improved, consumers have been more likely to trade-up, boosting sales and growth, as well as allowing players to respond by launching premium offerings.
The Packaged Food in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues.
Product coverage: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
The Packaged Food in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues.
Product coverage: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Packaged Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
List Of Contents And Tables- Executive Summary
- Foodservice
- Sales To Foodservice
- Category Data
- Table 1 Foodservice Sales Of Packaged Food By Category: Volume 2014-2019
- Table 2 Foodservice Sales Of Packaged Food By Category: % Volume Growth 2014-2019
- Table 3 Forecast Foodservice Sales Of Packaged Food By Category: Volume 2019-2024
- Table 4 Forecast Foodservice Sales Of Packaged Food By Category: % Volume Growth 2019-2024
- Market Data
- Table 5 Sales Of Packaged Food By Category: Volume 2014-2019
- Table 6 Sales Of Packaged Food By Category: Value 2014-2019
- Table 7 Sales Of Packaged Food By Category: % Volume Growth 2014-2019
- Table 8 Sales Of Packaged Food By Category: % Value Growth 2014-2019
- Table 9 Gbo Company Shares Of Packaged Food: % Value 2015-2019
- Table 10 Nbo Company Shares Of Packaged Food: % Value 2015-2019
- Table 11 Lbn Brand Shares Of Packaged Food: % Value 2016-2019
- Table 12 Penetration Of Private Label By Category: % Value 2014-2019
- Table 13 Distribution Of Packaged Food By Format: % Value 2014-2019
- Table 14 Distribution Of Packaged Food By Format And Category: % Value 2019
- Table 15 Forecast Sales Of Packaged Food By Category: Volume 2019-2024
- Table 16 Forecast Sales Of Packaged Food By Category: Value 2019-2024
- Table 17 Forecast Sales Of Packaged Food By Category: % Volume Growth 2019-2024
- Table 18 Forecast Sales Of Packaged Food By Category: % Value Growth 2019-2024
- Sources
- Summary 1 Research Sources
- Headlines
- Prospects
- Sunflower And Seed Oils Dominate Sales, However Future Purchases Are Threatened As Consumers Eat Out More
- Despite Being A Threat To Fried Food, Rising Health Awareness Drives Growth In Olive Oil Consumption
- Health, Quality And Convenience Gain Importance In Purchasing Decisions
- Competitive Landscape
- Smaller Players Benefit From Offering Niche Varieties That Larger Manufacturers Do Not Provide
- Most Players Use Economy Price-Points To Sell, But High Quality Is Becoming Increasingly Important In Estonia
- Edible Oils Are Primarily Imported However Local Player Scanola Baltic As Offers Fierce Competition
- Category Data
- Table 19 Sales Of Edible Oils By Category: Volume 2014-2019
- Table 20 Sales Of Edible Oils By Category: Value 2014-2019
- Table 21 Sales Of Edible Oils By Category: % Volume Growth 2014-2019
- Table 22 Sales Of Edible Oils By Category: % Value Growth 2014-2019
- Table 23 Nbo Company Shares Of Edible Oils: % Value 2015-2019
- Table 24 Lbn Brand Shares Of Edible Oils: % Value 2016-2019
- Table 25 Distribution Of Edible Oils By Format: % Value 2014-2019
- Table 26 Forecast Sales Of Edible Oils By Category: Volume 2019-2024
- Table 27 Forecast Sales Of Edible Oils By Category: Value 2019-2024
- Table 28 Forecast Sales Of Edible Oils By Category: % Volume Growth 2019-2024
- Table 29 Forecast Sales Of Edible Oils By Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Consumers' Growing Appreciation For Convenience Foods Supports Ready Meals Sales
- As Health Awareness Grows, Players Respond By Launching Healthier Ready Meals
- Chilled And Frozen Ready Meals See The Highest Value Sales, Which Could Be Bolstered By Premium In-Store Experiences
- Competitive Landscape
- Due To Similar Audiences, Frozen Ready Meals And Economy Ready Meals Compete Against Soups As A Meal Option
- Trading Up Encourages New Product Development And Helps Saarioinen Eesti To Retain Its Lead
- Domestic Players Focus On Local Taste Preferences To Dominate Ready Meals
- Category Data
- Table 30 Sales Of Ready Meals By Category: Volume 2014-2019
- Table 31 Sales Of Ready Meals By Category: Value 2014-2019
- Table 32 Sales Of Ready Meals By Category: % Volume Growth 2014-2019
- Table 33 Sales Of Ready Meals By Category: % Value Growth 2014-2019
- Table 34 Nbo Company Shares Of Ready Meals: % Value 2015-2019
- Table 35 Lbn Brand Shares Of Ready Meals: % Value 2016-2019
- Table 36 Distribution Of Ready Meals By Format: % Value 2014-2019
- Table 37 Forecast Sales Of Ready Meals By Category: Volume 2019-2024
- Table 38 Forecast Sales Of Ready Meals By Category: Value 2019-2024
- Table 39 Forecast Sales Of Ready Meals By Category: % Volume Growth 2019-2024
- Table 40 Forecast Sales Of Ready Meals By Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Due To Its Traditional Positioning, Consumers Do Not Demand Innovation From Pickle Products, Whereas Consumers Will Increasingly Experiment With New Table Sauces
- Sauces, Dressings And Condiments Face Growing Competition From Other Food Options
- Demand For Products Used To Prepare Foreign Cuisine Will Remain High Over The Forecast Period
- Competitive Landscape
- As Competition Intensifies, Players Invest In Heavy Marketing And Advertising
- As Estonians Experiment With New Flavours, Players Respond With Innovative Launches
- As Consumer Interest In Health And Wellness Grows, Players Respond With Healthier Alternatives
- Category Data
- Table 41 Sales Of Sauces, Dressings And Condiments By Category: Volume 2014-2019
- Table 42 Sales Of Sauces, Dressings And Condiments By Category: Value 2014-2019
- Table 43 Sales Of Sauces, Dressings And Condiments By Category: % Volume Growth 2014-2019
- Table 44 Sales Of Sauces, Dressings And Condiments By Category: % Value Growth 2014-2019
- Table 45 Nbo Company Shares Of Sauces, Dressings And Condiments: % Value 2015-2019
- Table 46 Lbn Brand Shares Of Sauces, Dressings And Condiments: % Value 2016-2019
- Table 47 Distribution Of Sauces, Dressings And Condiments By Format: % Value 2014-2019
- Table 48 Forecast Sales Of Sauces, Dressings And Condiments By Category: Volume 2019-2024
- Table 49 Forecast Sales Of Sauces, Dressings And Condiments By Category: Value 2019-2024
- Table 50 Forecast Sales Of Sauces, Dressings And Condiments By Category: % Volume Growth 2019-2024
- Table 51 Forecast Sales Of Sauces, Dressings And Condiments By Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Growth Will Be Driven By Flavour, With Estonians Preferring Traditional Soup
- Russian, German And Swedish Flavours Boost Value Sales Of Soup In Estonia
- Soup Competes With Ready Meals As Both Appeal To The Growing Time-Poor Consumer
- Competitive Landscape
- Longstanding Local Player Salvest Sa Continues To Lead Soup, Benefiting From A Trusted Reputation Among Consumers
- Consumers' Rising Interest In Health And Wellness Will Shape New Product Development
- International Players Experiment With New Varieties Of Instant And Dehydrated Soup
- Category Data
- Table 52 Sales Of Soup By Category: Volume 2014-2019
- Table 53 Sales Of Soup By Category: Value 2014-2019
- Table 54 Sales Of Soup By Category: % Volume Growth 2014-2019
- Table 55 Sales Of Soup By Category: % Value Growth 2014-2019
- Table 56 Nbo Company Shares Of Soup: % Value 2015-2019
- Table 57 Lbn Brand Shares Of Soup: % Value 2016-2019
- Table 58 Distribution Of Soup By Format: % Value 2014-2019
- Table 59 Forecast Sales Of Soup By Category: Volume 2019-2024
- Table 60 Forecast Sales Of Soup By Category: Value 2019-2024
- Table 61 Forecast Sales Of Soup By Category: % Volume Growth 2019-2024
- Table 62 Forecast Sales Of Soup By Category: % Value Growth 2019-2024
- Headlines
- Prospects
- New Entries Drive Value Growth However Rising Health Awareness Is A Threat To Sweet Spreads
- Honey Leads Sales Thanks To Its Traditional Positioning, While Nut And Seed Based Spreads Benefit From The Health And Wellness Trend
- Jams And Preserves Perform Well, However Estonians Continue To Prefer Home-Made Items
- Competitive Landscape
- Domestic Players Use A Traditional, Home-Made Positioning To Lead Sweet Spreads
- Rising Living Standards Have Consumers Reaching For Premium Offerings
- Despite No Clear Leaders, The Competitive Environment Within Honey Remains Fierce
- Category Data
- Table 63 Sales Of Sweet Spreads By Category: Volume 2014-2019
- Table 64 Sales Of Sweet Spreads By Category: Value 2014-2019
- Table 65 Sales Of Sweet Spreads By Category: % Volume Growth 2014-2019
- Table 66 Sales Of Sweet Spreads By Category: % Value Growth 2014-2019
- Table 67 Nbo Company Shares Of Sweet Spreads: % Value 2015-2019
- Table 68 Lbn Brand Shares Of Sweet Spreads: % Value 2016-2019
- Table 69 Distribution Of Sweet Spreads By Format: % Value 2014-2019
- Table 70 Forecast Sales Of Sweet Spreads By Category: Volume 2019-2024
- Table 71 Forecast Sales Of Sweet Spreads By Category: Value 2019-2024
- Table 72 Forecast Sales Of Sweet Spreads By Category: % Volume Growth 2019-2024
- Table 73 Forecast Sales Of Sweet Spreads By Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Cost And Demographic Barriers To Growth Prevail, Though Convenience And Health Could Be The Answer
- Organic Options Expand Thanks To The Health Trend
- Milk Formula Has Limited Appeal In A Society Promoting Breastfeeding
- Competitive Landscape
- International Names Are The Cream Of Milk Formula
- Hipp Retains Strong Hold Though Domestic Brand Põnn Is Gaining Ground Fast
- Babycool Is An Organic Local Brand Making Waves
- Category Data
- Table 74 Sales Of Baby Food By Category: Volume 2014-2019
- Table 75 Sales Of Baby Food By Category: Value 2014-2019
- Table 76 Sales Of Baby Food By Category: % Volume Growth 2014-2019
- Table 77 Sales Of Baby Food By Category: % Value Growth 2014-2019
- Table 78 Nbo Company Shares Of Baby Food: % Value 2015-2019
- Table 79 Lbn Brand Shares Of Baby Food: % Value 2016-2019
- Table 80 Distribution Of Baby Food By Format: % Value 2014-2019
- Table 81 Forecast Sales Of Baby Food By Category: Volume 2019-2024
- Table 82 Forecast Sales Of Baby Food By Category: Value 2019-2024
- Table 83 Forecast Sales Of Baby Food By Category: % Volume Growth 2019-2024
- Table 84 Forecast Sales Of Baby Food By Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Butter Benefits From Health Trend, With Natural Milk Fat Increasingly Preferred
- Cost Of Butter Will Keep Rising, Though At A More Controlled Level
- Competitive Landscape
- Local Players Do Butter Better
- Multinational Names Spread Across Margarine
- Category Data
- Table 85 Sales Of Butter And Spreads By Category: Volume 2014-2019
- Table 86 Sales Of Butter And Spreads By Category: Value 2014-2019
- Table 87 Sales Of Butter And Spreads By Category: % Volume Growth 2014-2019
- Table 88 Sales Of Butter And Spreads By Category: % Value Growth 2014-2019
- Table 89 Nbo Company Shares Of Butter And Spreads: % Value 2015-2019
- Table 90 Lbn Brand Shares Of Butter And Spreads: % Value 2016-2019
- Table 91 Distribution Of Butter And Spreads By Format: % Value 2014-2019
- Table 92 Forecast Sales Of Butter And Spreads By Category: Volume 2019-2024
- Table 93 Forecast Sales Of Butter And Spreads By Category: Value 2019-2024
- Table 94 Forecast Sales Of Butter And Spreads By Category: % Volume Growth 2019-2024
- Table 95 Forecast Sales Of Butter And Spreads By Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Estonians Develop A Taste For More Exotic Cheese, Boosting Local Premium Demand
- Speciality Cheese Shops Cater To A Growing Niche Of Premium-Cheese Lovers
- Estonians Look For The Local Touch When Buying Cheese
- Competitive Landscape
- Estover Maintains The Largest Slice In Cheese
- Although Shares Are Consolidated, Room Remains For Premium And Differentiated Offerings
- Hard Cheese For Many Foreign Producers As Estonians Love Local
- Category Data
- Table 96 Sales Of Cheese By Category: Volume 2014-2019
- Table 97 Sales Of Cheese By Category: Value 2014-2019
- Table 98 Sales Of Cheese By Category: % Volume Growth 2014-2019
- Table 99 Sales Of Cheese By Category: % Value Growth 2014-2019
- Table 100 Sales Of Spreadable Processed Cheese By Type: % Value 2014-2019
- Table 101 Nbo Company Shares Of Cheese: % Value 2015-2019
- Table 102 Lbn Brand Shares Of Cheese: % Value 2016-2019
- Table 103 Distribution Of Cheese By Format: % Value 2014-2019
- Table 104 Forecast Sales Of Cheese By Category: Volume 2019-2024
- Table 105 Forecast Sales Of Cheese By Category: Value 2019-2024
- Table 106 Forecast Sales Of Cheese By Category: % Volume Growth 2019-2024
- Table 107 Forecast Sales Of Cheese By Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Full Fat Fresh Milk Is Seeing Its Fat Content Rising Thanks To Shifting Health Trends
- Healthier Image Gives Fresh Varieties The Advantage Over Shelf Stable Milk
- Organic Varieties Emerge, While Milk Alternatives Still Awaits Real Take-Off
- Competitive Landscape
- Tere The Clear Leader Despite Behind-The-Scene Challenges
- Local Players Benefit From Estonians' Preference For Home-Sourced Milk
- Three Leaders Leave Little Room To Compete, But Niche Opportunities Will Keep Arising
- Category Data
- Table 108 Sales Of Drinking Milk Products By Category: Volume 2014-2019
- Table 109 Sales Of Drinking Milk Products By Category: Value 2014-2019
- Table 110 Sales Of Drinking Milk Products By Category: % Volume Growth 2014-2019
- Table 111 Sales Of Drinking Milk Products By Category: % Value Growth 2014-2019
- Table 112 Nbo Company Shares Of Drinking Milk Products: % Value 2015-2019
- Table 113 Lbn Brand Shares Of Drinking Milk Products: % Value 2016-2019
- Table 114 Distribution Of Drinking Milk Products By Format: % Value 2014-2019
- Table 115 Forecast Sales Of Drinking Milk Products Products By Category: Volume 2019-2024
- Table 116 Forecast Sales Of Drinking Milk Products Products By Category: Value 2019-2024
- Table 117 Forecast Sales Of Drinking Milk Products Products By Category: % Volume Growth 2019-2024
- Table 118 Forecast Sales Of Drinking Milk Products Products By Category: % Value Growth 2019-2024
- Headlines
- Prospects
- High Fat Dairy Trend Is Boosting Sales In Yoghurt
- Traditional Favourites Sour Milk Products To Reap Benefits Of Increasing Health-Consciousness
- Skyr The Limit For Innovation
- Competitive Landscape
- International Names Rare In Yoghurt, With Local Variants Viewed As Healthier
- Tere, Valio And Farmi Keep The Status Quo In Highly Traditional Sour Milk Products
- Healthy And Indulgent Yoghurt Is The Way Forward
- Category Data
- Table 119 Sales Of Yoghurt And Sour Milk Products By Category: Volume 2014-2019
- Table 120 Sales Of Yoghurt And Sour Milk Products By Category: Value 2014-2019
- Table 121 Sales Of Yoghurt And Sour Milk Products By Category: % Volume Growth 2014-2019
- Table 122 Sales Of Yoghurt And Sour Milk Products By Category: % Value Growth 2014-2019
- Table 123 Nbo Company Shares Of Yoghurt And Sour Milk Products: % Value 2015-2019
- Table 124 Lbn Brand Shares Of Yoghurt And Sour Milk Products: % Value 2016-2019
- Table 125 Distribution Of Yoghurt And Sour Milk Products By Format: % Value 2014-2019
- Table 126 Forecast Sales Of Yoghurt And Sour Milk Products By Category: Volume 2019-2024
- Table 127 Forecast Sales Of Yoghurt And Sour Milk Products By Category: Value 2019-2024
- Table 128 Forecast Sales Of Yoghurt And Sour Milk Products By Category: % Volume Growth 2019-2024
- Table 129 Forecast Sales Of Yoghurt And Sour Milk Products By Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Curd Experiences A Revival Thanks To New Interest In Natural, Higher-Fat Dairy
- Versatility And A Natural Image Combine With Local Provenance To Drive Cream Sales
- Chilled Dairy Desserts And Chilled Snacks Are In The Ascendancy
- Competitive Landscape
- Local Connection Attracts Estonians In Fromage Frais And Quark
- Ferrero Spa Leads Chilled Snacks Thanks To Its Popular Kinder Ranges For Youngsters
- Coffee Whiteners And Condensed Milk See Little Interest And Offer Limited Range
- Category Data
- Table 130 Sales Of Other Dairy By Category: Volume 2014-2019
- Table 131 Sales Of Other Dairy By Category: Value 2014-2019
- Table 132 Sales Of Other Dairy By Category: % Volume Growth 2014-2019
- Table 133 Sales Of Other Dairy By Category: % Value Growth 2014-2019
- Table 134 Nbo Company Shares Of Other Dairy: % Value 2015-2019
- Table 135 Lbn Brand Shares Of Other Dairy: % Value 2016-2019
- Table 136 Distribution Of Other Dairy By Format: % Value 2014-2019
- Table 137 Forecast Sales Of Other Dairy By Category: Volume 2019-2024
- Table 138 Forecast Sales Of Other Dairy By Category: Value 2019-2024
- Table 139 Forecast Sales Of Other Dairy By Category: % Volume Growth 2019-2024
- Table 140 Forecast Sales Of Other Dairy By Category: % Value Growth 2019-2024
- Headlines
- Prospects
- More Premium Chocolate Confectionery Is Being Sold As Estonian Tastes Grow More Sophisticated
- Chocolate Tasting In Retail Is Proving Successful For Smaller Players, While Boxed Assortments Are Being Bought More Often As Gift Occasions Increase
- It Is Increasingly Important To Not Only Offer Chocolate With Health Properties, But To Also Add Value Through Pack Design
- Competitive Landscape
- Kalev As Comfortably Leads Sales, Supported By Its Long, Local History Of Quality Chocolate, While Smaller Producers Gain Share Thanks To Artisanal Demand Rising
- Social Media Allows For A More Even Playing Field By Keeping Advertising Costs Down
- Established Players Are Adapting Their Portfolios In Response To Wellness And Luxury Trends
- Summary 2 Other Chocolate Confectionery By Product Type: 2019
- Category Data
- Table 141 Sales Of Chocolate Confectionery By Category: Volume 2014-2019
- Table 142 Sales Of Chocolate Confectionery By Category: Volume 2014-2019
- Table 143 Sales Of Chocolate Confectionery By Category: Value 2014-2019
- Table 144 Sales Of Chocolate Confectionery By Category: % Volume Growth 2014-2019
- Table 145 Sales Of Chocolate Confectionery By Category: % Value Growth 2014-2019
- Table 146 Sales Of Chocolate Tablets By Type: % Value 2014-2019
- Table 147 Nbo Company Shares Of Chocolate Confectionery: % Value 2015-2019
- Table 148 Lbn Brand Shares Of Chocolate Confectionery: % Value 2016-2019
- Table 149 Distribution Of Chocolate Confectionery By Format: % Value 2014-2019
- Table 150 Forecast Sales Of Chocolate Confectionery By Category: Volume 2019-2024
- Table 151 Forecast Sales Of Chocolate Confectionery By Category: Volume 2019-2024
- Table 152 Forecast Sales Of Chocolate Confectionery By Category: Value 2019-2024
- Table 153 Forecast Sales Of Chocolate Confectionery By Category: % Volume Growth 2019-2024
- Table 154 Forecast Sales Of Chocolate Confectionery By Category: % Value Growth 2019-2024
- Headlines
- Prospects
- The Growing Unpopularity Of Sugary Food Leaves Sugar-Free Chewing Gum To Drive The Overall Category
- Chewing Gum Registers Low Volume Growth, With Flavour Innovation Seeing Limited Success Owing To The Popularity Of Mint
- An Oral-Care Positioning Could Help Gum Reinvigorate Sales
- Competitive Landscape
- Cadbury Strengthens Its Share Owing To A Barren Competitive Landscape
- Organic Gum Shows That Alternative Products Could Be Explored
- Category Data
- Table 155 Sales Of Gum By Category: Volume 2014-2019
- Table 156 Sales Of Gum By Category: Value 2014-2019
- Table 157 Sales Of Gum By Category: % Volume Growth 2014-2019
- Table 158 Sales Of Gum By Category: % Value Growth 2014-2019
- Table 159 Nbo Company Shares Of Gum: % Value 2015-2019
- Table 160 Lbn Brand Shares Of Gum: % Value 2016-2019
- Table 161 Distribution Of Gum By Format: % Value 2014-2019
- Table 162 Forecast Sales Of Gum By Category: Volume 2019-2024
- Table 163 Forecast Sales Of Gum By Category: Value 2019-2024
- Table 164 Forecast Sales Of Gum By Category: % Volume Growth 2019-2024
- Table 165 Forecast Sales Of Gum By Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Growing Awareness Of The Need For Reduced Sugar In One's Diet Is Causing Demand For Sugar Confectionery To Fall
- Premium And Exclusive Offerings Could Provide The Differentiation Sugar Confectionery Needs
- Internet Retailing Is Currently Negligible But Is Predicted To Emerge As Competition To Cater For Gifting Occasions Intensifies
- Competitive Landscape
- Kalev As Leads, Boosted By Memorable Competitions, While Category Fragmentation May Favour Niche And Novel Products
- New, Organic Jelly Candy May Inspire Producers To Carve Out New Growth Opportunities
- The Haribo Brand Leads Sales Thanks To High Consumer Recognition And Popularity Among Children
- Summary 3 Other Sugar Confectionery By Product Type: 2019
- Category Data
- Table 166 Sales Of Sugar Confectionery By Category: Volume 2014-2019
- Table 167 Sales Of Sugar Confectionery By Category: Value 2014-2019
- Table 168 Sales Of Sugar Confectionery By Category: % Volume Growth 2014-2019
- Table 169 Sales Of Sugar Confectionery By Category: % Value Growth 2014-2019
- Table 170 Sales Of Pastilles, Gums, Jellies And Chews By Type: % Value 2014-2019
- Table 171 Nbo Company Shares Of Sugar Confectionery: % Value 2015-2019
- Table 172 Lbn Brand Shares Of Sugar Confectionery: % Value 2016-2019
- Table 173 Distribution Of Sugar Confectionery By Format: % Value 2014-2019
- Table 174 Forecast Sales Of Sugar Confectionery By Category: Volume 2019-2024
- Table 175 Forecast Sales Of Sugar Confectionery By Category: Value 2019-2024
- Table 176 Forecast Sales Of Sugar Confectionery By Category: % Volume Growth 2019-2024
- Table 177 Forecast Sales Of Sugar Confectionery By Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Ice Cream Is Increasingly Preferred To Processed Snacks On Health Grounds
- Natural And Organic Ice Cream Is Increasingly Sought After, While Domestic Producers Can Capitalise On Estonians' Preference For Local Offerings
- Bulk Dairy Ice Cream Is Preferred For Its Portion Flexibility And Simplicity, While Premiumisation Rises As Disposable Incomes Grow
- Competitive Landscape
- Premia Is Ubiquitous With A Variety Of Ice Cream To Keep Consumers Happy, With Local Production Much Favoured By Estonians
- Alternative, Niche Brands Provide The Customer With A Product They Cannot Get From Mass Ice Cream
- Small, Artisanal Players Are Often Trendsetters In A Mass-Dominated Category
- Category Data
- Table 178 Sales Of Ice Cream And Frozen Desserts By Category: Volume 2014-2019
- Table 179 Sales Of Ice Cream And Frozen Desserts By Category: Value 2014-2019
- Table 180 Sales Of Ice Cream And Frozen Desserts By Category: % Volume Growth 2014-2019
- Table 181 Sales Of Ice Cream And Frozen Desserts By Category: % Value Growth 2014-2019
- Table 182 Nbo Company Shares Of Ice Cream And Frozen Desserts: % Value 2015-2019
- Table 183 Lbn Brand Shares Of Ice Cream And Frozen Desserts: % Value 2016-2019
- Table 184 Nbo Company Shares Of Ice Cream: % Value 2015-2019
- Table 185 Lbn Brand Shares Of Ice Cream: % Value 2016-2019
- Table 186 Nbo Company Shares Of Frozen Desserts: % Value 2015-2019
- Table 187 Lbn Brand Shares Of Frozen Desserts: % Value 2016-2019
- Table 188 Distribution Of Ice Cream And Frozen Desserts By Format: % Value 2014-2019
- Table 189 Distribution Of Ice Cream By Format: % Value 2014-2019
- Table 190 Distribution Of Frozen Desserts By Format: % Value 2014-2019
- Table 191 Forecast Sales Of Ice Cream And Frozen Desserts By Category: Volume 2019-2024
- Table 192 Forecast Sales Of Ice Cream And Frozen Desserts By Category: Value 2019-2024
- Table 193 Forecast Sales Of Ice Cream And Frozen Desserts By Category: % Volume Growth 2019-2024
- Table 194 Forecast Sales Of Ice Cream And Frozen Desserts By Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Negative Health Publicity Stalls Volume Growth For Some Categories
- Local Players Offer Healthier And Higher-Quality Products, With Some Eye-Catching Flavours Being Launched
- The Bar Goes Up For Savoury Snacks As Buyers Have More Spending Power And Are Focusing More On Product Quality
- Competitive Landscape
- Strong Advertising Cements Pepsico's Leadership Though Balsnack Continues To Gain Ground With Successful Local Savoury Snacks
- Potato Waffles Are A Successful New Format Thanks To Balsnack, While Taffel Demonstrates The Power Of Local Origin In Estonia
- Foodservice Outlets Pose A Threat To Retail Sales As More People Eat Out, While Private Label Could Lose Out To Branded Products Slightly As Purchasing Power Rises
- Category Data
- Table 195 Sales Of Savoury Snacks By Category: Volume 2014-2019
- Table 196 Sales Of Savoury Snacks By Category: Value 2014-2019
- Table 197 Sales Of Savoury Snacks By Category: % Volume Growth 2014-2019
- Table 198 Sales Of Savoury Snacks By Category: % Value Growth 2014-2019
- Table 199 Nbo Company Shares Of Savoury Snacks: % Value 2015-2019
- Table 200 Lbn Brand Shares Of Savoury Snacks: % Value 2016-2019
- Table 201 Distribution Of Savoury Snacks By Format: % Value 2014-2019
- Table 202 Forecast Sales Of Savoury Snacks By Category: Volume 2019-2024
- Table 203 Forecast Sales Of Savoury Snacks By Category: Value 2019-2024
- Table 204 Forecast Sales Of Savoury Snacks By Category: % Volume Growth 2019-2024
- Table 205 Forecast Sales Of Savoury Snacks By Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Snack Bars And Fruit Snacks Are Benefiting From Being Perceived As Healthier Alternatives As Consumers Consider Their Nutrition More
- Traditional Ingredients Are The Most Popular In New Product Developments As The Category Is Too Small For Investment In Greater Innovation
- Sweet Biscuits Has Limited Health Appeal, Causing Sales To Stagnate
- Competitive Landscape
- Kalev Brand Leads Overall Sales, Supported By A Wide And Highly Available Product Selection
- Corny Ranks First In Snack Bars Owing To Affordability And A Good Retail Presence
- Distribution Expansion Is Key For Growth, With Sales Moving Increasingly To Supermarkets And Mass Retailers
- Local Companies Are Likely To Inspire Others To Enter Sweet Biscuits, Snack Bars And Fruit Snacks Following Their Success
- Category Data
- Table 206 Sales Of Sweet Biscuits, Snack Bars And Fruit Snacks By Category: Volume 2014-2019
- Table 207 Sales Of Sweet Biscuits, Snack Bars And Fruit Snacks By Category: Value 2014-2019
- Table 208 Sales Of Sweet Biscuits, Snack Bars And Fruit Snacks By Category: % Volume Growth 2014-2019
- Table 209 Sales Of Sweet Biscuits, Snack Bars And Fruit Snacks By Category: % Value Growth 2014-2019
- Table 210 Nbo Company Shares Of Sweet Biscuits, Snack Bars And Fruit Snacks: % Value 2015-2019
- Table 211 Lbn Brand Shares Of Sweet Biscuits, Snack Bars And Fruit Snacks: % Value 2016-2019
- Table 212 Nbo Company Shares Of Sweet Biscuits: % Value 2015-2019
- Table 213 Lbn Brand Shares Of Sweet Biscuits: % Value 2016-2019
- Table 214 Nbo Company Shares Of Snack Bars: % Value 2015-2019
- Table 215 Lbn Brand Shares Of Snack Bars: % Value 2016-2019
- Table 216 Nbo Company Shares Of Fruit Snacks: % Value 2015-2019
- Table 217 Lbn Brand Shares Of Fruit Snacks: % Value 2016-2019
- Table 218 Distribution Of Sweet Biscuits, Snack Bars And Fruit Snacks By Format: % Value 2014-2019
- Table 219 Distribution Of Sweet Biscuits By Format: % Value 2014-2019
- Table 220 Distribution Of Snack Bars By Format: % Value 2014-2019
- Table 221 Distribution Of Fruit Snacks By Format: % Value 2014-2019
- Table 222 Forecast Sales Of Biscuits And Snack Bars By Category: Volume 2019-2024
- Table 223 Forecast Sales Of Sweet Biscuits, Snack Bars And Fruit Snacks By Category: Value 2019-2024
- Table 224 Forecast Sales Of Sweet Biscuits, Snack Bars And Fruit Snacks By Category: % Volume Growth 2019-2024
- Table 225 Forecast Sales Of Sweet Biscuits, Snack Bars And Fruit Snacks By Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Unpackaged Leavened Bread And Packaged Cakes Both Set To See Good Growth
- Sales Of Bread Stagnate As Consumers Reject Artisanal Offerings
- As Consumers' Interest In Wellbeing Grows, The Health And Wellness Trend Impacts The Development Of Baked Goods
- Competitive Landscape
- Large Local Players Dominate, But Smaller Bakeries Attract Consumers Through Developing In Line With Current Trends
- Leading Baked Goods Players Remain Untouched By The Latest Trends
- Category Data
- Table 226 Sales Of Baked Goods By Category: Volume 2014-2019
- Table 227 Sales Of Baked Goods By Category: Value 2014-2019
- Table 228 Sales Of Baked Goods By Category: % Volume Growth 2014-2019
- Table 229 Sales Of Baked Goods By Category: % Value Growth 2014-2019
- Table 230 Nbo Company Shares Of Baked Goods: % Value 2015-2019
- Table 231 Lbn Brand Shares Of Baked Goods: % Value 2016-2019
- Table 232 Distribution Of Baked Goods By Format: % Value 2014-2019
- Table 233 Forecast Sales Of Baked Goods By Category: Volume 2019-2024
- Table 234 Forecast Sales Of Baked Goods By Category: Value 2019-2024
- Table 235 Forecast Sales Of Baked Goods By Category: % Volume Growth 2019-2024
- Table 236 Forecast Sales Of Baked Goods By Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Value Sales Increase In Breakfast Cereals, However, Growth Marginally Declines Due To Saturation
- Rte And Hot Cereals Benefit From Increased Consumption Opportunities; Eaten At Both Lunch And Dinner
- The Growing Interest In Health And Wellness Boosts Sales Of Breakfast Cereals With Nutritional Benefits
- Competitive Landscape
- International Players Are Losing Popularity As Traditional Breakfast Cereals Are Appreciated For Their Beneficial Ingredients
- Major Players Innovate To Keep Consumers Interested, And Value Sales High
- New Product Development Benefits Rte Cereals
- Category Data
- Table 237 Sales Of Breakfast Cereals By Category: Volume 2014-2019
- Table 238 Sales Of Breakfast Cereals By Category: Value 2014-2019
- Table 239 Sales Of Breakfast Cereals By Category: % Volume Growth 2014-2019
- Table 240 Sales Of Breakfast Cereals By Category: % Value Growth 2014-2019
- Table 241 Nbo Company Shares Of Breakfast Cereals: % Value 2015-2019
- Table 242 Lbn Brand Shares Of Breakfast Cereals: % Value 2016-2019
- Table 243 Distribution Of Breakfast Cereals By Format: % Value 2014-2019
- Table 244 Forecast Sales Of Breakfast Cereals By Category: Volume 2019-2024
- Table 245 Forecast Sales Of Breakfast Cereals By Category: Value 2019-2024
- Table 246 Forecast Sales Of Breakfast Cereals By Category: % Volume Growth 2019-2024
- Table 247 Forecast Sales Of Breakfast Cereals By Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Estonians Have A Preference For Fresh But Convenience, Weather And Storage Solutions Boost Processed Fruit And Vegetables
- Frozen Vegetables Suffer As Supply Is Limited Across The Country
- The Rising Health Awareness Supports Higher Consumption Of Fruit And Vegetables
- Competitive Landscape
- Traditional Tastes Remain Popular, However Product Innovation Is Set To Increase
- Growing Numbers Of Consumers Following A Vegan Lifestyle, Influences Sales Of Processed Fruit And Vegetables
- Opportunities For Domestic Niche Players Who Understand Local Consumer Demands
- Category Data
- Table 248 Sales Of Processed Fruit And Vegetables By Cat