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Packaged Food in Tunisia

  • ID: 655438
  • Report
  • Region: Tunisia
  • 172 pages
  • Euromonitor International
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Packaged food in Tunisia recorded robust growth in retail current value sales in 2018, with most categories in the market performing positively. Tomato pastes and purées, leavened bread, drinking milk products, yoghurt, cheese, shelf stable seafood and pasta continued to rank among the largest categories in value terms.

The Packaged Food in Tunisia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Packaged Food market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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PACKAGED FOOD IN TUNISIA
December 2018

List of Contents and Tables
Executive Summary
Positive Development of Key Categories Boosts Packaged Food Performance
Rising Middle Class Strengthens Demand for Economy and Standard Products
Domestic Players Continue To Lead Packaged Food in 2018
No Significant Changes in Packaged Food Distribution Witnessed in 2018
Outlook for Packaged Food in Tunisia Remains Favourable
Foodservice
Sales To Foodservice
Category Data
Table 1 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023
Market Data
Table 5 Sales of Packaged Food by Category: Volume 2013-2018
Table 6 Sales of Packaged Food by Category: Value 2013-2018
Table 7 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 8 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 9 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 10 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 11 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 12 Distribution of Packaged Food by Format: % Value 2013-2018
Table 13 Distribution of Packaged Food by Format and Category: % Value 2018
Table 14 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 15 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 16 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 17 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Headlines
Prospects
Greater Demand for Premium Products With Added Health Benefits
Branded Edible Oils Are Expected To Continue Seeing Rising Demand
Dynamic Companies Will Help the Category To Achieve Growth
Competitive Landscape
Office Du Commerce De La Tunisie (oct) Maintains Its Lead
Economy Brands Enjoy High Demand
Domestic Players Lead Edible Oils in Tunisia
Category Data
Table 18 Sales of Edible Oils by Category: Volume 2013-2018
Table 19 Sales of Edible Oils by Category: Value 2013-2018
Table 20 Sales of Edible Oils by Category: % Volume Growth 2013-2018
Table 21 Sales of Edible Oils by Category: % Value Growth 2013-2018
Table 22 NBO Company Shares of Edible Oils: % Value 2014-2018
Table 23 LBN Brand Shares of Edible Oils: % Value 2015-2018
Table 24 Distribution of Edible Oils by Format: % Value 2013-2018
Table 25 Forecast Sales of Edible Oils by Category: Volume 2018-2023
Table 26 Forecast Sales of Edible Oils by Category: Value 2018-2023
Table 27 Forecast Sales of Edible Oils by Category: % Volume Growth 2018-2023
Table 28 Forecast Sales of Edible Oils by Category: % Value Growth 2018-2023
Headlines
Prospects
Busier Lifestyles and Rising Prices Will Help To Achieve A Positive Performance
Higher-income Small Families Will Drive Demand
Unit Prices Are Set To Increase Over the Forecast Period
Competitive Landscape
Ste El Mazraa Continues To Dominate Ready Meals
Maghreb Food Ranks Second
Ste El Mazraa Leads Innovation in Ready Meals
Category Data
Table 29 Sales of Ready Meals by Category: Volume 2013-2018
Table 30 Sales of Ready Meals by Category: Value 2013-2018
Table 31 Sales of Ready Meals by Category: % Volume Growth 2013-2018
Table 32 Sales of Ready Meals by Category: % Value Growth 2013-2018
Table 33 NBO Company Shares of Ready Meals: % Value 2014-2018
Table 34 LBN Brand Shares of Ready Meals: % Value 2015-2018
Table 35 Distribution of Ready Meals by Format: % Value 2013-2018
Table 36 Forecast Sales of Ready Meals by Category: Volume 2018-2023
Table 37 Forecast Sales of Ready Meals by Category: Value 2018-2023
Table 38 Forecast Sales of Ready Meals by Category: % Volume Growth 2018-2023
Table 39 Forecast Sales of Ready Meals by Category: % Value Growth 2018-2023
Headlines
Prospects
Positive Performance Expected Over the Forecast Period
Tomato Pastes and Purées Will Remain One of the Biggest Categories
the Share of Supermarkets Is Set To Increase
Competitive Landscape
Sicam Maintains Its Lead
Local Brands Lead in 2018
Standard and Economy Brands Continue To Account for the Biggest Share
Category Data
Table 40 Sales of Sauces, Dressings and Condiments by Category: Volume 2013-2018
Table 41 Sales of Sauces, Dressings and Condiments by Category: Value 2013-2018
Table 42 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2013-2018
Table 43 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2013-2018
Table 44 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2014-2018
Table 45 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2015-2018
Table 46 Distribution of Sauces, Dressings and Condiments by Format: % Value 2013-2018
Table 47 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2018-2023
Table 48 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2018-2023
Table 49 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2018-2023
Table 50 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2018-2023
Headlines
Prospects
More Natural Content Is A Possible Game-changer for the Category
Increasing Shelf Space Will Support the Performance of Soup in the Forecast Period
the Absence of Domestic Brands Keeps Prices High
Competitive Landscape
Maghreb Alimentation Leads Soup
Rising Unit Prices Push Up the Value Shares of the Two Leaders
Innovation Is Still Absent in Soup in Tunisia
Category Data
Table 51 Sales of Soup by Category: Volume 2013-2018
Table 52 Sales of Soup by Category: Value 2013-2018
Table 53 Sales of Soup by Category: % Volume Growth 2013-2018
Table 54 Sales of Soup by Category: % Value Growth 2013-2018
Table 55 NBO Company Shares of Soup: % Value 2014-2018
Table 56 LBN Brand Shares of Soup: % Value 2015-2018
Table 57 Distribution of Soup by Format: % Value 2013-2018
Table 58 Forecast Sales of Soup by Category: Volume 2018-2023
Table 59 Forecast Sales of Soup by Category: Value 2018-2023
Table 60 Forecast Sales of Soup by Category: % Volume Growth 2018-2023
Table 61 Forecast Sales of Soup by Category: % Value Growth 2018-2023
Headlines
Prospects
the Expansion of Modern Distribution Channels Drives Sales
Natural Ingredients Remain Key
New Product Launches Will Give A Boost To the Category
Competitive Landscape
the Saïd Brand Maintains Its Lead in 2018
Domestic Players Dominate Sweet Spreads
Premium Brands Have A Very Low Presence in Sweet Spreads
Category Data
Table 62 Sales of Sweet Spreads by Category: Volume 2013-2018
Table 63 Sales of Sweet Spreads by Category: Value 2013-2018
Table 64 Sales of Sweet Spreads by Category: % Volume Growth 2013-2018
Table 65 Sales of Sweet Spreads by Category: % Value Growth 2013-2018
Table 66 NBO Company Shares of Sweet Spreads: % Value 2014-2018
Table 67 LBN Brand Shares of Sweet Spreads: % Value 2015-2018
Table 68 Distribution of Sweet Spreads by Format: % Value 2013-2018
Table 69 Forecast Sales of Sweet Spreads by Category: Volume 2018-2023
Table 70 Forecast Sales of Sweet Spreads by Category: Value 2018-2023
Table 71 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2018-2023
Table 72 Forecast Sales of Sweet Spreads by Category: % Value Growth 2018-2023
Headlines
Prospects
Growing Awareness of Product Ingredients and Smaller Family Sizes Set To Further Support Growth Over the Forecast Period
Breastfeeding in Tunisia Expected To Continue To Decline Due To An Increasing Number of Working Mothers
Dried Baby Food Expected To Register the Strongest Value Growth Over the Forecast Period
Competitive Landscape
Laboratoires Pharmalys Tunisie Remains the Leading Player
International Brands Continue To Lead Baby Food in Tunisia
No Advertisements for Baby Food Seen in 2018
Category Data
Table 73 Sales of Baby Food by Category: Volume 2013-2018
Table 74 Sales of Baby Food by Category: Value 2013-2018
Table 75 Sales of Baby Food by Category: % Volume Growth 2013-2018
Table 76 Sales of Baby Food by Category: % Value Growth 2013-2018
Table 77 NBO Company Shares of Baby Food: % Value 2014-2018
Table 78 LBN Brand Shares of Baby Food: % Value 2015-2018
Table 79 Distribution of Baby Food by Format: % Value 2013-2018
Table 80 Forecast Sales of Baby Food by Category: Volume 2018-2023
Table 81 Forecast Sales of Baby Food by Category: Value 2018-2023
Table 82 Forecast Sales of Baby Food by Category: % Volume Growth 2018-2023
Table 83 Forecast Sales of Baby Food by Category: % Value Growth 2018-2023
Headlines
Prospects
Improvements in Product Quality and Distribution Help To Support Sales
Tunisians Expected To Increasingly Purchase Margarine Due To An Ongoing Rise in Inflation
Modern Grocery Retailers Account for A Growing Share of Sales
Competitive Landscape
Centrale Laitière De Mahdia Vitalait Remains the Leading Player
Domestic Players Dominate Butter and Spreads in Tunisia
No New Product Launches Expected Over the Forecast Period
Category Data
Table 84 Sales of Butter and Spreads by Category: Volume 2013-2018
Table 85 Sales of Butter and Spreads by Category: Value 2013-2018
Table 86 Sales of Butter and Spreads by Category: % Volume Growth 2013-2018
Table 87 Sales of Butter and Spreads by Category: % Value Growth 2013-2018
Table 88 NBO Company Shares of Butter and Spreads: % Value 2014-2018
Table 89 LBN Brand Shares of Butter and Spreads: % Value 2015-2018
Table 90 Distribution of Butter and Spreads by Format: % Value 2013-2018
Table 91 Forecast Sales of Butter and Spreads by Category: Volume 2018-2023
Table 92 Forecast Sales of Butter and Spreads by Category: Value 2018-2023
Table 93 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2018-2023
Table 94 Forecast Sales of Butter and Spreads by Category: % Value Growth 2018-2023
Headlines
Prospects
Cheese Expected To Become A Protein Substitute for Meat and Poultry Due To Recent Price Rises Across the Food Industry
Spreadable Processed Cheese Likely To Continue To Lead Sales
Independent Small Grocers Remains the Leading Distribution Channel
Competitive Landscape
Land'or Remains the Leading Player
Television and Social Media Remain Important Advertising Channels
Domestic Players Continue To Dominate Cheese
Category Data
Table 95 Sales of Cheese by Category: Volume 2013-2018
Table 96 Sales of Cheese by Category: Value 2013-2018
Table 97 Sales of Cheese by Category: % Volume Growth 2013-2018
Table 98 Sales of Cheese by Category: % Value Growth 2013-2018
Table 99 Sales of Spreadable Processed Cheese by Type: % Value 2013-2018
Table 100 NBO Company Shares of Cheese: % Value 2014-2018
Table 101 LBN Brand Shares of Cheese: % Value 2015-2018
Table 102 Distribution of Cheese by Format: % Value 2013-2018
Table 103 Forecast Sales of Cheese by Category: Volume 2018-2023
Table 104 Forecast Sales of Cheese by Category: Value 2018-2023
Table 105 Forecast Sales of Cheese by Category: % Volume Growth 2018-2023
Table 106 Forecast Sales of Cheese by Category: % Value Growth 2018-2023
Headlines
Prospects
Health and Wellness Trend Expected To Influence Drinking Milk Products in Tunisia
Sales of Unpackaged Milk Likely To Continue To Fall Despite Its Popularity Among Both Rural and Urban Consumers
Digital Marketing Set To Influence Drinking Milk Products Over the Forecast Period
Competitive Landscape
Société Tunisienne Des Industries Alimentaires Continues To Dominate Drinking Milk Products
Centrale Laitière De Mahdia Maintains Second Position
Domestic Players Continue To Dominate Sales Thanks To Government Support
Category Data
Table 107 Sales of Drinking Milk Products by Category: Volume 2013-2018
Table 108 Sales of Drinking Milk Products by Category: Value 2013-2018
Table 109 Sales of Drinking Milk Products by Category: % Volume Growth 2013-2018
Table 110 Sales of Drinking Milk Products by Category: % Value Growth 2013-2018
Table 111 NBO Company Shares of Drinking Milk Products: % Value 2014-2018
Table 112 LBN Brand Shares of Drinking Milk Products: % Value 2015-2018
Table 113 Distribution of Drinking Milk Products by Format: % Value 2013-2018
Table 114 Forecast Sales of Drinking Milk Products Products by Category: Volume 2018-2023
Table 115 Forecast Sales of Drinking Milk Products Products by Category: Value 2018-2023
Table 116 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2018-2023
Table 117 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2018-2023
Headlines
Prospects
Rising Health Awareness To Further Support the Growth of Yoghurt and Sour Milk Products
Packaging Innovation Expected Over the Forecast Period
Yoghurt and Sour Milk Products Set To Continue To Perform Well Over the Forecast Period Despite A Difficult Economic Climate
Competitive Landscape
Société Tunisienne Des Industries Alimentaires Continues To Dominate Sales
Domestic Players Lead Yoghurt and Sour Milk Products in Tunisia
Manufacturers Continue To Focus on Innovation
Category Data
Table 118 Sales of Yoghurt and Sour Milk Products by Category: Volume 2013-2018
Table 119 Sales of Yoghurt and Sour Milk Products by Category: Value 2013-2018
Table 120 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2013-2018
Table 121 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2013-2018
Table 122 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2014-2018
Table 123 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2015-2018
Table 124 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2013-2018
Table 125 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023
Table 126 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023
Table 127 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023
Table 128 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023
Headlines
Prospects
Falling Purchasing Power Could Threaten the Performance of Other Dairy Over the Forecast Period
Chilled Dairy Desserts Expected To Continue To Dominate Other Dairy
Independent Small Grocers Set To Continue To Dominate Distribution Despite Increasing Competition From Modern Grocery Retailers
Competitive Landscape
Société Tunisienne Des Industries Alimentaires Continues To Dominate Other Dairy
Flavoured Fromage Frais and Quark and Chilled Dairy Desserts Benefit From the Greatest Focus on New Product Development
Domestic Players Lead Other Dairy in Tunisia
Category Data
Table 129 Sales of Other Dairy by Category: Volume 2013-2018
Table 130 Sales of Other Dairy by Category: Value 2013-2018
Table 131 Sales of Other Dairy by Category: % Volume Growth 2013-2018
Table 132 Sales of Other Dairy by Category: % Value Growth 2013-2018
Table 133 NBO Company Shares of Other Dairy: % Value 2014-2018
Table 134 LBN Brand Shares of Other Dairy: % Value 2015-2018
Table 135 Distribution of Other Dairy by Format: % Value 2013-2018
Table 136 Forecast Sales of Other Dairy by Category: Volume 2018-2023
Table 137 Forecast Sales of Other Dairy by Category: Value 2018-2023
Table 138 Forecast Sales of Other Dairy by Category: % Volume Growth 2018-2023
Table 139 Forecast Sales of Other Dairy by Category: % Value Growth 2018-2023
Headlines
Prospects
Increase in Prices During 2018 Will Boost Sales Over the Forecast Period
Healthy Growth Expected Going Forward
Tablets Will Remain the Dominant Category in Chocolate in Tunisia
Competitive Landscape
Société Tunisienne De Chocolaterie Et De Confiserie Leads Chocolate in 2018
Companies Focus on Packaging Design To Offer New Brand Image To Customers
Sotuchoc's Brands Dominate Advertising in Tunisia
Category Data
Table 140 Sales of Chocolate Confectionery by Category: Volume 2013-2018
Table 141 Sales of Chocolate Confectionery by Category: Value 2013-2018
Table 142 Sales of Chocolate Confectionery by Category: % Volume Growth 2013-2018
Table 143 Sales of Chocolate Confectionery by Category: % Value Growth 2013-2018
Table 144 Sales of Chocolate Tablets by Type: % Value 2013-2018
Table 145 NBO Company Shares of Chocolate Confectionery: % Value 2014-2018
Table 146 LBN Brand Shares of Chocolate Confectionery: % Value 2015-2018
Table 147 Distribution of Chocolate Confectionery by Format: % Value 2013-2018
Table 148 Forecast Sales of Chocolate Confectionery by Category: Volume 2018-2023
Table 149 Forecast Sales of Chocolate Confectionery by Category: Value 2018-2023
Table 150 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2018-2023
Table 151 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2018-2023
Headlines
Prospects
Sugar-free Chewing Gum Expected To Perform Well Over the Forecast Period
Independent Small Grocers Continue To Lead Sales of Gum
Healthy Volume and Value Growth Expected
Competitive Landscape
Confiserie Triki Continues To Lead in 2018
Gum Is Dominated by Standard Brands
Innovative Products Expected Over the Forecast Period
Category Data
Table 152 Sales of Gum by Category: Volume 2013-2018
Table 153 Sales of Gum by Category: Value 2013-2018
Table 154 Sales of Gum by Category: % Volume Growth 2013-2018
Table 155 Sales of Gum by Category: % Value Growth 2013-2018
Table 156 NBO Company Shares of Gum: % Value 2014-2018
Table 157 LBN Brand Shares of Gum: % Value 2015-2018
Table 158 Distribution of Gum by Format: % Value 2013-2018
Table 159 Forecast Sales of Gum by Category: Volume 2018-2023
Table 160 Forecast Sales of Gum by Category: Value 2018-2023
Table 161 Forecast Sales of Gum by Category: % Volume Growth 2018-2023
Table 162 Forecast Sales of Gum by Category: % Value Growth 2018-2023
Headlines
Prospects
Sugar Confectionery Will Maintain Its Popularity in Tunisia
Other Sugar Confectionery (chamia) Will Continue To Lead
Traditional Grocery Retailers To Maintain Their Top Spot
Competitive Landscape
La Confiserie Des Aghlabites Leads Sugar Confectionery in 2018
in Order To Keep Boosting Sales, Players Start To Focus on Sugar-free Brands
Domestic Brands Continue To Dominate in 2018
Summary 2 Other Sugar Confectionery by Product Type:
Category Data
Table 163 Sales of Sugar Confectionery by Category: Volume 2013-2018
Table 164 Sales of Sugar Confectionery by Category: Value 2013-2018
Table 165 Sales of Sugar Confectionery by Category: % Volume Growth 2013-2018
Table 166 Sales of Sugar Confectionery by Category: % Value Growth 2013-2018
Table 167 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2013-2018
Table 168 NBO Company Shares of Sugar Confectionery: % Value 2014-2018
Table 169 LBN Brand Shares of Sugar Confectionery: % Value 2015-2018
Table 170 Distribution of Sugar Confectionery by Format: % Value 2013-2018
Table 171 Forecast Sales of Sugar Confectionery by Category: Volume 2018-2023
Table 172 Forecast Sales of Sugar Confectionery by Category: Value 2018-2023
Table 173 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2018-2023
Table 174 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2018-2023
Headlines
Prospects
Average Unit Price Increase To Continue Pushing Value Growth Over the Forecast Period
Artisanal Ice Cream Expected To Perform Well
Sugar-free and Organic Products Are Expected To Be Seen Over the Forecast Period
Competitive Landscape
Gipa Continues To Dominate Ice Cream and Frozen Desserts in Tunisia
Société Vilavi SA Is the Leader of Advertising in Ice Cream
Domestic Companies Dominate Sales
Category Data
Table 175 Sales of Ice Cream and Frozen Desserts by Category: Volume 2013-2018
Table 176 Sales of Ice Cream and Frozen Desserts by Category: Value 2013-2018
Table 177 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2013-2018
Table 178 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2013-2018
Table 179 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2014-2018
Table 180 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2015-2018
Table 181 NBO Company Shares of Ice Cream: % Value 2014-2018
Table 182 LBN Brand Shares of Ice Cream: % Value 2015-2018
Table 183 NBO Company Shares of Frozen Desserts: % Value 2014-2018
Table 184 LBN Brand Shares of Frozen Desserts: % Value 2015-2018
Table 185 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2013-2018
Table 186 Distribution of Ice Cream by Format: % Value 2013-2018
Table 187 Distribution of Frozen Desserts by Format: % Value 2013-2018
Table 188 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2018-2023
Table 189 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2018-2023
Table 190 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2018-2023
Table 191 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2018-2023
Headlines
Prospects
Health and Wellness Trend To Impact Savoury Snacks Over the Forecast Period
Potato Chips Will Continue To Lead Savoury Snacks
Supermarkets and Hypermarkets To Perform Well Over the Forecast Period
Competitive Landscape
Cerealis SA Leads Savoury Snacks in Tunisia
Majority of Savoury Snacks Are Standard Brands
Companies Investing More in Marketing and Advertising To Boost Sales
Category Data
Table 192 Sales of Savoury Snacks by Category: Volume 2013-2018
Table 193 Sales of Savoury Snacks by Category: Value 2013-2018
Table 194 Sales of Savoury Snacks by Category: % Volume Growth 2013-2018
Table 195 Sales of Savoury Snacks by Category: % Value Growth 2013-2018
Table 196 NBO Company Shares of Savoury Snacks: % Value 2014-2018
Table 197 LBN Brand Shares of Savoury Snacks: % Value 2015-2018
Table 198 Distribution of Savoury Snacks by Format: % Value 2013-2018
Table 199 Forecast Sales of Savoury Snacks by Category: Volume 2018-2023
Table 200 Forecast Sales of Savoury Snacks by Category: Value 2018-2023
Table 201 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2018-2023
Table 202 Forecast Sales of Savoury Snacks by Category: % Value Growth 2018-2023
Headlines
Prospects
Healthy Growth Expected Over the Forecast Period
Chocolate Coated Biscuits Is Expected To Record the Highest Value Growth in Biscuits
Average Unit Price of Biscuits Is Set To Continue Rising
Competitive Landscape
Société Tunisienne De Biscuiterie (sotubi) Leads
Companies Are Starting To Focus on Innovation and the Development of New Products
Social Media Is One of the Most Used Advertising Methods
Category Data
Table 203 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2013-2018
Table 204 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2013-2018
Table 205 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2013-2018
Table 206 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2013-2018
Table 207 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2014-2018
Table 208 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2015-2018
Table 209 NBO Company Shares of Sweet Biscuits: % Value 2014-2018
Table 210 LBN Brand Shares of Sweet Biscuits: % Value 2015-2018
Table 211 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2013-2018
Table 212 Distribution of Sweet Biscuits by Format: % Value 2013-2018
Table 213 Forecast Sales of Biscuits and Snack Bars by Category: Volume 2018-2023
Table 214 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2018-2023
Table 215 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2018-2023
Table 216 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2018-2023
Headlines
Prospects
Baked Goods Is Set To See A Positive Performance
Artisanal Bakeries Continue To Account for Most Sales
Pricing Is A Major Sales Driver Amongst Middle-income Consumers
Competitive Landscape
Artisanal Bread Continues To Gain Ground in Baked Goods in Tunisia
Patisserie Biscuiterie Fine Le Moulin D'or Maintains Second Position
Local Manufacturers Dominate in Tunisia
Category Data
Table 217 Sales of Baked Goods by Category: Volume 2013-2018
Table 218 Sales of Baked Goods by Category: Value 2013-2018
Table 219 Sales of Baked Goods by Category: % Volume Growth 2013-2018
Table 220 Sales of Baked Goods by Category: % Value Growth 2013-2018
Table 221 NBO Company Shares of Baked Goods: % Value 2014-2018
Table 222 LBN Brand Shares of Baked Goods: % Value 2015-2018
Table 223 Distribution of Baked Goods by Format: % Value 2013-2018
Table 224 Forecast Sales of Baked Goods by Category: Volume 2018-2023
Table 225 Forecast Sales of Baked Goods by Category: Value 2018-2023
Table 226 Forecast Sales of Baked Goods by Category: % Volume Growth 2018-2023
Table 227 Forecast Sales of Baked Goods by Category: % Value Growth 2018-2023
Headlines
Prospects
Rising Awareness of Health Fuels Growth
Children's Breakfast Cereals Remains the Growth Driver
Manufacturers Focus on Innovation To Meet the Needs of Consumers
Competitive Landscape
Nestlé Tunisie Dominates Breakfast Cereals in Tunisia
No Major Changes in the Competitive Landscape
Standard Brands Lead in Breakfast Cereals
Category Data
Table 228 Sales of Breakfast Cereals by Category: Volume 2013-2018
Table 229 Sales of Breakfast Cereals by Category: Value 2013-2018
Table 230 Sales of Breakfast Cereals by Category: % Volume Growth 2013-2018
Table 231 Sales of Breakfast Cereals by Category: % Value Growth 2013-2018
Table 232 NBO Company Shares of Breakfast Cereals: % Value 2014-2018
Table 233 LBN Brand Shares of Breakfast Cereals: % Value 2015-2018
Table 234 Distribution of Breakfast Cereals by Format: % Value 2013-2018
Table 235 Forecast Sales of Breakfast Cereals by Category: Volume 2018-2023
Table 236 Forecast Sales of Breakfast Cereals by Category: Value 2018-2023
Table 237 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2018-2023
Table 238 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2018-2023
Headlines
Prospects
Bulk Products Challenge the Category's Growth Prospects
Strong Growth Is Expected Over the Forecast Period
Less Developed Categories Are Expected To Experience Better Performances
Competitive Landscape
the Global Brand Heinz Leads the Way
Local Brands Dominate in 2018
Economy Brands Enjoy High Demand
Category Data
Table 239 Sales of Processed Fruit and Vegetables by Category: Volume 2013-2018
Table 240 Sales of Processed Fruit and Vegetables by Category: Value 2013-2018
Table 241 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2013-2018
Table 242 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2013-2018
Table 243 NBO Company Shares of Processed Fruit and Vegetables: % Value 2014-2018
Table 244 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2015-2018
Table 245 Distribution of Processed Fruit and Vegetables by Format: % Value 2013-2018
Table 246 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2018-2023
Table 247 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2018-2023
Table 248 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2018-2023
Table 249 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2018-2023
Headlines
Prospects
Positive Performance Expected Over the Forecast Period
the Development of Modern Retailers Will Support Growth
Innovation and Advertising Are Major Sales Drivers
Competitive Landscape
the Value Shares of the Two Leading Companies Are Close
Domestic Brands Dominate Processed Meat and Seafood
Leading Brands Rely on Strong Promotional Activities To Attract Consumers
Category Data
Table 250 Sales of Processed Meat and Seafood by Category: Volume 2013-2018
Table 251 Sales of Processed Meat and Seafood by Category: Value 2013-2018
Table 252 Sales of Processed Meat and Seafood by Category: % Volume Growth 2013-2018
Table 253 Sales of Processed Meat and Seafood by Category: % Value Growth 2013-2018
Table 254 NBO Company Shares of Processed Meat and Seafood: % Value 2014-2018
Table 255 LBN Brand Shares of Processed Meat and Seafood: % Value 2015-2018
Table 256 Distribution of Processed Meat and Seafood by Format: % Value 2013-2018
Table 257 Forecast Sales of Processed Meat and Seafood by Category: Volume 2018-2023
Table 258 Forecast Sales of Processed Meat and Seafood by Category: Value 2018-2023
Table 259 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2018-2023
Table 260 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2018-2023
Headlines
Prospects
Rice and Pasta Are Set To Perform Well Over the Forecast Period
Bright Future for Pasta Foodservice Outlets
Noodles Will Continue To Attract Loyal Consumers
Competitive Landscape
Société Les Pâtes Warda Leads Rice, Pasta and Noodles
Premium Imported Brands Remain Inaccessible for Middle-income Consumers
Domestic Companies Dominate Rice, Pasta and Noodles in 2018
Category Data
Table 261 Sales of Rice, Pasta and Noodles by Category: Volume 2013-2018
Table 262 Sales of Rice, Pasta and Noodles by Category: Value 2013-2018
Table 263 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2013-2018
Table 264 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2013-2018
Table 265 NBO Company Shares of Rice, Pasta and Noodles: % Value 2014-2018
Table 266 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2015-2018
Table 267 NBO Company Shares of Rice: % Value 2014-2018
Table 268 LBN Brand Shares of Rice: % Value 2015-2018
Table 269 NBO Company Shares of Pasta: % Value 2014-2018
Table 270 LBN Brand Shares of Pasta: % Value 2015-2018
Table 271 NBO Company Shares of Noodles: % Value 2014-2018
Table 272 LBN Brand Shares of Noodles: % Value 2015-2018
Table 273 Distr
Note: Product cover images may vary from those shown
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