Tobacco - Global Outlook

  • ID: 661683
  • Report
  • Region: Global
  • 89 Pages
  • Global Industry Analysts, Inc
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The global outlook series on Tobacco provides a collection of statistical anecdotes, market briefs, and concise summaries of research findings. An easy guide to What, Why, When, How, Where, and Who of an industry, the report offers a bird's eye view of the global Tobacco industry. Annotated with 42 information-rich tables presenting market data findings, and analytical research projections, the entire discussion builds a macro-level perception of the industry in its totality (regional & global). The global market discussion offers insights into selective cigarette trends/issues, taut regulatory restrictions, health risks, and incisive insights into players, and competition (leading players ranked by sales, and production volumes, top cigarettes/tobacco brands ranked by retail sales, and sales of tobacco products by retail/distribution channels, among others).

The report also includes a quantitative evaluation of consumer/demographic/household purchasing patterns, and tobacco addiction statistics. Also included is a compilation of major mergers, acquisitions, and strategic corporate developments. The report offers a regional-level market discussion of major countries such as US, Canada, Japan, Europe (France, Germany, the UK, the Netherlands, Portugal), Asia-Pacific (China, India, Indonesia, South Korea), and Latin America (Brazil, Cuba). Discussion on the US market is richly detailed with descriptive, and statistical information. The report provides an indexed, easy-to-refer, fact-finder directory lists the addresses, and contact details of 184 companies worldwide.

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1. OVERVIEW 1
Tobacco Industry: An Introduction 1
Market Scenario 1
Table 1: World Recent Past, Current and Future Analysis for
Tobacco by Geographic Region -US, Canada, Europe,
Asia-Pacific (Including Japan), Latin America and Rest of
World Markets Independently Analyzed with Annual Revenue
Figures in US$ Million for Years 2010 through 2015 2

Table 2: World 5-Year Perspective for Tobacco by Region -
Percentage Breakdown of Dollar Revenues for US, Canada,
Europe, Asia-Pacific(Including Japan), Latin America and Rest
of World Markets for Years 2011 and 2015 3
Competition 3
Table 3: Leading Players in the Global Cigarette Market
(2011): Percentage Breakdown of Volume Sales for China
National Tobacco, Philip Morris International, British
American Tobacco, Japan Tobacco, Imperial Tobacco Group, and
Others 4

Table 4: Global Tobacco Production by Country (2011):
Percentage Breakdown of Volume Production for China, Europe,
Asia-Pacific (Excluding China), Latin America, and Others 4

2. MARKET TRENDS 5
Rise in Prices - A Solution to Curb Smoking? 5
Tobacco Companies Increasingly Focus on Emerging Markets 5
Rising Popularity of Non-Cuban Cigars 5
Restricted Promotions and Stringent Regulations 6
Rising Regulations and their Implications 6
Restricted Promotional Activities - A Setback 6
Ban on Advertising - Industry Response 7
Dominance of Cigarillos in Western Europe 7
Youth and Women Smokers - The Target Group 7
Female Tobacco Consumption - A Worldwide Market Scenario 7
Tobacco Conglomerates Focus on Women & Girls 8
Issues Confronting the Industry 8
Regulations/Taxes 8
Black Market 8
Growing Anti-Smoking Campaigns 9
Health Hazards of Tobacco Consumption 9
Exposure to Environmental Tobacco Smoke - The Implications 10

3. STRATEGIC CORPORATE DEVELOPMENTS 11

4. PRODUCT LAUNCHES 16

A REGIONAL MARKET PERSPECTIVE 22

1. UNITED STATES 22
Market Overview 22
Table 5: Cigarette Purchasers at Convenience Stores in the US
(2011): Percentage Breakdown by Age Group - 18-29, 30-39,
40-54, and 55+ 22
Tobacco Addiction - 2011 Demographic Scenario 23
Table 6: Smokers as a Percentage of Overall Population in the
US by Category - Gender, Race/Ethnicity, Education, and Age
Group: 2011 23
Imported Brands - Do they Gain from High State Taxes? 24
Smokeless Tobacco Witness Sizeable Growth 24
Table 7: Leading Manufacturers in the US Smokeless Tobacco
Market (2010): Percentage Breakdown of Volume Sales for
United States Tobacco, American Snuff, Swedish Match, and
Others 24

Table 8: Smokeless Tobacco Consumers as a Percentage of
Overall Population in the US by Category - Gender, and
Race/Ethnicity: 2011 25
Oligopoly, Proliferation, & Low Barriers to Entry - A Note in
Brief 25
Demand for Alternative Tobacco Products on the Rise 26
Tobacco Production & Consumption 26
Production 26
Table 9: Tobacco Cultivation in the US: Harvested Area in
Thousands of Acres for Years 2006-2010 26

Table 10: Tobacco Production in the US: Volume Production in
Million of Pounds for Years 2006-2010 27

Table 11: Tobacco Production in the US: Value Production in
US$ Millions for Years 2006-2010 27

Table 12: US Tobacco Cultivation by State (2010): Percentage
Breakdown of Area Harvested for North Carolina, Kentucky,
Tennessee, Virginia, South Carolina and Others 27

Table 13: US Tobacco Production by State (2010): Percentage
Breakdown of Volume Production for North Carolina, Kentucky,
Tennessee, Virginia, South Carolina and Others 28

Table 14: US Volume Manufacture of Tobacco Products by
Type: 2008 & 2009 28
Consumption of Tobacco Products 28
Table 15: US Market for Cigarettes & Cigars (2009 & 2011):
Volume Sales in Billion Units 29
Cigars - A Market Review 29
Table 16: Leading Manufacturers in the US Cigar Market
(2010): Percentage Breakdown of Volume Sales for Swisher
International, Altadis USA, Philip Morris USA, and Others 29
Tobacco-only Stores - Narrowing the Status Quo 29
Product Innovations & Brand Loyalties 29
Cigarettes - An Analytical Perspective 30
Leading Players & Strategies 30
Table 17: Premium Cigarettes Market in the US (2010):
Percentage Breakdown of Volume Sales by Manufacturer -
Philip Morris, Reynolds American, Lorillard, and Others 31

Table 18: Leading Brands in the US Cigarette Market (2010):
Percentage Breakdown of Market Shares for Marlboro, Newport,
Camel, Winston, and Others 31
Tobacco Products & Accessories 31

2. CANADA 32
Overview 32
Table 19: Unit Sales of Cigarettes in Canada for Years
2006-2010 32

Table 20: Canadian Market for Cigarettes by Province (2011):
Percentage Breakdown of Volume Sales for Ontario, Quebeck,
Alberta, British Columbia, Manitoba and Others 32

Table 21: Unit Sales of Fine Cut Tobacco in Canada for Years
2006-2010 33
Anti-Tobacco Advertising - A Major Initiative 33
De-Facto Campaign - A Major Challenge 33
Anti-Tobacco Campaigns - Role of Media 34
Educational Institutions - The Key Channel for Tobacco Promotions 34
Smoke-Free Restaurants: Gaining Popularity 34

3. EUROPE 35
European Tobacco Industry - An Overview 35
Table 22: European Recent Past, Current and Future Analysis
for Tobacco by Geographic Region - France, Germany, Italy,
UK, Spain, Russia, and Rest of Europe Markets Independently
Analyzed with Annual Revenue Figures in US$ Million for
Years 2010 through 2015 36

Table 23: European 5-Year Perspective for Tobacco by Region -
Percentage Breakdown of Dollar Revenues for France, Germany,
Italy, UK, Spain, Russia, and Rest of Europe Markets for
Years 2011 and 2015 37
Factors Influencing Market Growth 37

3a. FRANCE 38
Overview 38
Leading Players 38
Table 24: Cigarette Production in France by Manufacturer
(2010): Percentage Breakdown of Production Volume for Philip
Morris International, Imperial Tobacco, British American
Tobacco, Japan Tobacco, and Others 38

3b. GERMANY 39
A Promising Tobacco Market 39
Competitive Scenario 39
Table 25: Leading Cigarettes Manufacturers in Germany (2010):
Percentage Breakdown of Production Volume for Philip Morris
International, BAT and Associates, Imperial Tobacco, and
Others 39

3c. THE UNITED KINGDOM 40
Tobacco Industry - An Overview 40
Market Dynamics 40
Market Segmentation 40
Tar Cigarettes - Increasing Threats 41
Economy Cigarette Sales Soar 41
Tobacco Advertising - Overview 41
The Influencing Factors 42
Leading Players - Competitive Factors 42
Table 26: Leading Cigarette Manufacturers in the UK (2010):
Market Share Breakdown for Imperial Tobacco, Japan Tobacco,
Philip Morris International, British American Tobacco, and
Others 42

Table 27: Leading Cigarette Brands in the UK (2010): Value
Sales (in US$ Million) for Lambert & Butler, Mayfair,
Richmond, Benson & Hedges, Sterling, Marlboro, Silk Cut, John
Player Special Silver, Windsor Blue, and Superkings 43

Table 28: Leading Cigar Brands in the UK (2010): Value Sales
(In US$ Million) for Hamlet, Café Creme, Castella, Henri
Wintermans, and Royal Dutch 43

Table 29: Leading Roll-Your-Own (RYO) Tobacco Brands in the
UK (2010): Value Sales (In US$ Million) for Golden Virginia,
Amber Leaf, Cutters Choice, Drum, and Old Holborn 43

3d. THE NETHERLANDS 44
Table 30: Cigarette Sales in the Netherlands in Volume Terms:
2006-2010 (In Million Units) 44

Table 31: Fine Cut Tobacco Sales in the Netherlands in Volume
Terms: 2006-2010 (In Million Units) 44

Table 32: Leading Brands in the Netherlands Roll-Your-Own
Tobacco Market (2010): Percentage Breakdown of Volume Sales
for Van Nelle Special Quality, Drum Classic, Samson Original,
Brandaris Zwaar, Others and Total 45

Table 33: Fine Cut Tobacco Sales in the Netherlands by Retail
Channel (2011): Percentage Breakdown of Volume sales for Food
Retail, Petrol Stations, Tobacconist, and Other Channels 45

3e. PORTUGAL 46
Portuguese Tobacco Market - An Outlook 46
Health Concerns & Restricted Promotions - A Setback 46
Fuel Refilling Stations - Key Retailing Outlets 46

4. ASIA-PACIFIC 47
A Strategic Market for Tobacco Business 47
Market Dynamics 47
Table 34: Asia-Pacific Recent Past, Current and Future
Analysis for Tobacco by Geographic Region - Japan, China,
Indonesia, India, South Korea, and Rest of Asia-Pacific
Markets Independently Analyzed with Annual Revenue Figures in
US$ Million for Years 2010 through 2015 48

Table 35: Asia-Pacific 5-Year Perspective for Tobacco by
Region - Percentage Breakdown of Dollar Revenues for Japan,
China, Indonesia, India, South Korea, and Rest of
Asia-Pacific Markets for Years 2011 and 2015 49
China - Largest Market for Tobacco in Asia 49
Regulations on Advertising and Selling Cigarettes 49
Future of Duty-Free Tobacco Appears Dim in Asian Countries 50
Competition 50
Table 36: Leading Manufacturers in Asia-Pacific Cigarette
Market (2010): Percentage Breakdown of Production for Philip
Morris International, British American Tobacco, Japan
Tobacco, Imperial Tobacco Group, and Others 50

4a. JAPAN 51
Introduction 51
Market Analysis 51
Japan - In Pursuit of Stringent Regulations 51
The Role of Tobacco Institute of Japan 51
Legislative Aspects 52
Consumer Behavior 52
Leading Players 52
Vending Machines to Convenience Stores 53

4b. CHINA 54
Emerging Market 54
Sales for Low-Tar Cigarettes Lit Up 54
Competitive Factors 54
WHO and WTO Norms - A Major Inhibitor 55

4c. INDIA 56
Threat from Lower-end Products & Foreign Brands 56
Anti-Tobacco Legislation - Impact and Response 56
Competitive Overview 56
Table 37: Leading Manufacturers of Cigarettes in India by
Volume Sales (2010): Percentage Breakdown of Retail Sales for
ITC Group, Godfrey Phillips India, VST Industries, and Others 57

Table 38: Leading Cigarette Brands in India by Volume Sales
(2010): Percentage Breakdown of Retail Sales for Gold Flake,
Wills, Scissors, Four Square, Capstan, Bristol, and Others 57

4d. INDONESIA 58
Market Trends and Factors 58
Illegal Products & Competitive Environment 58
Clove Cigarettes 58
Leading Players - Competitive Analysis 59
Table 39: Leading Tobacco Manufacturers in Indonesia (2010):
Percentage Breakdown of Market Shares for PMI/Sampoerna,
Gudang Garam, Djarum, BAT/Bentoel, Nojorono, and Others 59
BPPC - Monopolizing the Market 59

4e. SOUTH KOREA 60
Overview 60

5. LATIN AMERICA 61
Market Overview 61
Table 40: Latin American Recent Past, Current and Future
Analysis for Tobacco by Geographic Region - Argentina,
Brazil, Mexico, and Rest of Latin America Markets
Independently Analyzed with Annual Revenue Figures in US$
Million for Years 2010 through 2015 61

Table 41: Latin American 5-Year Perspective for Tobacco by
Region - Percentage Breakdown of Dollar Revenues for
Argentina, Brazil, Mexico, and Rest of Latin America Markets
for Years 2011 and 2015 62
Competition 62
Table 42: Leading Cigarette Manufacturers in Latin America
(2010): Percentage Breakdown of Volume Sales for British
American Tobacco, Philip Morris International, Japan Tobacco,
and Others 62

5a. BRAZIL 63
Overview 63
Threats from Smuggling 63

5b. CUBA 64
Cuban Cigars - Global Threats 64
Demand for Cuban Cigars Sparks Optimism 64
Low Sales in Europe - The Effect 64

GLOBAL DIRECTORY
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The rising health concerns among consumers, lawsuits, restrictions on advertising, limitation on display of tobacco products at retail stores, ban on smoking in public places, and high taxes imposed by the various governments on cigarette companies are the major challenges faced by the Tobacco industry across the globe. However, the tax impositions by governments proved to be a boon to the low premium cigarette brands, with the consumers shifting their loyalties from the branded cigarettes due to high prices. The market players are leveraging their resources to regain their customer base by launching innovative and low-risk products in exotic flavors that are less toxic. However, despite the recent global economic downturn and slowdown in consumption levels of tobacco, market value has been expanding at a sluggish yet steady rate.

Declining consumption of tobacco products across the developed economies has prompted tobacco companies to augment their focus on developing markets, which have been exhibiting positive trends. Major factors driving this growth include rising demand for international brands and favorable socio-economic factors. Though smoking prevalence among adult males across developing markets is high, per capita consumption in these markets has remained relatively low when compared to the developed markets. As regulations and bans became prevalent across developed markets such as the US, manufacturers shifted their focus towards expanding existing smokeless tobacco range offering cigarette consumers an alternative to tobacco. Moist snuff segment witnessed positive growth during 2009-2010 while chewing tobacco segment continued to decline, despite the increasing preference for smokeless tobacco from US consumers, as new consumers entering smokeless tobacco category are more inclined towards moist snuff.

The global tobacco market has suffered several reverses because of various stringent regulations promulgated by governments across the world. The rules and regulations have restricted promotional activities of tobacco companies to a large extent. Low Tar Cigarettes are expected to do well in the market with the industry being optimistic to sail through the disturbing phase by estimating the publicity run against cigarettes to be minimal.

Traditionally, premium cigar brands from any region other than Cuba were unpopular and were regarded to be of poor quality. The popularity of premium cigars began to rise in the US from mid 1990s onwards with cigars becoming a fashion accessory. This sudden surge soon began to stabilize mainly due to the high price of cigars. Nonetheless, this renewed interest in the higher end sector encouraged adventurous smokers to try non-Cuban cigars. The traditionally characteristic qualities of Cuban cigars are becoming common among non-Cuban brands as well. Though the consumer base for cigars as a whole began to shrink, the market was left with a knowledgeable consumer group. These knowledgeable consumers started seeking other alternatives to Cuban cigars. This in turn has increased the popularity of non-Cuban cigars.

The research report titled “Tobacco: A Global Outlook” announced by Global Industry Analysts Inc., provides a collection of statistical anecdotes, market briefs, and concise summaries of research findings. The report briefly discusses the overview and trends in the global tobacco market, demand patterns for various types of tobacco, and the regulatory environment governing the industry. The report also recapitulates recent noteworthy mergers, acquisitions, and other strategic developments. Regional markets briefly abstracted include the United States, Canada, France, Germany, UK, Japan, China and India among others. Market discussions in the report are punctuated with fact-rich market data tables. Also included is an indexed, easy-to-refer, fact-finder directory listing the addresses, and contact details of companies worldwide.

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