Get back any customer you've lost.
Find out who in your company is loyal to you and who is not.
Get any group of people to get along and work as a team.
Turn a lazy worker into an ambitious go-getter.
Fire anyone easily, without an argument or even a difficult conversation.
Dilute the impact of negative publicity quickly.
Collect money owed, no matter how long it's been overdue.
Inspire your client, colleague, or boss to go along with your idea or plan.
Manage the unmanageable-get any employee to fall in line with the company line.
A Note to Readers.
Chapter 1. The Psychological Strategy to Gain Iron clad Loyalty: Never Lose an Employee, Customer, Client, or Patient Again.
Chapter 2. Super Spin Control: Quickly Dilute the Impact of Negative Publicity.
Chapter 3. Spin Control When It's Personal: Shutting Down the Gossip and Rumor Mills.
Chapter 4. Turbo-Boost Morale and Keep Your Employees Productive, Motivated and Happy . . . All without Spending a Dime.
Chapter 5. The Foolproof Strategy to Keep Any Employee from Stealing.
Chapter 6. Collect Money Owed, No Matter How Long It’s Overdue.
Chapter 7. Turn a Saboteur into Your Greatest Ally.
Chapter 8. Get Back Any Customer You’ve Lost, No Matter Why They Left.
Chapter 9. Managing Difficult People: The Psychology Behind Royal Pains.
Chapter 11. How to Painlessly Criticize the Highly Sensitive Employee.
Chapter 12. Personal Power: The Myth of Self-Discipline and the Secret to Unlimited Inspiration.
Chapter 13. The Five Psychological Keys to Accomplish Any Goal.
Chapter 14. How to Spot a Bluff a Mile Away: The Ultimate Bluff Buster.
Chapter 15. Find Out if Your Employees Are Doing Drugs or Drinking on the Job With a 30 Second Non accusatory Conversation.
Chapter 16. Bully-Proof Yourself and Your Office.
Chapter 17. Sway the Room: From Jury Rooms to Board Rooms, How One Voice Can Change the Choir.
Chapter 18. Master the Art of Charisma with the Complete Psychological Formula for Instant Likability.
Chapter 19. The Amazing Method for Getting Along with People Who Are Emotionally Unwell.
Chapter 20. Instantly Resolve Any Personality Conflict.
Chapter 21. The Effortless Way to Make Difficult Changes without Creating Fearful, Frustrated, and Angry Employees.
About the Author.