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Advertising and Marketing

The global advertising industry is forecast to reach a value of US$691.6 Billion by 2015. While all traditional formats of advertising such as the television, radio, outdoor, magazines, and newspapers witnessed a dramatic reduction in ad spends in recent years, the more dynamic and cost-effective online marketing is growing fast and ineluctably. Is offline marketing at the end?

Stay in touch with the latest trends and news in this flamboyant sector. The reports and books listed under Research and Markets’ Advertising and Marketing category will keep you informed of this highly changeable and innovative industry, featuring dedicated publications on an array of topics, for instance: internet advertising, direct marketing, media advertising, outdoor advertising, and profiles of major advertising and marketing industry players in regional markets around the world.

Stay ahead of the game with the latest strategies and techniques, or explore the plentiful training materials and improve your copywriting, lead nurturing or branding skills – it’s all here, and much more!

You can find more publications of your interest in the Social Media sub-category under our Internet and E-commerce section. Show Less
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2,744 Products

Direct Selling Establishment Lines Europe Report

DIRECT SELLING ESTABLISHMENT LINES EUROPE REPORT The Direct Selling Establishment Lines Europe Report gives Market Consumption / Products / Services for 44 countries by 6 to 10-Digit NAICS Product...

Published:  September 2015
Price:  From

Direct Selling Establishments Miscellaneous Lines Europe Report

DIRECT SELLING ESTABLISHMENTS MISCELLANEOUS LINES EUROPE REPORT The Direct Selling Establishments Miscellaneous Lines Europe Report gives Market Consumption / Products / Services for 44 countries...

Published:  September 2015
Price:  From

Public Relations Agency Lines Europe Report

PUBLIC RELATIONS AGENCY LINES EUROPE REPORT The Public Relations Agency Lines Europe Report gives Market Consumption / Products / Services for 44 countries by 6 to 10-Digit NAICS Product Codes by...

Published:  September 2015
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Public Relations Agencies Europe Report

PUBLIC RELATIONS AGENCIES EUROPE REPORT The Public Relations Agencies Europe Report gives Market Consumption / Products / Services for 44 countries by 6 to 10-Digit NAICS Product Codes by 3 Time...

Published:  September 2015
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Advertising & Related Service Lines Europe Report

ADVERTISING & RELATED SERVICE LINES EUROPE REPORT The Advertising & Related Service Lines Europe Report gives Market Consumption / Products / Services for 44 countries by 6 to 10-Digit NAICS Product...

Published:  September 2015
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Miscellaneous Advertising Lines Europe Report

MISCELLANEOUS ADVERTISING LINES EUROPE REPORT The Miscellaneous Advertising Lines Europe Report gives Market Consumption / Products / Services for 44 countries by 6 to 10-Digit NAICS Product Codes...

Published:  September 2015
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Advertising Specialties Goods Distributor Lines Europe Report

ADVERTISING SPECIALTIES GOODS DISTRIBUTOR LINES EUROPE REPORT The Advertising Specialties Goods Distributor Lines Europe Report gives Market Consumption / Products / Services for 44 countries by...

Published:  September 2015
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Services Related to Advertising Miscellaneous Lines Europe Report

SERVICES RELATED TO ADVERTISING MISCELLANEOUS LINES EUROPE REPORT The Services Related to Advertising Miscellaneous Lines Europe Report gives Market Consumption / Products / Services for 44 countries...

Published:  September 2015
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Advertising Material Distribution Service Lines Europe Report

ADVERTISING MATERIAL DISTRIBUTION SERVICE LINES EUROPE REPORT The Advertising Material Distribution Service Lines Europe Report gives Market Consumption / Products / Services for 44 countries by...

Published:  September 2015
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Advertising Material Distribution Services Europe Report

ADVERTISING MATERIAL DISTRIBUTION SERVICES EUROPE REPORT The Advertising Material Distribution Services Europe Report gives Market Consumption / Products / Services for 44 countries by 6 to 10-Digit...

Published:  September 2015
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Direct Mail Advertising Europe Report

DIRECT MAIL ADVERTISING EUROPE REPORT The Direct Mail Advertising Europe Report gives Market Consumption / Products / Services for 44 countries by 6 to 10-Digit NAICS Product Codes by 3 Time series:...

Published:  September 2015
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Airport Information + Advertising Digital Display System Operators Europe Report

AIRPORT INFORMATION + ADVERTISING DIGITAL DISPLAY SYSTEM OPERATORS EUROPE REPORT The Airport Information + Advertising Digital Display System Operators Europe Report gives Market Consumption / Products...

Published:  September 2015
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Airport Information + Advertising Digital Display System Applications Europe Report

AIRPORT INFORMATION + ADVERTISING DIGITAL DISPLAY SYSTEM APPLICATIONS EUROPE REPORT The Airport Information + Advertising Digital Display System Applications Europe Report gives Market Consumption...

Published:  September 2015
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Airport Information + Advertising Digital Display Systems Europe Report

AIRPORT INFORMATION + ADVERTISING DIGITAL DISPLAY SYSTEMS EUROPE REPORT The Airport Information + Advertising Digital Display Systems Europe Report gives Market Consumption / Products / Services...

Published:  September 2015
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Advertising Agency Lines Europe Report

ADVERTISING AGENCY LINES EUROPE REPORT The Advertising Agency Lines Europe Report gives Market Consumption / Products / Services for 44 countries by 6 to 10-Digit NAICS Product Codes by 3 Time series:...

Published:  September 2015
Price:  From

Advertising Agencies Europe Report

ADVERTISING AGENCIES EUROPE REPORT The Advertising Agencies Europe Report gives Market Consumption / Products / Services for 44 countries by 6 to 10-Digit NAICS Product Codes by 3 Time series: From...

Published:  September 2015
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Direct Selling, Miscellaneous Merchandise Lines Europe Report

DIRECT SELLING, MISCELLANEOUS MERCHANDISE LINES EUROPE REPORT The Direct Selling, Miscellaneous Merchandise Lines Europe Report gives Market Consumption / Products / Services for 44 countries by...

Published:  September 2015
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Direct Selling, Books, Periodicals, Videos & Comp Lines Europe Report

DIRECT SELLING, BOOKS, PERIODICALS, VIDEOS & COMP LINES EUROPE REPORT The Direct Selling, Books, Periodicals, Videos & Comp Lines Europe Report gives Market Consumption / Products / Services for...

Published:  September 2015
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Direct Selling, Furniture, Home Furnishings, Electrical Lines Europe Report

DIRECT SELLING, FURNITURE, HOME FURNISHINGS, ELECTRICAL LINES EUROPE REPORT The Direct Selling, Furniture, Home Furnishings, Electrical Lines Europe Report gives Market Consumption / Products / Services...

Published:  September 2015
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Miscellaneous Direct Selling Establishments Europe Report

MISCELLANEOUS DIRECT SELLING ESTABLISHMENTS EUROPE REPORT The Miscellaneous Direct Selling Establishments Europe Report gives Market Consumption / Products / Services for 44 countries by 6 to 10-Digit...

Published:  September 2015
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