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Advertising and Marketing Market Research Reports

While traditional forms of advertising such as television, radio, outdoor, magazines, and newspapers witnessed a dramatic reduction in ad spends in recent years, the more dynamic and cost-effective online marketing is continuing to grow fast. Stay in touch with the latest trends and news in this dynamic sector. The products listed under Research and Markets’ Advertising and Marketing category will keep you informed about this highly changeable and innovative industry. Our publications cover everything you need to stay ahead of the game including insights into major industry players, the latest strategies and techniques, training materials as well as detailed analysis of world and regional markets Show Less Read more

Digital Advertising and Marketing - Global Strategic Analysis

This report analyzes the worldwide markets for Digital Advertising and Marketing in US$ Million in terms of Spending (Wired Internet as well as Mobile Internet) by the following formats - Search, Display,...

Published:  February 2016
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Digital Signage Market - Global Forecast to 2022

The digital signage market was valued at USD 16.88 billion in 2015 and is expected to reach USD 27.34 billion by 2022, at a CAGR of 6.7% between 2016 and 2022. The digital signage market is driven by...

Published:  June 2016
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Feed Acidifiers Market by Type (Propionic Acid, Fumaic Acid, Lactic Acid, Formic Acid, and Others), Livestock (Poultry, Swine, Cattle, Aquatics, and Others), Form, Brand, & by Region - Global Trends & Forecast to 2021

The feed acidifiers market is projected to reach a value of USD 2.05 billion by 2021 and is projected to grow at a CAGR of 6.3% from 2016 to 2021. The market drivers include ban of feed antibiotics...

Published:  June 2016
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India Online Grocery Market By Product Type, Consumer Behaviour, Competition Forecast and Opportunities, 2011 - 2021

"India Online Grocery Market By Product Type (Food Grains; Bread, Bakery & Dairy Products; Fruits & Vegetables; Personal Care; Dry & Baking Products; Household Products; Beverages; Meat & Meat Products;...

Published:  March 2016
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UAE Gems and Jewelry Market By Type (Gold, Diamond in Gold, Gemstones, Diamond, etc.), By Point of Sale (Exclusive Showrooms, Multi Branded Jewellery, Showrooms, etc.), By Organized vs Unorganized, Competition Forecast & Opportunities, 2011-2021

UAE gems and jewelry market has been witnessing robust growth on account of rising urbanization, changing consumer lifestyle and increasing demand for exclusive and designer jewelry. Moreover, an increasing...

Published:  August 2016
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Human Insulin Market - Drugs, Types, Brands, Delivery Devices and Applications - Forecasts to 2020

The global human insulin market is poised to reach ~USD 39.13 billion by 2020 growing at a CAGR of 8.1% from 2015 to 2020. North America is expected to hold the largest share of the global human insulin...

Published:  January 2016
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Digital Signage Market: By Display Technologies (2D and 3D Displays), By Components (Display, Network and Others), By Applications (Advertising, marketing and Others), By End User Industry, By Geography- Forecast (2016-2021)

Digital signage is an electronically controlled display that shows/ displays important notifications which is controlled by a set of computers. It is mainly placed in the public places to convey vital...

Published:  November 2015
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Retail Analytics Market Analysis: By Function (Marketing & Customer Analysis, Merchandising & In-store Analysis, Supply Chain Analytics, Strategy & Planning and Others); By Mode; By Solution & Services-With Forecast (2016-2021)

There have been numerous changes which have taken place in the retail industry over the last decade. One of the most pertinent changes has been the onset of e-commerce retail. E-Commerce retail has...

Published:  March 2016
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Neuromarketing Technologies: Global Markets

The global market for neuromarketing technology reached $21.0 million in 2015. The market is expected to reach $22.0 million by 2021 from $50.3 million in 2016, increasing at a compound annual growth...

Published:  June 2016
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Mobile Marketing Market by Solution, by User Type, by Vertical & by Region - Global Forecast to 2021

“Increasing use of smartphones and tablets is driving the market” Forecasts suggest the global mobile marketing market will grow from USD 28.63 billion in 2016 to USD 98.85 billion by 2021, at a...

Published:  May 2016
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Pet Product Marketing Trends in the U.S.: Technology, Mobile, and Social Media

Pet Product Marketing Trends in the U.S.: Technology, Mobile, and Social Media provides the pet marketer with a bevy of best practices for marketing to the pet parent. The report examines the ways in...

Published:  December 2015
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Programmatic Display Advertising Market: by device (Mobile devices, Desktops, Retail displays and others); by trading channels (Hybrid, Direct deals, Automated deals, Open real-time bidding and Private real-time bidding) - With Forecast (2016-2021)

Programmatic advertising is the process by which selective advertisements are targeted at specific audiences based on data gathered through the net on what and where the specific audiences’ interest...

Published:  January 2016
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Real-Time Bidding Market in the US 2016-2020

About Real-Time Bidding Market in the US 2016-2020 Media consumption has been on the rise globally because individuals own multiple electronic devices. Increasing disposable income and a burgeoning...

Published:  May 2016
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Global Mobile Analytics Market 2016-2020

About the Mobile Analytics Market Mobile analytics is used to analyze the mobile website traffic like traditional analytics. It involves the use of data collected as visitors access a website from...

Published:  June 2016
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Retail Analytics Market by Business Function (Marketing and Customer Analytics, Merchandizing and In-Store Analytics, Supply Chain Analytics, Strategy and Planning), by Type, by Solutions and by Services - Global Forecast and Analysis to 2020

The retail analytics market size is estimated to grow from USD 2.2 Billion in 2015 to USD 5.1 Billion by 2020, at an estimated Compound Annual Growth Rate (CAGR) of 18.9% from 2015 to 2020. Retail analytics...

Published:  November 2015
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Global Digital Marketing Spending Market 2016-2020

About Digital Marketing Digital marketing is the most active and the fastest growing marketing technique. The growth can be attributed to global digitalization trend. Every minute, an estimated 650,000...

Published:  July 2016
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Global Digital OOH Market 2016-2020

About Digital Out-Of-Home (OOH) Digital OOH advertising refers to advertising on large digital screens that are installed in public places. These display units are centrally controlled and are used...

Published:  July 2016
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Online Search Advertising - Market Trends & Insights

This report presents Insights into the Online Search Advertising Market. Illustrated with 5 data tables, the report comprises of a brief statistical summarization of market size in the US and China...

Published:  June 2016
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Contextual Advertising in the US and Europe - Market Trends & Insights

This report presents Insights into the Contextual Advertising in the US and Europe Market. Illustrated with 4 data tables, the report comprises of a brief statistical summarization of market size in...

Published:  June 2016
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Global Mobile Ad Spending Market 2016-2020

About Mobile Advertising Mobile advertising refers to hosting advertisements on mobile devices primarily including smartphones and tablets. The growing adoption of these devices along with rising penetration...

Published:  August 2016
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