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Advertising and Marketing

The global advertising industry is forecast to reach a value of US$691.6 Billion by 2015. While all traditional formats of advertising such as the television, radio, outdoor, magazines, and newspapers witnessed a dramatic reduction in ad spends in recent years, the more dynamic and cost-effective online marketing is growing fast and ineluctably. Is offline marketing at the end?

Stay in touch with the latest trends and news in this flamboyant sector. The reports and books listed under Research and Markets’ Advertising and Marketing category will keep you informed of this highly changeable and innovative industry, featuring dedicated publications on an array of topics, for instance: internet advertising, direct marketing, media advertising, outdoor advertising, and profiles of major advertising and marketing industry players in regional markets around the world.

Stay ahead of the game with the latest strategies and techniques, or explore the plentiful training materials and improve your copywriting, lead nurturing or branding skills – it’s all here, and much more!

You can find more publications of your interest in the Social Media sub-category under our Internet and E-commerce section. Show Less
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PRODUCT TITLE
W Technologies Inc,(WTCG) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages W Technologies Inc,(WTCG) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

W Technologies Inc,(WTCG) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for W Technologies Inc (WTCG), plus vital industry benchmarks and extensive operating ratios, along with an analysis...

June 2014
FROM
Conversant Inc,(CNVR) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Conversant Inc,(CNVR) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Conversant Inc,(CNVR) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Conversant Inc (CNVR), plus vital industry benchmarks and extensive operating ratios, along with an analysis...

June 2014
FROM
Coupons Inc,(COUP) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Coupons Inc,(COUP) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Coupons Inc,(COUP) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Coupons Inc (COUP), plus vital industry benchmarks and extensive operating ratios, along with an analysis...

June 2014
FROM
CTM Media Holdings Inc,(CTMMA) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages CTM Media Holdings Inc,(CTMMA) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

CTM Media Holdings Inc,(CTMMA) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for CTM Media Holdings Inc (CTMMA), plus vital industry benchmarks and extensive operating ratios, along with...

June 2014
FROM
Dai Nippon Printing Co Ltd,(DNPLY) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Dai Nippon Printing Co Ltd,(DNPLY) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Dai Nippon Printing Co Ltd,(DNPLY) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Dai Nippon Printing Co Ltd (DNPLY), plus vital industry benchmarks and extensive operating ratios, along...

June 2014
FROM
Design Marketing Concepts Inc,(DSNM) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Design Marketing Concepts Inc,(DSNM) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Design Marketing Concepts Inc,(DSNM) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Design Marketing Concepts Inc (DSNM), plus vital industry benchmarks and extensive operating ratios, along...

June 2014
FROM
GateHouse Media Inc,(GHSEQ) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages GateHouse Media Inc,(GHSEQ) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

GateHouse Media Inc,(GHSEQ) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for GateHouse Media Inc (GHSEQ), plus vital industry benchmarks and extensive operating ratios, along with an...

June 2014
FROM
Global Mobiletech Inc,(GLMB) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Global Mobiletech Inc,(GLMB) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Global Mobiletech Inc,(GLMB) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Global Mobiletech Inc (GLMB), plus vital industry benchmarks and extensive operating ratios, along with an...

June 2014
FROM
Graham Holdings Co,(GHC) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Graham Holdings Co,(GHC) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Graham Holdings Co,(GHC) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Graham Holdings Co (GHC), plus vital industry benchmarks and extensive operating ratios, along with an analysis...

June 2014
FROM
Asatsu-DK Inc,(AASUF) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Asatsu-DK Inc,(AASUF) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Asatsu-DK Inc,(AASUF) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Asatsu-DK Inc (AASUF), plus vital industry benchmarks and extensive operating ratios, along with an analysis...

June 2014
FROM
Comcast Corp,(CMCSA) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Comcast Corp,(CMCSA) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Comcast Corp,(CMCSA) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Comcast Corp (CMCSA), plus vital industry benchmarks and extensive operating ratios, along with an analysis...

June 2014
FROM
Spanish Broadcasting System Inc,(SBSA) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Spanish Broadcasting System Inc,(SBSA) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Spanish Broadcasting System Inc,(SBSA) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Spanish Broadcasting System Inc (SBSA), plus vital industry benchmarks and extensive operating ratios, along...

June 2014
FROM
SPAR Group Inc,(SGRP) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages SPAR Group Inc,(SGRP) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

SPAR Group Inc,(SGRP) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for SPAR Group Inc (SGRP), plus vital industry benchmarks and extensive operating ratios, along with an analysis...

June 2014
FROM
St Ives plc,(SVPLF) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages St Ives plc,(SVPLF) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

St Ives plc,(SVPLF) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for St Ives plc (SVPLF), plus vital industry benchmarks and extensive operating ratios, along with an analysis...

June 2014
FROM
STL Marketing Group, Inc.,(STLK) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages STL Marketing Group, Inc.,(STLK) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

STL Marketing Group, Inc.,(STLK) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for STL Marketing Group, Inc. (STLK), plus vital industry benchmarks and extensive operating ratios, along with...

June 2014
FROM
STW Communications Group Ltd,(SGN) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages STW Communications Group Ltd,(SGN) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

STW Communications Group Ltd,(SGN) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for STW Communications Group Ltd (SGN), plus vital industry benchmarks and extensive operating ratios, along...

June 2014
FROM
TechTarget Inc,(TTGT) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages TechTarget Inc,(TTGT) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

TechTarget Inc,(TTGT) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for TechTarget Inc (TTGT), plus vital industry benchmarks and extensive operating ratios, along with an analysis...

June 2014
FROM
Time Warner Cable Inc,(TWC) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Time Warner Cable Inc,(TWC) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Time Warner Cable Inc,(TWC) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Time Warner Cable Inc (TWC), plus vital industry benchmarks and extensive operating ratios, along with an...

June 2014
FROM
WPP plc,(WPPGY) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages WPP plc,(WPPGY) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

WPP plc,(WPPGY) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for WPP plc (WPPGY), plus vital industry benchmarks and extensive operating ratios, along with an analysis of...

June 2014
FROM
Yahoo! Inc,(YHOO) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Yahoo! Inc,(YHOO) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Yahoo! Inc,(YHOO) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Yahoo! Inc (YHOO), plus vital industry benchmarks and extensive operating ratios, along with an analysis...

June 2014
FROM
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