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M-Commerce

Mobile commerce offers a large variety of solutions, applications, and services driven by emerging technologies, use cases, and business models, which makes it quite different and more dynamic than traditional e-commerce. Mobile commerce revenues are expected to witness strong growth in the next years, driven by the introduction of the tablet computing and the next generation smart phones. The five keywords for marketers looking to boost their campaigns include both new technologies and well-established marketing tools: Near field communication, Location-based mobile advertising, SMS, QR codes, and Social media.

Get a detailed picture of this flamboyant and rapidly changing market with the publications listed under Research and Markets’ M-commerce category. They cover every conceivable aspect of mobile commerce, both from a technical and a marketing perspective, including contactless payments, mobile advertising, mobile banking, the use of social networks for m-commerce, software and technologies for m-commerce, and more.

The wide readership of this category includes engineers, software developers, marketers, and decision-makers in the telecommunications industry, particularly mobile network operators, handset and tablet manufacturers, mobile payment service providers, content and applications aggregators, and telecommunications infrastructure providers.

The top players that are leading the way are profiled in our publications, including the world’s giants Apple and Google, and many more. Show Less
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  • Mobile Marketing Strategies and Emerging Opportunities in India: Market Profile

    BRICdata, Aug 2012 , Pages: 41
    The report provides top-level market analysis, information and insights, including: - In-depth analysis of the mobile value-added services (MVAS) market in India - A comprehensive understanding of market...
  • Mobile Marketing Strategies and Emerging Opportunities in China: Market Profile

    BRICdata, Aug 2012 , Pages: 39
    The report provides top-level market analysis, information and insights, including: - In-depth analysis of the mobile value-added services (MVAS) market in China - A comprehensive understanding of market...
  • Mobile Marketing Strategies and Emerging Opportunities in Brazil: Market Profile

    BRICdata, Aug 2012 , Pages: 38
    The report provides top-level market analysis, information and insights, including: - In-depth analysis of the mobile value-added services (MVAS) market in Brazil - A comprehensive understanding of...
  • The Future of Mobile Payments: Continuation of Commerce during Global Economic Crisis

    Mind Commerce LLC, Aug 2012 , Pages: 48
    The modern financial world has evolved from a relatively resilient system to one that is highly interconnected and subject to cascading failures For example, global banks have become increasingly interconnected,...
  • Mobile Advertising Industry In India – Swot Analysis

    IS Advisors, Jul 2012 , Pages: 13
    OVERVIEW The mobile advertising in India, though at a nascent stage, has transformed over the last one year Video, rich media advertising and augmented reality have successfully entered the Indian advertising...
  • Outlook for the PC Industry in 2H 2012 and Beyond

    Market Intelligence & Consulting Institute (MIC) [a division of Institute for Information Industry (III)], Jul 2012 , Pages: 15
    Affected by the global economic situation in 2012, it is anticipated that the global PC system shipment volume will only see a 3 1% year-on-year growth in 2012 to around 335 million units; regarding...
  • Australia - Mobile Communications - Prepaid Payment Market

    Paul Budde Communication Pty Ltd, Jul 2012 , Pages: 11
    Prepaid telecommunications products make up a significant proportion of total telecommunication revenues. In 2011 the total revenue from electronic payment systems in Australia was estimated at just...
  • Mobile Commerce Market in South Korea 2011-2015

    Infiniti Research Limited, Jul 2012 , Pages: 32
    TechNavio's analysts forecast the Mobile Commerce market in South Korea to grow at a CAGR of 43.5 percent over the period 2011-2015. One of the key factors contributing to this market growth is the...
  • Mobile Commerce in Virtual and Augmented Reality

    Mind Commerce LLC, Jul 2012 , Pages: 136
    The convergences of two powerful technologies and solutions, Augmented Reality and Mobile Commerce, will create many opportunities for new revenue generating applications These applications will have...
  • Mobile Bar Code Marketing: Challenges, Opportunities, Global Outlook 2012-2017

    Mind Commerce LLC, Jul 2012 , Pages: 93
    Mobile Barcodes are now appearing in various media including magazines, catalogs, website, outdoor signage and billboards, packaged goods, conference presentations, name tags, clothing, and more With...
  • Mobile Commerce Market in North America 2011-2015

    Infiniti Research Limited, Jun 2012 , Pages: 36
    TechNavio's analysts forecast the Mobile Commerce market in North America to grow at a CAGR of 83 percent over the period 2011-2015. One of the key factors contributing to this market growth is increasing...
  • Mobile Commerce Carrier Strategies

    Mind Commerce LLC, Jun 2012 , Pages: 223
    Mobile Commerce is both an opportunity and a threat to carriers as many third parties seek to offer alternatives to network operator based offerings Competitors include established players such as PayPal...
  • Mobile Marketing Strategies and Emerging Opportunities in the BRIC Countries

    BRICdata, Jun 2012 , Pages: 121
    This report provides detailed market analysis, information and insights, including: - In-depth analysis of mobile marketing opportunities in the four BRIC countries: Brazil, Russia, India and China...
  • Mobile Advertising Industry In India (2011-15)

    IS Advisors, Jun 2012 , Pages +: 55
    EXECUTIVE SUMMARY The mobile advertising in India, though at a nascent stage, has transformed over the last one year Video, rich media advertising and augmented reality have successfully entered the...
  • Retail Point of Sale Forecast 2012-2017: Cash is No Longer King; Cards and Mobile Payments Likely to Rise

    Javelin Strategy & Research, Jun 2012 , Pages: 29
    Cash is no longer king at the point of sale (POS); the total purchase volumes for traditional card products have surpassed those for all other options Debit dominates and is used in close to a third...
  • Reaching Underbanked and Unbanked Consumers In 2012: Strategies for Connecting with Mobile Financial Services

    Javelin Strategy & Research, Jun 2012 , Pages: 49
    The underbanked population — those without a checking account and often without a primary financial institution relationship — relies upon the mobile phone to engage in robust mobile transacting This...
  • Mobile Commerce Technologies

    Mind Commerce LLC, Jun 2012 , Pages: 164
    Mobile commerce is expected to reach $10 B USD by the end of 2013, representing an annual compound growth rate of 39% that will continue over the next five years M-commerce growth is driven by many...
  • Global Mobile Commerce Payment Market 2011-2015

    Infiniti Research Limited, May 2012 , Pages: 38
    TechNavio’s analysts forecast the Global Mobile Commerce Payment market to grow at a CAGR of 80.2 percent over the period 2011–2015. One of the key factors contributing to this market growth is the...
  • Mobile Momentum: The Promise and Challenge of Mobile Banking

    Mercator Advisory Group, May 2012
    The mobile banking revolution remains in its early stages, as customer usage of the service and its capabilities cautiously grow, Mercator Advisory Group's 2011 CustomerMonitor Survey Series finds Mobile...
  • Mobile Commerce in the Cloud: The Impact of Cloud-based Operations on Mobile Business Models and Operations

    Mind Commerce LLC, May 2012 , Pages: 105
    Cloud computing has dramatically changed IT operations and enterprise business support functions It is poised to facilitate substantial impacts in mobile business models and operations This research...
  • Too Early to Call: Five Mobile Giants

    Mercator Advisory Group, May 2012 , Pages: 36
    Mobile payments and commerce transactions -- particularly the moves by leading entrants Google, PayPal, Isis, Facebook, and Apple -- are at the center of a wave of technical innovation, venture capital...
  • U.S. E-commerce: Mobile Devices and Alternative Payments Bring Retail Online

    Mercator Advisory Group, May 2012 , Pages: 26
    Online retail sales growth increased for a second consecutive year in 2011, a feat that was not achieved from 2001 through 2010 And while the segment might not be growing as quickly as it was at the...
  • Cable Modem Market Shares, Strategy, and Forecasts, Worldwide, 2012 to 2018

    Wintergreen Research, Inc, May 2012 , Pages: 455
    WinterGreen Research announces that it has published a new study Cable Modem: Market Shares, Strategy, and Forecasts, Worldwide, 2012 to 2018 The 2012 study has 455 pages, 138 tables and figures Worldwide...
  • Future Growth Potential of Mobile Money in China: Market Profile

    BRICdata, Apr 2012 , Pages: 34
    The report provides top-level market analysis, information and insights, including: - In-depth analysis of mobile money opportunities in China - A comprehensive and country-specific analysis of market...
  • Future Growth Potential of Mobile Money in India: Market Profile

    BRICdata, Apr 2012 , Pages: 32
    The report provides top-level market analysis, information and insights, including: - In-depth analysis of mobile money opportunities in India - A comprehensive and country-specific analysis of market...
  • Future Growth Potential of Mobile Money in Brazil: Market Profile

    BRICdata, Apr 2012 , Pages: 31
    The report provides top-level market analysis, information and insights, including: - In-depth analysis of mobile money opportunities in Brazil - A comprehensive and country-specific analysis of market...
  • Future Growth Potential of Mobile Money in Russia: Market Profile

    BRICdata, Apr 2012 , Pages: 30
    The report provides top-level market analysis, information and insights, including: - In-depth analysis of mobile money opportunities in Russia - A comprehensive and country-specific analysis of market...
  • Mobile Commerce 2012

    Mind Commerce LLC, Apr 2012 , Pages: 419
    Mobile commerce is about the explosion of applications and services that will become accessible from Internet-enabled mobile devices It involves new technologies, services, and business models It is...
  • Mobile Commerce Vendor Analysis 2012

    Mind Commerce LLC, Apr 2012 , Pages: 155
    There are a wide variety of factors that define the success of a mobile technology including instant connectivity, convenience, and personalization Successful mobile applications are typically perceived...
  • Delineating the Mobile Value Chain: A Holistic View of Mobile Payments

    Mercator Advisory Group, Apr 2012 , Pages: 25
    As excitement surrounding mobile payments develops, most of the focus has been placed on the wallet apps such as Google Wallet and Isis jockeying for position However, the success of a mobile payments...
  • Mobile Commerce Market in India 2012

    Netscribes (India) Pvt Ltd, Mar 2012 , Pages: 77
    Mobile Commerce is the activity of commencing commercial transactions between both B2C and B2B entities via mobile devices Indian retail market has experienced high growth over the last decade with...
  • Mobile Money Opportunities in the BRIC Countries

    BRICdata, Mar 2012 , Pages: 85
    The report provides top-level market analysis, information and insights, including: - In-depth analysis of mobile money opportunities in the four BRIC countries: Brazil, Russia, India and China - A...
  • Mobile Banking in India

    eProbe Research Pvt. Ltd, Mar 2012 , Pages: 45
    This report covers the mobile banking situation in India, the state of adoption by banks and the consumer mindset towards it. In India the Mobile Banking Market is of a very recent origin, yet it has...
  • Programming the Payment: From APIs to Commerce Platforms

    Mercator Advisory Group, Jan 2012 , Pages: 28
    The increasingly rapid shift of payment activity to the Web and mobile devices relies upon the talent of software developers creating the integrated customer experience that consumers, merchants, issuers,...
  • Mobile Banking and Customer Account Strategies

    Mercator Advisory Group, Jan 2012 , Pages: 29
    Mobile banking has emerged as a key banking channel for reaching customers and increasing customer satisfaction and loyalty As financial institutions search for fresh, innovative ways to engage customers,...
  • Mobile Incentives: The Next Step in Device Based Transactions

    Mercator Advisory Group, Jan 2012 , Pages: 23
    Mercator Advisory Group’s new report, Mobile Incentives: The Next Step in Device Based Transactions, analyzes the potential of the current market in terms of incentives, mobile device development,t...
  • Mobile Banking Products Today: A Look at the Top 30 Banking Institutions

    Mercator Advisory Group, Jan 2012 , Pages: 33
    In this research, Mobile Banking Products Today: A Look at the Top 30 Banking Institutions, Mercator Advisory Group reviews the variety of mobile banking products available at the top 30 banking institutions...
  • Google's Mobile Advertising Strategy

    Mind Commerce LLC, Jan 2012 , Pages: 30
    Google's mobile advertising business continues to fuel impressive growth for the online search engine pioneer The company estimates its mobile advertising revenues will likely generate in excess of...
  • Mobile Commerce Market and Forecast 2012 - 2017

    Mind Commerce LLC, Jan 2012 , Pages: 112
    There are two main mobile commerce technology camps: NFC, and "the rest" -- methods based on non-NFC technologies such as SMS, mobile Internet, and mobile applications NFC is the 'holy grail' that provides...
  • 2011 Mobile Banking Financial Institution Scorecard: Money Begins to Move on Mobile

    Javelin Strategy & Research, Nov 2011 , Pages: 63
    Consumer satisfaction with mobile banking is high and adoption is soaring as financial institutions move beyond mobile monitoring and into money movement with mobile P2P transfers and mobile remote...
  • 4th Annual Online Retail Payments Forecast 2011-2016:

    Javelin Strategy & Research, Nov 2011 , Pages: 34
    Despite global economic uncertainty and the looming threat of a double-dip recession, the U S online retail transaction market continued to grow throughout 2011 to $309 billion, from $266 billion in...
  • Mobile Banking: State of the Market and Future Opportunities

    Mind Commerce LLC, Nov 2011 , Pages: 37
    Mobile banking began in the US and other developed markets as a means of providing customers access to account information in innovative, cost-cutting ways Banks matched the development of mobile phone...
  • SIP Trunking: Next Generation Call Processing Drives Lower Cost Communications

    Mind Commerce LLC, Nov 2011 , Pages: 40
    A SIP trunk is a service offered by an ITSP (Internet Telephony Service Provider) to use Session Initiation Protocol (SIP) to set up communications between an enterprise PBX and the ITSP A trunk may...
  • Mobile Commerce in Public Service: Expanding Beyond Consumer Services

    Mind Commerce LLC, Nov 2011 , Pages: 118
    Mobile Commerce is for more than just consumer applications - it's definition is often constrained to certain device assumptions, use case scenarios, and business models Mobile Commerce may also be...
  • 2011 – 2012 Mobile Banking Vendor Scorecard: Mobile Banking Has Moved from a “Nice-to-Have” to a “Must-Have” Channel

    Javelin Strategy & Research, Oct 2011
    After a pause in 2010, consumer adoption of mobile banking skyrocketed by 60% in 2011 as hundreds of new banks went live with their mobile offerings In this third annual review, Javelin provides a highly...
  • 2011 – 2012 Mobile Banking Vendor Scorecard: Mobile Banking Has Moved from a “Nice-to-Have” to a “Must-Have” Channel

    Javelin Strategy & Research, Oct 2011 , Pages: 76
    After a pause in 2010, consumer adoption of mobile banking skyrocketed by 60% in 2011 as hundreds of new banks went live with their mobile offerings In this third annual review, Javelin provides a highly...
  • Mobile Display Market Forecast and Manufacturer Strategies (2011-2015).

    ROA Holdings, Sep 2011 , Pages: 78
    Mobile display has increasingly gained importance, together with the rapid expansion of smartphone market From the aspects of environment, technology and business, ROA Holdings defines mobile display...
  • The Mobile Wallet in Canada

    Technology Strategies International, Sep 2011
    Mobile payment technology is surging ahead, but is it leaving the consumer behind? Does the consumer want or need a Mobile Wallet? A TSI/Hotspex survey among 1,000+ Canadian mobile phone users and smartphone...
  • Mobile Commerce Solutions and Market Opportunities

    Mind Commerce LLC, Sep 2011
    Mobile commerce is exploding with solutions, applications, and services driven by emerging technologies, use cases, and business models M-commerce is quite different from traditional e-commerce as the...
  • Mobile Commerce in Industry Verticals

    Mind Commerce LLC, Sep 2011 , Pages: 140
    This report provides an understanding of m-commerce in major industries including market impact and revenue potential This research evaluates market opportunities for mobile commerce for major industry...
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