What are the leading brands in the competitive industry of cough, cold and sore throat remedies? What is the latest industry activity and who is designing the latest innovative products? What are the latest forecasts and where are the potential growth areas? Tackle these and a wealth of other key concerns in our Cough and Cold Drugs section. Study the product range and marketing strategies of the main market players and analyse national markets from Azerbaijan to Argentina. Reports are also
available on niche areas such as herbal/traditional remedies – traditionally strong in emerging economies and a growing player in developed countries.