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Bottled Water in Nigeria

Euromonitor International, April 2012, Pages: 26


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On the strength of inaccessible safe drinking water and hot weather, bottled water continued to thrive in Nigeria in 2011. A strong percentage of households in Nigeria, both in urban and rural areas, do not have access to safe drinking water. In places where there is a public water system, distribution channels are not trusted to deliver safe drinking water and in the case of privately-owned boreholes, the purification system is generally poor. In addition, the hot weather and erratic...

The Bottled Water in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Carbonated Bottled Water, Flavoured Bottled Water, Functional Bottled Water, Still Bottled Water.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Bottled Water market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.





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