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Skin Care in Guatemala Product Image

Skin Care in Guatemala

  • Published: July 2014
  • Region: Guatemala
  • 22 pages
  • Euromonitor International

In 2013, skin care recorded 8% current value growth to reach GTQ466 million. General purpose body care still accounted for the largest proportion (36% value share) of sales in 2013. Consumers favour fragrance, good hydration but also price when choosing their products. In this regard, competition has become tougher, especially with the increased prevalence of economy options. These brands are evolving into more-sophisticated options that not only compete based on price but also increasingly...

The Skin Care in Guatemala report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Body Care, Facial Care, Hand Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Skin Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

SKIN CARE IN GUATEMALA

July 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Skin Care by Category: Value 2008-2013
Table 2 Sales of Skin Care by Category: % Value Growth 2008-2013
Table 3 Sales of Skin Care by Premium vs Mass: % Value 2008-2013
Table 4 NBO Company Shares of Skin Care: % Value 2009-2013
Table 5 LBN Brand Shares of Skin Care: % Value 2010-2013
Table 6 LBN Brand Shares of Premium Skin Care: % Value 2010-2013
Table 7 Forecast Sales of Skin Care by Category: Value 2013-2018
Table 8 Forecast Sales of Skin Care by Category: % Value Growth 2013-2018
Table 9 Forecast Sales of Skin Care by Premium vs Mass: % Value 2013-2018
Productos Avon De Guatemala SA in Beauty and Personal Care (guatemala)
Strategic Direction
Key Facts
Summary 1 Productos Avon de Guatemala SA: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Productos Avon de Guatemala SA: Competitive Position 2013
Executive Summary
Consumers Select Personal Care Items on Price Over Brand Name
Innovation Highly Important Within the Industry
International Companies Lead, But Domestic Players Are Fighting Back
Traditional Grocery Retailers Remain Very Important
Good Opportunities Ahead
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2008-2013
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2008-2013
Table 12 Sales of Premium Beauty and Personal Care by Category: Value 2008-2013
Table 13 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2008-2013
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2009-2013
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2009-2013
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2010-2013
Table 17 Distribution of Beauty and Personal Care by Format: % Value 2008-2013
Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2013
Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2013-2018
Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2013-2018
Definitions
Sources
Summary 3 Research Sources

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