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Skin Care in Guatemala

  • ID: 1292959
  • June 2015
  • Region: Guatemala
  • 21 pages
  • Euromonitor International

Skin care in Guatemala has a limited consumer base of middle-to-upper-income consumers, since people living in poverty do not use these products since they cannot afford them. However, mass brands such as Avon, Nivea and L’Oréal registered stronger growth rates as they reach a wider consumer base and have stronger distribution networks. Premium brands such as Lancôme are sold in the country, mainly through beauty specialist retailers and department stores located in Guatemala City.

The Skin Care in Guatemala report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Body Care, Facial Care, Hand Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Skin Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Note: Product cover images may vary from those shown

SKIN CARE IN GUATEMALA

June 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Skin Care by Category: Value 2009-2014
Table 2 Sales of Skin Care by Category: % Value Growth 2009-2014
Table 3 Sales of Skin Care by Premium vs Mass: % Value 2009-2014
Table 4 NBO Company Shares of Skin Care: % Value 2010-2014
Table 5 LBN Brand Shares of Skin Care: % Value 2011-2014
Table 6 Forecast Sales of Skin Care by Category: Value 2014-2019
Table 7 Forecast Sales of Skin Care by Category: % Value Growth 2014-2019
Table 8 Forecast Sales of Skin Care by Premium vs Mass: % Value 2014-2019
Productos Avon De Guatemala SA in Beauty and Personal Care (guatemala)
Strategic Direction
Key Facts
Summary 1 Productos Avon de Guatemala SA: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Productos Avon de Guatemala SA: Competitive Position 2014
Executive Summary
Retail Value Growth Is Strong in Guatemala
Consumers Seeking Added-value Products
International Companies Lead Beauty and Personal Care
Innovative Products Launched in 2014
Strong Forecast Performance Expected
Market Data
Table 9 Sales of Beauty and Personal Care by Category: Value 2009-2014
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 11 Sales of Premium Beauty and Personal Care by Category: Value 2009-2014
Table 12 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 13 GBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 14 NBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 15 LBN Brand Shares of Beauty and Personal Care: % Value 2011-2014
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2009-2014
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2014
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 20 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2014-2019
Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
Definitions
Sources
Summary 3 Research Sources

Note: Product cover images may vary from those shown
Note: Product cover images may vary from those shown

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