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Men's Grooming in Egypt
Euromonitor International, Sep 2011, Pages: 27
There was a growing focus on grooming among male consumers during the review period. Increasingly, grooming is equated with career and social success. With consumers becoming increasingly aspirational due to the influence of the internet, satellite TV and lifestyle magazines, many men thus began to view the purchase of men’s grooming as a good investment. This trend supported strong volume sales in most product areas at the end of the review period despite the impact of the economic downturn.
The Men's Grooming in Egypt report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Men's Shaving, Men's Toiletries.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Men's Grooming market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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