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Beer - Kazakhstan
Euromonitor International, Jan 2011, Pages: 27
2010 saw beer sales stabilise, following on from total volume sales decline in 2008 and 2009. This stabilisation was chiefly due to heavy investment from Derbes, particularly following its acquisition of Baltic Beverages’ beer brands in January 2010. Derbes invested heavily in new product development, with the launch of innovative products such as Irbis Ice and the introduction of new packaging formats such as Derbes Razlinoye draught beer in a bottle. The company also invested heavily in...
The Beer in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Dark Beer, Lager, Lager by Origin, Low/Non- Alcohol Beer, Stout.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Beer market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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