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Carbonates - Germany
Euromonitor International, Jan 2011, Pages: 54
The key trend of 2010 in carbonates in Germany continued to be the shift from standard/speciality regular cola carbonates to standard/speciality low-calorie cola carbonates. While the regular products declined again, this time by almost 4% in current value terms, low-calorie products increased in terms of off-trade value sales by over 5%. The main reason for this is the persisting health and wellness trend in Germany, which has resulted in many consumers switching to lower calorie alternatives...
The Carbonates in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Cola Carbonates, Non-Cola Carbonates.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Carbonates market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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