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Chocolate Confectionery in China
Euromonitor International, Oct 2011, Pages: 75
Chocolate confectionery saw strong growth in 2011 with a 13% increase in current value terms – higher than the 12% value growth of 2010 – and a 7% rise in volume. Overwhelming sugar confectionery and gum, chocolate confectionery is the most dynamic category in the overall confectionery environment. A better economic situation led to many consumers switching to chocolate instead of sugar confectionery, particularly during festivals. Furthermore, in this gradually more mature category increasing...
The Chocolate Confectionery in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Alfajores, Bagged Selflines/Softlines, Boiled Sweets, Boxed Assortments, Bubble Gum, Chewing Gum, Chocolate with Toys, Countlines, Liquorice, Lollipops, Medicated Confectionery, Mints, Other Chocolate Confectionery, Other Sugar Confectionery, Pastilles, Gums, Jellies and Chews, Seasonal Chocolate, Tablets, Toffees, Caramels and Nougat.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Chocolate Confectionery market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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