Wound Care in Costa Rica

Euromonitor International, June 2012, Pages: 17

Wound care continued to target its products mainly at children, through the constant introduction of cartoon characters on sticking plasters/adhesive bandage products, which is the most popular category within wound care, with 70% of the total current value sales during 2011. In general, children tend to need more wound care products than adults, since they are more susceptible to injury due to their constant outdoor activities. Being aware of this fact, manufacturers continued to differentiate...

The Wound Care in Costa Rica report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Wound Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

WOUND CARE IN COSTA RICA
Euromonitor International
June 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Wound Care by Category: Value 2006-2011
Table 2 Sales of Wound Care by Category: % Value Growth 2006-2011
Table 3 Wound Care Company Shares 2007-2011
Table 4 Wound Care Brand Shares 2008-2011
Table 5 Forecast Sales of Wound Care by Category: Value 2011-2016
Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2011-2016
Executive Summary
Slow Economic Recovery Continues To Affect Consumer Health Sales
Increasingly Hectic Lifestyles Present Concerns for Consumers' Health
International Players Continue Dominating in Sales
Chemists/pharmacies Is the Preferred Distribution Channel
Herbal/traditional Products Are Expected To Increase in Popularity
Key Trends and Developments
Slow Economic Recovery Continues Affecting Consumer Health
Changing Consumer Lifestyles
Social Security Debacle Puts Pressure on Public Health System
Generic Brands Continue Gaining Popularity Among Local Consumers
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services 2006-2011
Table 8 Life Expectancy at Birth 2006-2011
Market Data
Table 9 Sales of Consumer Health by Category: Value 2006-2011
Table 10 Sales of Consumer Health by Category: % Value Growth 2006-2011
Table 11 Consumer Health Company Shares 2007-2011
Table 12 Consumer Health Brand Shares 2008-2011
Table 13 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
Table 14 Sales of Consumer Health by Category and Distribution Format: % Analysis 2010
Table 15 Forecast Sales of Consumer Health by Category: Value 2011-2016
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Summary 1 OTC Healthcare Switches 2010-2011
Definitions
Sources
Summary 2 Research Sources

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