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Retail Tissue in Hong Kong, China

  • ID: 1830174
  • April 2016
  • Region: China, Hong Kong
  • 21 pages
  • Euromonitor International
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Retail tissue current value sales grew by 3% in 2015, largely thanks to a solid performance by toilet paper. Toilet paper remained by far the biggest category, accounting for 60% of total retail tissue current value sales, and was also the most dynamic category with current value growth of 4%. The category’s large size and strong performance reflected the fact that toilet paper is a necessity for which there is no substitute.

These Retail Tissue in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Facial Tissues, Kitchen Towels, Paper Tableware, Toilet Paper.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Retail Tissue market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Note: Product cover images may vary from those shown
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RETAIL TISSUE IN HONG KONG, CHINA

April 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Tissue by Category: Value 2010-2015
Table 2 Retail Sales of Tissue by Category: % Value Growth 2010-2015
Table 3 Retail Sales of Toilet Paper by Wet vs Dry: % Value 2010-2015
Table 4 NBO Company Shares of Retail Tissue: % Value 2011-2015
Table 5 LBN Brand Shares of Retail Tissue: % Value 2012-2015
Table 6 Forecast Retail Sales of Tissue by Category: Value 2015-2020
Table 7 Forecast Retail Sales of Tissue by Category: % Value Growth 2015-2020
Kimberly-Clark (hong Kong) Ltd in Tissue and Hygiene (hong Kong, China)
Strategic Direction
Key Facts
Summary 1 Kimberly-Clark (Hong Kong) Ltd: Key Facts
Competitive Positioning
Summary 2 Kimberly-Clark (Hong Kong) Ltd: Competitive Position 2015
Executive Summary
Growth in Tissue and Hygiene Retail Current Value Sales Slows Slightly in 2015
International Players Continue To Lead Tissue and Hygiene
Supermarkets and Health and Beauty Specialist Retailers Dominate Distribution
Population Ageing and Low Birth Rates Pose Challenges for Tissue and Hygiene Players
Modest Growth in Value Sales at Constant 2015 Prices Projected
Key Trends and Developments
Brick-and-mortar Retailers Still Dominate Tissue and Hygiene Distribution in Hong Kong
Changing Demographics Continue To Affect Tissue and Hygiene in 2015
International Manufacturers Remain Dominant in Tissue and Hygiene
Market Indicators
Table 8 Birth Rates 2010-2015
Table 9 Infant Population 2010-2015
Table 10 Female Population by Age 2010-2015
Table 11 Total Population by Age 2010-2015
Table 12 Households 2010-2015
Table 13 Forecast Infant Population 2015-2020
Table 14 Forecast Female Population by Age 2015-2020
Table 15 Forecast Total Population by Age 2015-2020
Table 16 Forecast Households 2015-2020
Market Data
Table 17 Retail Sales of Tissue and Hygiene by Category: Value 2010-2015
Table 18 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2010-2015
Table 19 NBO Company Shares of Retail Tissue and Hygiene: % Value 2011-2015
Table 20 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2012-2015
Table 21 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2010-2015
Table 22 Distribution of Retail Tissue and Hygiene by Format: % Value 2010-2015
Table 23 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2015
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
Table 25 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Sources
Summary 3 Research Sources

Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown

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