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Mobile Phones in the US Product Image

Mobile Phones in the US

  • Published: October 2012
  • Region: United States
  • 25 Pages
  • Euromonitor International

Household possession of mobile phones was estimated at 98% in 2011, rising from just 53% a decade ago. A proliferation of accessible, heavily discounted smartphone devices and affordable wireless plans has made ownership of some kind of mobile phone a near necessity.

Euromonitor International's Mobile Phones in USA report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Feature Phones, Smartphones.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Mobile Phones market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

MOBILE PHONES IN THE US
Euromonitor International
October 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Mobile Phones: Volume 2006-2011
Table 2 Sales of Mobile Phones: Value 2006-2011
Table 3 Sales of Mobile Phones: % Volume Growth 2006-2011
Table 4 Sales of Mobile Phones: % Value Growth 2006-2011
Table 5 Mobile Phones Company Shares 2007-2011
Table 6 Mobile Phones Brand Shares 2008-2011
Table 7 Sales of Mobile Phones by Distribution Format 2006-2011
Table 8 Forecast Sales of Mobile Phones: Volume 2011-2016
Table 9 Forecast Sales of Mobile Phones: Value 2011-2016
Table 10 Forecast Sales of Mobile Phones: % Volume Growth 2011-2016
Table 11 Forecast Sales of Mobile Phones: % Value Growth 2011-2016
Table 12 Smartphones by Operating System 2008-2013
Table 13 Mobile Phones by Type of Contract 2006-2011
Executive Summary
Mixed Overall Growth in US Consumer Electronics for 2011
Tablets and Smartphones Big Winners
Innovative Apple With Largest US Share
No Slowdown in Internet Retailing Growth
Clouds on Horizon As Portables Consolidate
Key Trends and Developments
Mixed Bag for Ce Retailers in 2011
Multifunctionality Spells Doom for Some Categories, Boosts Others
US Smartphone Category Embroiled in Legal Battle
US Infrastructure Struggles To Keep Up With Connected Consumer
New Mobile Payment Systems Compete for Wallet Share
Summary 1 Leading Specialist Retailers 2011
Market Data
Table 14 Sales of Consumer Electronics by Category: Volume 2006-2011
Table 15 Sales of Consumer Electronics by Category: Value 2006-2011
Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2006-2011
Table 17 Sales of Consumer Electronics by Category: % Value Growth 2006-2011
Table 18 Consumer Electronics Company Shares 2007-2011
Table 19 Consumer Electronics Brand Shares 2008-2011
Table 20 Sales of Consumer Electronics by Distribution Format 2006-2011
Table 21 Forecast Sales of Consumer Electronics by Category: Volume 2011-2016
Table 22 Forecast Sales of Consumer Electronics by Category: Value 2011-2016
Table 23 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2011-2016
Table 24 Forecast Sales of Consumer Electronics by Category: % Value Growth 2011-2016
Sources
Summary 2 Research Sources

Format Properties
Electronic (PDF) The report will be emailed to you. The report is sent in PDF format. This is a single user license, allowing one specific user access to the product.
Site License The report will be emailed to you. The report is sent in PDF format. This is a site license, allowing all users within a given geographical location of your organisation access to the product.
Enterprisewide The report will be emailed to you. The report is sent in PDF format. This is an enterprise license, allowing all employees within your organisation access to the product.
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