Mobile Phones in China
MarketLine, October 2012, Pages: 36
Introduction
Mobile Phones in China industry profile provides top-line qualitative and quantitative summary information including: market size (value 2007-11, and forecast to 2016). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the China mobile phones market. Includes market size data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
Highlights
- The mobile phone market consists of all analog and digital handsets ( mobile phone device itself) used for mobile telephony. It does not include other types of handset, such as cordless phones in which a short-range radio link is used to communicate between the handset and a fixed-line base station (the kind you can use to wander around your house while carrying on a phone conversation), or those used for specialized applications such as two-way radio, etc. Market volumes for a given year are defined as the number of shipments to end-users, including both new uptake and renewal purchases. The units in the report represent number of phones delivered to users each year, not the total number of phones in existence. Any currency conversions used in the creation of this profile have been calculated using constant 2011 annual average exchange rates.
- The Chinese mobile phones market had total revenues of $44.8 billion in 2011, representing a compound annual growth rate (CAGR) of 17.9% between 2007 and 2011.
- Market consumption volumes increased with a CAGR of 19.7% between 2007-2011, to reach a total of 345.8 million units in 2011.
- The performance of the market is forecast to decelerate, with an anticipated CAGR of 5.8% for the five-year period 2011 - 2016, which is expected to drive the market to a value of $59.5 billion by the end of 2016.
Features
Save time carrying out entry-level research by identifying the size, growth, and leading players in the mobile phones market in China
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the mobile phones market in China
Leading company profiles reveal details of key mobile phones market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the China mobile phones market with five year forecasts
Macroeconomic indicators provide insight into general trends within the China economy
Key Questions Answered
What was the size of the China mobile phones market by value in 2011?
What will be the size of the China mobile phones market in 2016?
What factors are affecting the strength of competition in the China mobile phones market?
How has the market performed over the last five years?
Executive Summary 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Geography segmentation 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market volume 9
Market Segmentation 10
Geography segmentation 10
Market Outlook 11
Market value forecast 11
Market volume forecast 12
Five Forces Analysis 13
Summary 13
Buyer power 14
Supplier power 15
New entrants 16
Threat of substitutes 17
Degree of rivalry 18
Leading Companies 19
HTC Corporation 19
Nokia Corporation 22
Samsung Electronics Co., Ltd. 26
ZTE Corporation 29
Macroeconomic Indicators 32
Country Data 32
Appendix 34
Methodology 34
Industry associations 35
Related MarketLine research 35
LIST OF TABLES
Table 1: China mobile phones market value: $ billion, 2007–11 8
Table 2: China mobile phones market volume: million units, 2007–11 9
Table 3: China mobile phones market geography segmentation: $ billion, 2011 10
Table 4: China mobile phones market value forecast: $ billion, 2011–16 11
Table 5: China mobile phones market volume forecast: million units, 2011–16 12
Table 6: HTC Corporation: key facts 19
Table 7: HTC Corporation: key financials ($) 20
Table 8: HTC Corporation: key financials (NT$) 20
Table 9: HTC Corporation: key financial ratios 20
Table 10: Nokia Corporation: key facts 22
Table 11: Nokia Corporation: key financials ($) 23
Table 12: Nokia Corporation: key financials (€) 24
Table 13: Nokia Corporation: key financial ratios 24
Table 14: Samsung Electronics Co., Ltd.: key facts 26
Table 15: Samsung Electronics Co., Ltd.: key financials ($) 27
Table 16: Samsung Electronics Co., Ltd.: key financials (KRW) 27
Table 17: Samsung Electronics Co., Ltd.: key financial ratios 27
Table 18: ZTE Corporation: key facts 29
Table 19: ZTE Corporation: key financials ($) 29
Table 20: ZTE Corporation: key financials (CNY) 30
Table 21: ZTE Corporation: key financial ratios 30
Table 22: China size of population (million), 2007–11 32
Table 23: China gdp (constant 2000 prices, $ billion), 2007–11 32
Table 24: China gdp (current prices, $ billion), 2007–11 32
Table 25: China inflation, 2007–11 33
Table 26: China consumer price index (absolute), 2007–11 33
Table 27: China exchange rate, 2007–11 33
LIST OF FIGURES
Figure 1: China mobile phones market value: $ billion, 2007–11 8
Figure 2: China mobile phones market volume: million units, 2007–11 9
Figure 3: China mobile phones market geography segmentation: % share, by value, 2011 10
Figure 4: China mobile phones market value forecast: $ billion, 2011–16 11
Figure 5: China mobile phones market volume forecast: million units, 2011–16 12
Figure 6: Forces driving competition in the mobile phones market in China, 2011 13
Figure 7: Drivers of buyer power in the mobile phones market in China, 2011 14
Figure 8: Drivers of supplier power in the mobile phones market in China, 2011 15
Figure 9: Factors influencing the likelihood of new entrants in the mobile phones market in China, 2011 16
Figure 10: Factors influencing the threat of substitutes in the mobile phones market in China, 2011 17
Figure 11: Drivers of degree of rivalry in the mobile phones market in China, 2011 18
Figure 12: HTC Corporation: revenues & profitability 21
Figure 13: HTC Corporation: assets & liabilities 21
Figure 14: Nokia Corporation: revenues & profitability 24
Figure 15: Nokia Corporation: assets & liabilities 25
Figure 16: Samsung Electronics Co., Ltd.: revenues & profitability 28
Figure 17: Samsung Electronics Co., Ltd.: assets & liabilities 28
Figure 18: ZTE Corporation: revenues & profitability 31
Figure 19: ZTE Corporation: assets & liabilities 31
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