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Hair Care in Colombia
Euromonitor International, June 2011, Pages: 38
Segmentation continues driving hair care and companies are betting to satisfy the needs of almost all consumers by offering tailored products. Henkel launched Syoss, which offers professional care at an affordable price of Col$10,500 per 500ml bottle (US$5.50). Pantene, for its part, introduced a prestyling product with the Pro-Vitamins Plus complex, aimed to protect hair form the damage caused by the heat of irons and hair dryers. Sedal with its Co-Creations line of seven products tailored for...
The Hair Care in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: 2-in-1 Products, Colourants, Conditioners, Hair Loss Treatments, Perms and Relaxants, Salon Hair Care, Shampoos, Styling Agents.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Hair Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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