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Beer in Russia
Euromonitor International, Jan 2012, Pages: 46
Actions have been taken to reduce alcohol consumption among the Russian population. According to the state policy concept aiming to reduce alcohol abuse and stimulate alcoholism prevention by 2020, alcohol consumption in Russia is planned to fall from the current 18 litres of pure alcohol to 5-8 litres per person per year.
The Beer in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Dark Beer, Lager, Lager by Origin, Low/Non- Alcohol Beer, Stout.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Beer market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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