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Deodorants in Argentina


Description: Deodorants in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2002-2007), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2012 illustrate how the market is set to change.

Product coverage: deodorant sprays, pumps, roll-ons, sticks, creams, wipes.

Data coverage: market sizes (historic and forecasts), company shares and brand shares.

Why buy this report?
-Get a detailed picture of the deodorants industry;
-Pinpoint growth sectors and identify factors driving change;
-Understand the competitive environment, the market’s major players and leading brands;
-Use five-year forecasts to assess how the market is predicted to develop

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilniuis, Dubai and Cape Town and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Contents: COSMETICS AND TOILETRIES IN ARGENTINA

Executive Summary

Growth in Argentina’s Economy Boosts Consumption

Natural Look Continues To Be Fashionable

Premium Products Gain Shares

Large Chains Witness the Highest Footfall

Expected Economic Slowdown Will Halt the Premiumisation Trend

Key Trends and Development

Eco-friendly Products Increasingly Attract Attention

Same Strategy, New Marketing

Packaging Changes Multiply

More Men Purchase Cosmetics and Toiletries

Chained Vs Independent Outlets

Market Data

Table 1 Sales of Cosmetics and Toiletries by Sector: Value 2002-2007


Table 2 Sales of Cosmetics and Toiletries by Sector: % Value Growth 2002-2007


Table 3 Sales of Premium Cosmetics by Sector: Value 2002-2007


Table 4 Sales of Premium Cosmetics by Sector: % Value Growth 2002-2007


Table 5 Cosmetics and Toiletries Company Shares by NBO Retail Value 2003-2007


Table 6 Cosmetics and Toiletries Company Shares by GBO Retail Value 2003-2007


Table 7 Cosmetics and Toiletries Brand Shares by Retail Value 2004-2007


Table 8 Penetration of Private Label by Sector by Retail Value 2002-2007


Table 9 Sales of Cosmetics and Toiletries by Distribution Format: % Analysis 2002-2007


Table 10 Sales of Cosmetics and Toiletries by Sector and by Distribution Format: % Analysis 2007


Table 11 Forecast Sales of Cosmetics and Toiletries by Sector: Value 2007-2012


Table 12 Forecast Sales of Cosmetics and Toiletries by Sector: % Value Growth 2007-2012


Table 13 Forecast Sales of Premium Cosmetics by Sector: Value 2007-2012


Table 14 Forecast Sales of Premium Cosmetics by Sector: % Value Growth 2007-2012


Appendix

Gift Sets

Definitions

Summary 1 Research Sources


LOCAL COMPANY PROFILES - ARGENTINA

Algabo SA

Strategic Direction

Key Facts

Summary 2 Algabo SA : Key Facts


Company Background

Production

Summary 3 Algabo SA: Production Statistics 2007


Competitive Positioning

Summary 4 Algabo SA Competitive Position 2007


Lab Andromaco SA (saici)

Strategic Direction

Key Facts

Summary 5 Lab Andromaco SA (SAICI): Key Facts


Summary 6 Lab Andromaco SA (SAICI): Operational Indicators


Company Background

Production

Summary 7 Lab Andromaco SA (SAICI): Production Statistics 2007


Competitive Positioning

Summary 8 Lab Andromaco: Competitive Position 2007


Laboratorios Cuenca SA

Strategic Direction

Key Facts

Summary 9 Laboratorios Cuenca: Key Facts


Summary 10 Laboratorios Cuenca: Operational Indicators


Company Background

Production

Summary 11 Laboratorios Cuenca: Production Statistics 2007


Competitive Positioning

Summary 12 Laboratorios Cuenca : Competitive Position 2007


Naturel SA

Strategic Direction

Key Facts

Summary 13 Naturel SA : Key Facts


Summary 14 Naturel SA: Operational Indicators


Company Background

Production

Summary 15 Naturel SA : Production Statistics 2007


Competitive Positioning

Summary 16 Naturel SA: Competitive Position 2007


Saint Julien SA

Strategic Direction

Key Facts

Summary 17 Saint Julien: Key Facts


Company Background

Production

Summary 18 Saint Julien: Production Statistics 2007


Competitive Positioning

Summary 19 Saint Julien Competitive Position 2007


DEODORANTS IN ARGENTINA

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 15 Sales of Deodorants by Subsector: Value 2002-2007


Table 16 Sales of Deodorants by Subsector: % Value Growth 2002-2007


Table 17 Deodorants Premium Vs Mass % Analysis 2002-2007


Table 18 Deodorants Company Shares by Retail Value 2003-2007


Table 19 Deodorants Brand Shares by Retail Value 2004-2007


Table 20 Forecast Sales of Deodorants by Subsector: Value 2007-2012


Table 21 Forecast Sales of Deodorants by Subsector: % Value Growth 2007-2012


Table 22 Forecast Deodorants Premium Vs Mass % Analysis 2007-2012




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