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Hair Care in New Zealand Product Image

Hair Care in New Zealand

  • Published: October 2013
  • Region: New Zealand
  • 56 pages
  • Euromonitor International

Hair care grew by 3% in current value terms in 2012, similar to 2011 but marginally down on the review period CAGR. Trends within conditioners made the largest impact, with hydration, moisturising and nourishing becoming major themes. In particular, oils continued to gain popularity in 2012 as a key ingredient to condition, nourish and revitalise hair, for example Schwarzkopf Extra Care introduced Marrakesh Oil to its conditioning range. In addition, conditioners became more sophisticated with...

The Hair Care in New Zealand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: 2-in-1 Products, Colourants, Conditioners, Hair Loss Treatments, Perms and Relaxants, Salon Hair Care, Shampoos, Styling Agents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Hair Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

HAIR CARE IN NEW ZEALAND

October 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Hair Care by Category: Value 2007-2012
Table 2 Sales of Hair Care by Category: % Value Growth 2007-2012
Table 3 Sales of Hair Care by Premium Vs Mass: % Value Analysis 2007-2012
Table 4 Sales of Styling Agents by Type: % Value Breakdown 2007-2012
Table 5 Hair Care NBO Company Shares by Value 2008-2012
Table 6 Hair Care LBN Brand Shares by Value 2009-2012
Table 7 Styling Agents LBN Brand Shares by Value 2009-2012
Table 8 Colourants LBN Brand Shares by Value 2009-2012
Table 9 Salon Hair Care NBO Company Shares by Value 2008-2012
Table 10 Salon Hair Care LBN Brand Shares by Value 2009-2012
Table 11 Hair Care Premium LBN Brand Shares by Value 2009-2012
Table 12 Forecast Sales of Hair Care by Category: Value 2012-2017
Table 13 Forecast Sales of Hair Care by Category: % Value Growth 2012-2017
Table 14 Forecast Sales of Hair Care by Premium Vs Mass: % Value Analysis 2012-2017
Mix Ltd in Beauty and Personal Care (new Zealand)
Strategic Direction
Key Facts
Summary 1 Mix Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Mix Ltd: Competitive Position 2012
Mix Ltd in Beauty and Personal Care (new Zealand)
Strategic Direction
Key Facts
Summary 3 Mix Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 4 Mix Ltd: Competitive Position 2012
Executive Summary
Growth Consistent With Review Period
Parallel Importing Expands Further
Top Three Companies Remain Competitive
Traditional Retailers Fight Back
Minimal Growth Expected
Key Trends and Developments
New Zealand's Changing Population Influences Product Development
Parallel Importing Affects Buyer Behaviour
Multi-functional Products Increase in Popularity
Celebrity Marketing Remains Powerful
Natural and Organic Products Remain Popular in 2012
Market Data
Table 15 Sales of Beauty and Personal Care by Category: Value 2007-2012
Table 16 Sales of Beauty and Personal Care by Category: % Value Growth 2007-2012
Table 17 Sales of Premium Cosmetics by Category: Value 2007-2012
Table 18 Sales of Premium Cosmetics by Category: % Value Growth 2007-2012
Table 19 Beauty and Personal Care GBO Company Shares by Value 2008-2012
Table 20 Beauty and Personal Care NBO Company Shares by Value 2008-2012
Table 21 Beauty and Personal Care LBN Brand Shares by Value 2009-2012
Table 22 Penetration of Private Label in Beauty and Personal Care by Category: % Value Analysis 2007-2012
Table 23 Sales of Beauty and Personal Care by Distribution Format: % Value Analysis 2007-2012
Table 24 Sales of Beauty and Personal Care by Category and by Distribution Format: % Value Analysis 2012
Table 25 Forecast Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 26 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 27 Forecast Sales of Premium Cosmetics by Category: Value 2012-2017
Table 28 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2012-2017
Definitions
Sources
Summary 5 Research Sources
Executive Summary
Growth Consistent With Review Period
Parallel Importing Expands Further
Top Three Companies Remain Competitive
Traditional Retailers Fight Back
Minimal Growth Expected
Key Trends and Developments
New Zealand's Changing Population Influences Product Development
Parallel Importing Affects Buyer Behaviour
Multi-functional Products Increase in Popularity
Celebrity Marketing Remains Powerful
Natural and Organic Products Remain Popular in 2012
Market Data
Table 29 Sales of Beauty and Personal Care by Category: Value 2007-2012
Table 30 Sales of Beauty and Personal Care by Category: % Value Growth 2007-2012
Table 31 Sales of Premium Cosmetics by Category: Value 2007-2012
Table 32 Sales of Premium Cosmetics by Category: % Value Growth 2007-2012
Table 33 Beauty and Personal Care GBO Company Shares by Value 2008-2012
Table 34 Beauty and Personal Care NBO Company Shares by Value 2008-2012
Table 35 Beauty and Personal Care LBN Brand Shares by Value 2009-2012
Table 36 Penetration of Private Label in Beauty and Personal Care by Category: % Value Analysis 2007-2012
Table 37 Sales of Beauty and Personal Care by Distribution Format: % Value Analysis 2007-2012
Table 38 Sales of Beauty and Personal Care by Category and by Distribution Format: % Value Analysis 2012
Table 39 Forecast Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 40 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 41 Forecast Sales of Premium Cosmetics by Category: Value 2012-2017
Table 42 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2012-2017
Definitions
Sources
Summary 6 Research Sources

Note: Product cover images may vary from those shown

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