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Carbonates in Romania
Euromonitor International, May 2011, Pages: 41
The volume decline of carbonates in 2010 was the consequence of the recession, negatively impacting consumers’ purchasing power. Despite a change in lifestyle in the latter part of the review period, consumers affected by the austerity measures taken in 2010 remained loyal to carbonates as providing a lower unit price compared to perceived healthier soft drinks. The efforts made by manufacturers in terms of promotions, advertising and distribution led to a small volume reduction compared to the...
The Carbonates in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Cola Carbonates, Non-Cola Carbonates.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Carbonates market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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